Douyin group buying is to help enterprises realize the closed loop from video, live broadcast to user purchase, users can see the group buying activity when browsing the video, buy while watching, and quickly place orders. Directly convert browsing users and fans into orders, and complete the closed loop of online purchase and offline use by users.
We all know that Ziri Software has recently been helping merchants to do same-city drainage, and in this issue, we have sorted out some of the confusions that everyone is facing in the same-city drainage, come and see if you also have these questions?
PART.01开通同城引流的四步走
What qualifications do you need to open Douyin group buying?
1. Must be a certified enterprise account user on the Douyin platform;
2. An enterprise Alipay account must be opened, and an individual industrial and commercial household can also be a personal Alipay account of an enterprise legal person with real-name authentication.
How do I open a certified enterprise account?
1. Register an enterprise account: On the homepage of the Douyin app, click "Me" in the upper right corner to enter the personal center page, then click "≡" in the upper right corner, select "Creator Service Center", and click "Open an enterprise account for free";
2. Certified enterprise number: On the enterprise account center page, click the "Certification" button to enter the certification enterprise number page, fill in the relevant information according to the prompts, and wait for the platform to review.
How to enter Douyin group buying?
Download the Douyin Laike APP-Register and log in-Click to open a store now.
1. Claim the store: select the city where you are located, enter the store query, search for the store and click to claim, and create in the lower right corner of the search point;
2. Confirm the store information: If the store information is incorrect and needs to be modified, submit the door photo according to the requirements of the platform, and upload the business license for review.
How to open Douyin group buying?
1. Activate the group purchase function: find the creator service center, select "Group Purchase Activity" - "Create Group Purchase", and then fill in the relevant information as required to complete the creation of the group purchase activity;
2. Release the group purchase activity: After the group purchase is successfully created, return to the home page of the Douyin app, click only "me" in the lower right corner, enter the personal center page, click "Product Window" and select "Group Buy", then click "Create Group Buy", and then fill in the relevant information as required to complete the release of the group purchase activity.
Shoes and clothing have entered the Douyin group buying track↓↓↓
PART.02紫日软件助力实体商家同城引流
01Technical support
Ziri Software ERP one-click authorization to connect to Douyin Laidian, store POS verification of group purchase coupons, the system automatically records the verification data of gift certificates, and the data automatically sinks to ERP, realizing the integrated management of store/group purchase business;
02Landing support
Mr. Ding Zhaoling, the operator of the Ziri City Drainage Project and the official service provider of Douyin, developed and designed the "Brand Cloud Chain" system, providing brands with group purchase shelves, back-end technology, explosive product design, and live short video escort and teaching services, so as to detonate the same city passenger flow for the brand's stores across the country;
03Service support
Professional things are done by professional people. Ziri Software's 25+ service team across the country undertakes the drainage needs of local merchants in the same city, provides professional service guidance for merchants, helps store entities to attract customers, realizes accurate drainage in the same city, and provides a traffic foundation for the continuous value realization of the private domain.
In 2024, intra-city drainage will be a good opportunity for many brick-and-mortar businesses to develop. If you need a professional team to operate, please contact our local service team. We will provide you with integrated operation services from the submission of service qualification certification materials, to the design of drainage and explosive product schemes, and then to the later traffic conversion path!