Yesterday, I saw a small video of Xuan Jing, vice president of public relations at Baidu, performing in the office, tying negative media into a paper figure, and then piercing or calling with something I don't know what.
When I first watched this video, I only thought it was funny, and the only extensive memory of the act of tying the villain in my impression should be the bridge of Rong Mama Zha Ziwei in the original harem drama "Huanzhu Gege".
I can't say that it's three points, but at least the bad women and children know it.
As for the paper figure, I have the impression that only when the village is doing white things, you will see a bunch of people with bells and whistles.
Neither of these memories is good, quite unlucky. So when I first saw the video, I thought that this person must have serious psychological problems or mental problems, and should be sent to the hospital for treatment.
But then there are all kinds of revelations pushed on the Internet, which are not close to employees and clever in their means, calling on all their subordinates to open video accounts and incubate their own KOLs to expand their voice.
I remembered the beautiful ladies and sisters in Baidu in the circle of friends, how they have been keen to post videos and be Internet celebrities recently, it turned out to be KPIs.
Who said that if you become a boss, no one will take care of you?
Public relations, is the abbreviation of public relations, in the vernacular, in fact, is to establish a good image for the enterprise, auxiliary product sales.
But in essence, the quality of an enterprise does not lie in the maintenance of public relations media, but in the quality of the product itself.
If a company wants to survive for a long time and stand up, it must work products, pay attention to research and development, and demand quality.
PR belongs to the end of the whole chain and is functionally dispensable.
But that's ideal, and the reality is that most companies are half-bottled and not so far ahead, nor so unique, and it's normal for things to go wrong.
So the role of PR is degraded into a corporate thug, oh no, it's a lubricant for dealing with negativity and dealing with crises, it's a bit complicated, in fact, it's about using all kinds of means to make the bad things happen.
Of course, when marketing and promoting, we will try to make it as big as possible, the data is good-looking, and the position is good-looking.
The demons are dancing, the public relations of Internet companies are often managed upward, and in the end, the bosses of the companies are often controlled by the public relations boss, and they must ask for public relations instructions for what can and cannot be said.
The power of PR is growing, but the power of PR itself has not grown in tandem. Most of the public relations media are liberal arts students, and it is normal for them to know little or no about the various technologies in the Internet field.
But they are managing the mouths of various CEOs and CTOs, and when I attend the press conferences of some car companies, autonomous driving and other technology companies, it is sometimes difficult to talk to the speakers.
The leaders are quite willing to talk, but what often happens is that a bunch of public relations ladies politely smile and reach out to refuse: Add me to WeChat if you have something, and I will help you contact you.
I'm past the age when I can't walk when I see the young ladies, and the young ladies don't really want me to talk to the leaders.
The young ladies will eventually grow into big sisters, and the older sisters will be even more difficult to deal with.
Holding chicken feathers as an arrow
China has more than 2,000 years of feudal history, and all dynasties have set some rules, and the more common thing is that every time the court is corrupt, people with lofty ideals will cry out bitterly: eunuchs are in charge, and the government and the opposition are in trouble.
Qin Shi Huang began, and the situation was originally very good, but as a result, Zhao Gao, the pillow man, stole beams and changed pillars, tampered with the edict, gave death to help Su, and helped the incompetent but controllable II to a high position that did not belong to him.
As a result, Qin II died.
In the mid-to-late Tang Dynasty, the situation of eunuch dictatorship showed signs of irreversibility. During the reign of Tang Dezong, the eunuchs were able to take charge of the forbidden army of the Tang Dynasty, that is, the Shence Army. By the time of Tang Xianzong, all the forbidden armies except for the Shence Army were banned, and at this point, the forbidden army of the Tang Dynasty was completely controlled by eunuchs.
The foundation was laid for the Anshi Rebellion.
Famous eunuchs in history also include Wei Zhongxian and Li Lianying. In Chinese history, if the emperor gave a part of the monarch's power to the eunuchs and let them interfere in the government, the eunuch dictatorship would be formed.
