In the face of a hectic and fast-paced life, exploring the outdoors in a leisurely city stroll, and escaping the hustle and bustle and stress for a short time, is becoming a popular new form of burden reduction. On May 19, Nu Skin City Walk launched an unprecedented healing experience in Beijing, Tianjin, Shanghai, Chengdu and Guangzhou. Participants unloaded their physical and emotional burdens, experienced the charm of new products through carefully crafted offline activities, and embraced the brightness and vitality of spring with a free and stretched attitude.
Five cities and five colors, leading the new trend of healing under slow life
With the theme of "Journey of Light Healing of Body and Mind", this event cleverly integrates urban elements, allowing participants to check in the unique urban streetscape and appreciate the unparalleled charm of the city in the immersive City Walk. To highlight the unique style of each city, Nu Skin created a unique theme color for each city: in Beijing, Twilight Orange illuminates the charm of the ancient capital where history and modernity blend, allowing participants to feel as if they have traveled back in time and felt the unique accumulation of the ancient city; Tianjin uses Deyun gold as the theme color, which complements the Yier culture, allowing the participants to release pressure in laughter; The colors of the mint mambo are bright and refreshing, full of hope and informality, just like Shanghai full of free energy; Chengdu's leisure and coziness are even more charming against the backdrop of green bamboo, and the cute giant pandas seem to be close at hand; The tranquility and comfort of oxygen blue make a touch of southern style emerge from the busyness of Guangzhou, bringing participants a sense of tranquility.
In addition, the well-planned interactive sessions were a highlight of the event. The distribution of exclusive material packs and the ingenious design of check-in points along the way continue to create surprises for participants during the stroll. Nu Skin's two star products, TRME and ageLOC WellSpa iO, kicked off the climax of the event, allowing participants to experience the physical and mental healing and rejuvenation brought by the new products in an in-depth experience. TRME helps participants to start their journey lightly, enjoy the worry-free time of scientific eating, and enjoy the relaxation and pleasure of city walking; ageLOC WellSpa iO awakens the vitality of the participants, providing them with a mind-body healing solution that embraces the beauty of work-life balance.
Don't forget the original intention, continue to write a new chapter of health and beauty
The successful conclusion of the City Walk event undoubtedly brought a unique city walk experience to the participants. In this unique healing slow tour, they unloaded the fatigue of work, and deeply experienced the personalized and intelligent health care charm of new products through tricks and interesting interactions.
The event skillfully integrated urban elements with Nu Skin's brand philosophy, and created a double decompression for the body and mind of the participants, which not only allowed them to find a haven of tranquility in their busy lives, but also invisibly deepened people's awareness of a beautiful and healthy lifestyle. This is not only a vivid interpretation of Nu Skin's core concept of beauty and health integration, but also a positive response to modern people's pursuit of high-quality and healthy lifestyles.
Since entering the Chinese market, Nu Skin has always been closely connected to China's development pulse, actively integrating into the development pattern of the new era, exploring scientific research and progress, and deepening product quality to meet consumers' growing demand for beautiful and healthy products. With its outstanding performance in technological innovation and leading consumer trends, Nu Skin was awarded the "2023 Big Health Consumer Enterprise Award" by Titanium Media, a new media of science and technology. Looking ahead, Nu Skin Group will continue to uphold the spirit of innovation, develop high-quality products and services, integrate the corporate vision of health and beauty into its products, and work with consumers to write a new chapter of health and beauty, and help consumers discover their own unique beauty in health science.
Reporter: Lu Chunhua
Editor: Yuan Biao
Review: Qi Ji Gu Jun
Proofreading: Rui Tianshu