As the competition in the TV drama market becomes more fierce in the first half of 2024, many highly anticipated dramas have suffered a ratings waterloo, including some dramas starring well-known actors.
These episodes were all in the spotlight before they aired, but the ratings after the broadcast were a big surprise. Today, let's take stock of the "fluttering dramas" and see why they are quietly hitting the streets.
First of all, let's take a look at the costume drama "Fox Demon Little Red Lady: Moon Red Chapter" starring Yang Mi and Gong Jun.
This drama has put a lot of effort into the production, with gorgeous special effects and exquisite scenes, but the ratings are far less than expected. Viewers generally report that the plot drags on and the pace is slow, making it difficult to attract the attention of young audiences.
At the same time, Yang Mi and Gong Jun's acting skills also failed to meet the audience's expectations, making the overall performance of the series mediocre.
Next is "Another Blue" performed by Song Qian and Zhou Yumin. This drama was originally regarded as a new benchmark for urban emotional dramas, but it did not attract much attention after it was broadcast.
The audience thought that the plot was old-fashioned and lacked novelty, and the performances of the two leading actors failed to add points to the series. In the end, the ratings of "Another Blue" were dismal and became the top ten TV series ratings on the Mango platform.
Let's take a look at the spy war drama "When the Stars Shine". Starring Li Xian and Ren Min, this drama tells the heroic deeds of a group of agents during the Anti-Japanese War.
However, due to the heavy subject matter and slow pace of the plot, the show failed to attract the attention of young audiences. Despite the high popularity of the two leading actors, the ratings are still unsatisfactory.
The Xianxia dramas "Sword and Fairy IV" and "Sword and Fairy Six" also failed to escape the fate of hitting the streets.
These two dramas are starring Ju Jingyi, Chen Zheyuan, Xu Kai and Yu Shuxin respectively, and have a strong cast and fan base.
But unfortunately, due to the lack of plot and production, both dramas failed to reach the expected popularity after the broadcast. Especially "Sword and Fairy Six", although the average number of episodes has reached 14.9 million, there is still a big gap with expectations.
In addition to the above-mentioned dramas, dramas such as "The Family of the Five Elements", "Tianxingjian", and "Zichuan" also suffered a ratings waterloo. These dramas have no shortage of highlights in terms of casting, production level, etc., but either due to unpopular themes or blandness of the plot, the ratings are dismal.
For these street-hitting episodes, we can't help but ask: why did they suffer such dismal ratings? Maybe it's because they have deficiencies in the plot, actors' performances, production level, etc.; Perhaps because they did not capture the psychology of the audience and the market demand.
But in any case, the street hits of these episodes have brought us deep reflections and inspirations. We look forward to the emergence of more high-quality works in the future TV drama market to meet the different needs of audiences.