I don't know if you have paid attention to some news related to Yunnan Baiyao recently? This national bone-setting miracle drug has always had a very high sales volume and occupies a large share in the pharmaceutical market, but who would have thought that such a pharmaceutical brand is now in a very serious predicament!
It should be that there is some news about Yunnan Baiyao on the Internet, this news is still negative news, and the final result has led to a very serious impact on Yunnan Baiyao, even the stock market has fallen a lot, since May 10, they have evaporated nearly 6 billion amounts, what is the reason for Yunnan Baiyao to have such a situation?
Something went wrong at the top? Who the hell caused it!
When Yunnan Baiyao had such a situation, many netizens asked on the Internet who made Yunnan Baiyao so miserable, and later learned that some senior management of Yunnan Baiyao was arrested by some people, but what did these high-level personnel do to make people arrested?
Everyone should be very familiar with the brand of Yunnan Baiyao, after all, it can be regarded as an old brand, and it is also an old brand that has been famous in the mainland for a long time.
This alone is enough to prove that this is a treasure level and holy medicine level drug in Chinese medicine, and this drug is also very useful for us ordinary people.
But in such a situation, Yunnan Baiyao still made a very "difficult" thing, what everyone didn't expect was that Wang Minghui, the former chairman of the brand Yunnan Baiyao, did not get out of this crisis, even if the former chairman should be taken away, he needs to be taken away.
The former chairman of Yunnan Baiyao named Wang Minghui can be said to have worked conscientiously in this company for 23 years, he went to work in Yunnan Baiyao Enterprise at the age of 37, but now Wang Minghui has reached the age of 60, it can be said that he handed over half of his life to Yunnan Baiyao, but his reputation has appeared more serious problems in this crisis.
One day in 2022, Wang Minghui was elected as the chairman of Yunnan Baiyao in the election of many people, and he only had three years in office, but what people didn't expect was that Wang Minghui submitted a resignation report in the first half of 2023.
In this matter, Wang Minghui did not resign due to illness, nor was he honorably retired, it can only be said that Wang Minghui's resignation was due to his own personal reasons, as for why, we don't know now, we only know that in March 2024, in addition to Wang Minghui, Wang Jin, the gold medal sales of Yunnan Baiyao, also handled his resignation.
Immediately afterwards, Yunnan Baiyao's No. 1 HR (human resources officer) and No. 1 operating officer all handled the resignation contract, to say that the matter of handling the entry together can still be imagined, this kind of collective resignation is the first time to see, to say that there is nothing behind them, then no one believes it.
And when it really led this matter to a climax, it was because some careful netizens found that in 2022, Yang Changhong, the executive director of Yunnan Baiyao at the time, also left Yunnan Baiyao due to his tenure and tenure.
The five main management mentioned above all left Yunnan Baiyao Group, and then it was rumored that these people did not leave, but were taken away for investigation, and several of them were involved in some illegal and criminal matters, according to the relevant news, they have been involved in corruption!
Yunnan Baiyao executives suspected of corruption?
When they said that they may be involved in corruption, we have to mention that Wang Minghui was the chairman of Yunnan Baiyao at that time, at that time it can be said that this company rarely saw a low period, there are many difficulties to grit your teeth and persist in getting through, because no matter how Yunnan Baiyao is also a pharmaceutical brand founded and developed since the Republic of China.
Today, Yunnan Baiyao can be said to have spread to all corners of the world, but in the face of the development of Western medicine is getting better and better, the level of medical treatment is also higher, but this is not a good news for Yunnan Baiyao, there are fewer and fewer people who need this drug, and the market is constantly compressed, which is the most difficult situation faced by Yunnan Baiyao at that time.
Everyone should know very well that the formula of Yunnan Baiyao is a national-level pharmaceutical formula, and it is also unique to Yunnan Baiyao enterprises.
And Wang Minghui's own ability is beyond doubt, whether it is some sales means or the overall management have made the development of this enterprise better and better, the share of the market has been rising, but also launched different ways of using Yunnan Baiyao, slowly this enterprise to its original level.
After that, Wang Minghui also began to develop emerging products and drugs, and also created a separate sales department, the gold medal sales mentioned above was the No. 1 sales officer under Wang Minghui at that time, and this gold medal sales once became the senior vice president of the entire enterprise, and the income should be imaginable.
And some of the remaining people were also colleagues of Wang Minghui's previous company at that time, and when he went to work in Yunnan Baiyao, he also called them over, and slowly these people formed a high-level small circle of Yunnan Baiyao.
To use an ancient saying to describe Wang Minghui and the remaining senior executives of Yunnan Baiyao enterprises, that is, "grasshoppers tied to a rope", but these people were arrested together, the reason is still suspected of corruption, and the description behind the suspected corruption is not corruption or bribery? You must know that this is a national enterprise.
Since this incident, when the stock of Yunnan Baiyao closed on May 10, 2024, everyone found that it only took two days for Wang Minghui and other executives to cause the stock of Yunnan Baiyao to fall by 1.9%, which would be about 6 billion yuan when converted into a market value.
The decline of these stock markets not only lost a large amount of money, but also caused the reputation, scale and corporate image of Yunnan Baiyao to decline, and some people who bought Yunnan Baiyao stocks were also uncomfortable, not to mention losing money, and also made shareholders no longer trust the shares of Yunnan Baiyao.
And in the course of these years of development, Yunnan Baiyao is not the first time that such a situation has occurred, there have been similar situations before, but the focus at that time was on false publicity, because the whole enterprise of Yunnan Baiyao was also accused in court, maybe the scale of the enterprise is too large, or it may be because their prescription is confidential, and the matter is over.
In the end, Yunnan Baiyao's toothpaste is still hot, and the whole company has not received any impact, and even a lot of Yunnan Baiyao toothpaste has appeared in the foreign market. If an enterprise wants to develop better, it must find and solve problems.
It may not be long before the senior management of Yunnan Baiyao enterprises will be replaced by a group of new people, and whether the enterprise can develop better and better also depends on what their overall planning actions are. Feel free to leave a message in the comment area!
Bibliography:
Red Star News, 2018-10-23, "Yunnan Baiyao Toothpaste Traps "Formula Door" Response: No Illegal Added Ingredients
21st Century Business Herald, 2010-07-18, "Yunnan Baiyao Toothpaste Efficacy and Safety Questioned by Nanjing Citizens Sued"
Beijing News, 2024-05-10, "Yunnan Baiyao was exposed to the "nest case", and the market value has evaporated more than 6 billion in two days"