Hang Lung Properties (SEHK stock code: 00101) adheres to the "customer-oriented" service philosophy and promotes its membership program "Hang Lung Club" nationwide, with a view to enhancing the consumer experience of customers. As Hang Lung Club is about to enter its 7th anniversary, this year, under the impetus of the "Year of Consumption Promotion" of the Ministry of Commerce, Hang Lung Properties has reached the first major group cooperation with China Merchants Bank Credit Card Center to launch a series of consumption privilege activities, covering 10 Hang Lung Plazas in 8 major cities in mainland China, including Shanghai, Wuhan, Kunming, Jinan, Wuxi and Dalian.
(Poster on the main page of the event)
Strong team-up, enjoy extra weight
This time, Hang Lung Plaza and China Merchants Bank Credit Card Center will bring customers a more economical, better and more enjoyable shopping experience. During the cooperation period, China Merchants Bank credit card cardholders will be able to draw lucky red envelopes1 on the Pocket Life App every month to spend at designated stores in Hang Lung Plaza nationwide, and in order to benefit more consumers with the high-quality services and membership programs of Hang Lung Plaza, Hang Lung will specially open the membership channel for China Merchants Bank Premium Credit Card holders, and become designated members of Hang Lung Club according to the cardholder's highest card tier and receive exclusive privileges2. The first Saturday of each month is an exclusive "Forever Surprise Day" for Hang Lung Club members, where they can use their Membership Points to unlock exclusive rewards and enjoy exclusive privileges and offers at their favorite merchants. In addition, Hang Lung Club will also offer monthly refreshes to meet the changing needs of our customers.
Hang Lung Club - Customer-oriented and dedicated service
Hang Lung Club's mission is to create value for customers and satisfy high-spending loyal customers by creating a unique and personalized experience, as opposed to loyalty programs that offer discounts on purchases. With just one membership, Hang Lung Club members can spend and earn points at 10 events in eight cities across the country, and can enjoy a variety of luxury privileges at any Hang Lung Plaza. Hang Lung Club has a dedicated team of Relationship Managers to provide customers with exclusive experiences such as personal shopping guidance and admission to international fashion shows.
Each year, Hang Lung Club also hosts a highly anticipated annual VIP event across the country, where elite members are invited to visit different cities and experience the charm of different cities. Hang Lung Club is committed to providing every member with thoughtful and thoughtful services that enhance the quality of life and taste.
A review of the event
Sustainable Green Living Experience – Hennessy Cork Handicraft Workshop: Hang Lung will collaborate with Hennessy in Wuhan Hang Lung Plaza and Wuxi Hang Lung Plaza to organise a DIY workshop on wine cork making for members to experience sustainable green living
Tianjin Hang Lung Plaza's Centennial Historic Buildings of the Former Industrial Bank: Tianjin Hang Lung Plaza and Starbucks have invited Hang Lung Club members to walk into the 100-year-old cultural relics of the former Zhejiang Industrial Bank, tell the story of the past and present of the century-old buildings, and convey the vision of 'creating a premium living space'.
As an exclusive program specially designed by Hang Lung Properties for members, Hang Lung Club leads the pulse of the city, starting from customer needs and continuously enriching and upgrading the event experience, bringing exclusive and intimate personalized experience to Hang Lung Plaza customers across the country, enriching people's needs for high-quality life and boosting consumption.
1. Lucky Red Envelope Rules:
During the cooperation period, China Merchants Bank personal credit card cardholders can draw one free cashback red envelope exclusive to Hang Lung Plaza on the Pocket Life App every month, with an amount ranging from RMB 66 to RMB 888. After winning the cashback red envelope, cardholders can enjoy the cashback discount immediately when they pay with a single purchase amount at designated stores in Hang Lung Plaza across the country. In addition, there will also be phased exclusive activities from time to time, during which cardholders can not only draw monthly cashback red envelopes, but also draw more cashback red envelopes when they spend full at Hang Lung Plaza. (For details, please refer to the official WeChat public account of each Hang Lung Plaza)
2. Please refer to the content and details of the event on the Pocket Life App or the corresponding event interface.