This is not a case of mismatch between morality and mismatch, but the inevitable result of the mismatch between ability and position.
In the resume posted by netizens, Xuan Jing graduated from China Foreign Affairs University and is currently the vice president (VP) of Baidu.
He used to be a reporter of the Central News Interview Center of Xinhua News Agency.
In 2015, she joined Huawei as Vice President of the Public and Government Affairs Dept and Director of the China Media Affairs Dept, responsible for Huawei's domestic media affairs, external communications, and crisis communications.
On August 31, 2021, it was reported that Xuan Jing, Vice President of Huawei's Public and Government Affairs Dept and Director of China's Media Affairs Dept, joined Baidu as Vice President (VP), responsible for the Group's Public Communications Department.
Isn't it a bit unbelievable to be the vice president of Huawei/Baidu in public relations?
It can't be said that because of the proximity to the boss, the proximity to the water building is the first to get the month, but when has the reality been reasonable to you?
Baidu is okay, I don't use Baidu, Huawei? Well?
That's a closed loop, and I don't complain that Mr. Xuan is harsh and strict with his subordinates, Huawei leaves the factory and brings it. What does Huawei say in China, as we all know, it gives a lot and employs people ruthlessly.
Women are men's servants, and men are cattle servants.
Huawei's military merit medal has a general stroke
In the past two years, it has been rumored that the pollen is very powerful, and the rice noodles can be dried and the armor can be removed. This is not a rumor, there is a living example in me, I have been buying millet for many years, but I don't feel like rice noodles either.
But my mother was infected by a group of old ladies, so she had to buy 2,000 yuan of Huawei, saying that it was good, and she usually played Lianlian, took a photo, Alipay, Taobao, Pinduoduo, and didn't believe in bank apps.
There should always be a credit for this.
During this period of writing, I have one of the biggest realizations that Internet companies are very evil.
Many users,I don't know if it's a water army.,Leave it alone.,It's not ambiguous at all.,Don't read the content.,It's just a brainless station idol.,Oh no.,Station a certain brand.。
Because I bought something from a certain brand, I may not even buy it, and I look like I am sworn to defend the brand.
As long as there is a different opinion, it immediately throws out various dictates such as "black and white", "washing the floor", "collecting money", "reporting it", "legal service" and so on.
I felt the power of all kinds of powders on the front.
When the Internet was born, the beautiful idea was to connect the whole world and let everyone be in the global village, and when it first entered China, only a few people had the conditions to access the Internet.
Everyone is also very friendly and sincere, and if you have any questions posted on the Internet, you can be answered for free. It was because Huang Zheng enthusiastically answered Duan Yongping's questions on the Internet that he had the opportunity to be taken by Duan Yongping to see the world when he was studying in the United States.
Wu Xiaobo mentioned in "Tencent Biography" that when Ma Huateng founded Ponysoft, there were less than ten CFido platforms in China, and his life became busy and enriched. In the first two years of CFido's website, Ma Huateng spent days and nights on the Internet, receiving mailpackets and sending replies.
and Lei Jun is also an enthusiast.
CFido has put "patriotic, noble, brave, faithful, progressive, friendly, score-keeping, long live the amateur spirit!" "Enshrined as values. The strong atmosphere of technical discussion and the online experience of helping each other made the first group of netizens call CFido the last spiritual pure land in the materialistic world.
Nowadays, everyone has access to the Internet, but the Internet is no longer the pure land it once was.
Perhaps, all good things only bloom at the beginning, and they all change when they grow up.
Finally, put a section of the mouth ~
About this matter, I will say two simple words, as for my identity, you can understand it, all in all, this matter, this is the situation now, specifically, everyone can see it, I have to say a few words because of this identity problem, maybe, you don't understand it very well, but the meaning is that meaning, my identity, you don't have to guess if you don't know, this kind of thing has seen a lot, I just want to say that I understand everything.