In July, tourists from all over the country walked into Qiao Street, the ancient city of Liping County, as if stepping into the long river of history.
Aerial photograph of Qiao Street in the ancient city Courtesy of Liping Conference Memorial Hall
The warped street of "blue brick small tile horse-head wall, cloister hanging lattice window", like an elder who came from the long river of history, quietly tells the story of Liping Mansion City for more than 600 years, and blooms with a different kind of brilliance in the morning light of the new era.
The Liping Conference left a red mark here, and also left a wealth of red cultural resources. The red ruins and scenic spots such as the Liping Conference Site, the Liping Conference Memorial Hall, and the Mao Zedong Residence Address located here have always been the must-choose places for tourists to check in Qiaojie, where people relive the eventful years, remember the revolutionary martyrs, and draw strength to forge ahead......
The site of the Liping Conference in Liping, Qiao Street, the ancient city (Photo courtesy of the Liping Conference Memorial Hall)
"In response to new trends such as research tours and parent-child tours, we have continuously optimized the tourism environment and launched new business formats, and red tourism has shown a continuous upward momentum." According to Long Zaibin, deputy director of the Liping Conference Memorial Hall, there are countless tourists who visit the red scenic spots of Qiao Street every year, among which the "May Day", "July 1st" and "Eleventh" periods have the largest passenger flow, "During this year's 'July 1st', more than 2,000 party members came to the Liping Conference Memorial Hall and other attractions to carry out theme activities. ”
Liping Conference Memorial Hall
In recent years, based on the advantages of the national patriotism education demonstration base, the national key cultural relics protection unit, the national defense education demonstration base, and the national education base for the next generation of party history and national history, Liping County has seized opportunities such as red research and study tours and the "bridgehead" policy, integrated resources, gathered joint efforts, upgraded the red venue of Qiaojie, and created the brand of "Liping Conference".
Relying on "base + tourism", create an excellent red research and reception environment. Liping County integrates the development of red education and cultural tourism, strives to build the "Liping Conference" red tourism and training and research brand, through the implementation of preventive protection of cultural relics in the collection, red gene bank and other projects, the exhibition and promotion of red venues, and the addition of on-site teaching courses, etc., and continuously optimizes the environment of the red research and study tour base.
During the "May · 1" period in 2024, there will be an endless stream of tourists visiting the red scenic spots in Liping
At the same time, we have strengthened cooperation with travel agencies, schools and enterprises and other institutions to launch customized red research tour explanations and courses, attracting many teams to visit and study, so that red education is more deeply rooted in the hearts of the people. As of June this year, the Liping Conference Memorial Hall and other red venues have received more than 6,200 visiting teams, and nearly 400 lectures have covered more than 8,200 people, including more than 120 customized explanations and 50 on-site teaching and special lectures.
A lively red research class
Relying on "base + teachers" to enhance the soft power of red training. Guided by the explanation of red venues, the promotion of party history and the course tasks, Liping County recruits and trains professional commentators and red researcher lecturers from the society all year round, and jointly carries out red subject research and education and training projects by strengthening cooperation with universities, research institutions and other units; At the same time, we will give full play to the driving effect of the famous teachers of Zhang Zhongyu's studio, create a composite red propaganda teaching team of "famous teachers + lecturers + explanation tutors", and continuously improve the soft power and influence of the red training of the "Liping Conference". From 2024 to 2024, 9 red professional docents such as the Liping Conference Memorial Hall will be cultivated, and 12 on-site teaching teachers will be cultivated at the Liping Conference site, the Red Army Bridge, and Jiasuo Village.
Red Culture Study Tour
Relying on "base + mission", we will spread the value of the new era of the Liping Conference. Focusing on the goal of improving and building a red culture propaganda site, a red culture experience site, and a Long March spiritual study site, Liping County, on the basis of strengthening the propaganda and education function of the base, has revitalized the resources of "exhibition, propaganda and education, and literature and art", and promoted the promotion of red culture through social propaganda and online propaganda to actively "go global" and help red culture bloom with new charm. At the same time, through the construction and operation of the "Digital Propaganda Studio", the use of new media resources, the innovation of red culture "short video + live broadcast" and other online propaganda and education models, to promote the red culture in the "short video" era to further "fire" and "live". Since 2023, Liping County has organized a total of 13 outing tours, covering more than 11,000 people, and has produced and released more than 50 red culture videos, with a total of 330,000 views.
The docent of the Liping Conference Memorial Hall conducted on-site teaching for party members and cadres
Under the cultivation of red culture, more and more local entrepreneurs have taken root in Qiaojie, while studying and telling about red culture, while promoting authentic and good things, and have become the watchmen and inheritors of red culture. Zhang Zhongyu, an advanced individual in the national grassroots theory preaching, a good person in Guizhou, the most beautiful worker in Guizhou, and an excellent narrator of the Long March story in Guizhou Province, set up the teaching base of the studio here, and set up red public welfare lectures all year round, and this year, the studio has trained 15 red culture students; Red volunteer docents Ou Menglang and Yang Ping opened their own tea sales store here, concentrating on the operation of Braun Tea House, and this year's tea sales have been more than 4.6 million yuan, which is the largest in the same period since the establishment; Lu Yongjiang, secretary of the Party branch of the Red Cultural League and the owner of the Yanting Embroidery Workshop, studied the red culture in Qiao Street, and organized the embroidery girl to sell national costumes and handicrafts, with the energy given by the red culture, she sold more than 3 million yuan of intangible cultural heritage products in the first half of this year......
Warp Street
In July 2019, the General Office of the Central Committee of the Communist Party of China and the General Office of the State Council issued the "Plan for the Construction of the Great Wall, the Grand Canal and the Long March National Cultural Park", requiring all regions and departments to conscientiously implement it in light of actual conditions. Under the guidance of the policy, the red tourism in Liping County has ushered in a development opportunity.
The Guangxi Sanjiang ethnic minority visiting team is visiting the Liping Red Venue
Liping County actively promotes the construction of the Long March National Cultural Park in Liping County, implements projects such as the protection and inheritance of the Liping Conference, research and excavation, cultural and tourism integration, environmental support, and digital reproduction, builds the Liping Conference Memorial Hall Group, and improves the functions of visiting tourism, education and training, research and practice. Nowadays, the county's red tourism is booming, and red scenic spots such as Lipingqiao Street have become important nodes on the 30 red tourism boutique lines in the country, 100 classic scenic spots in the country, and the "100 boutique red tourism routes in the centenary of the founding of the party".
In the first half of the year, the number of visits to the Liping Conference Memorial Hall on Lipingqiao Street has reached 111,800, exceeding the number of visitors in the whole of 2022.
Correspondent: Zhang Cailin
Guizhou Daily Tianyan News reporter Shi Hankai
Edited by Zhang Liangsheng
Second instance: Yang Tao, Chen Fawen, Shi Yuling
Third trial Liu Dan