【Commercial Vehicle Xinnet Original】
In April 2024, domestic heavy truck sales were 82,000 units, down nearly 3% month-on-month, and the market performance dropped significantly from the previous month.
According to the production and sales data released by the China Association of Automobile Manufacturers, in April 2024, trucks sold 313,000 units, a year-on-year increase of 0.98%; The cumulative sales in January ~ April were 1.232 million units, a cumulative increase of 7.3%. Among them, in April, heavy truck sales were 82,000 units, a year-on-year decrease of 1.0%; The cumulative sales in January ~ April were 355,000 units, a cumulative increase of 9.4%.
Top10 in April: Shaanxi Automobile rose to the third Universiade year-on-year increase
Specific to the performance of each enterprise, in April 2024, among the top 10 heavy truck companies, 6 achieved positive year-on-year growth, and Dayun Automobile increased by 24.6%, the largest increase. It is worth noting that 2 of the top five companies fell by more than 20%, which largely led to the industry as a whole not outperforming the same period last year.
On a month-on-month basis, the data is not optimistic. Among the top 10 heavy-duty truck companies, 7 fell month-on-month, and only 3 maintained an increase. Among them, JAC Automobile, SAIC Hongyan and Dayun Automobile increased by 10.6%, 3.3% and 0.3% respectively month-on-month. Among them, Dayun Automobile is the only one in the top 10 heavy trucks to achieve year-on-year growth.
In terms of sales, in April 2024, the ranking of the top 10 heavy truck companies has not changed much, only 1 Shaanxi Automobile Group has risen in ranking, and there are 4 companies with sales of more than 10,000 units, accounting for more than 8% of the market share, China National Heavy Duty Truck is the only company with sales exceeding 20,000 units, China FAW, Shaanxi Automobile Group and Dongfeng Company ranked 2nd to 4th respectively, and the sales gap with the previous one was about 4,000 vehicles.
Specifically, this month, China National Heavy Duty Truck won the sales championship with monthly sales of 23,360 vehicles and a market share of 28.4%; China FAW sold 18,063 vehicles, with a market share of 21.9%, ranking second; Shaanxi Automobile Group sold 14,542 vehicles per month, with a market share of 17.7%, ranking third this month from fourth last month; Dongfeng sold 10,796 vehicles, with a market share of 13.1%, ranking fourth.
1~4 Month Top10: Sinotruk ranks first in the industry, Jiefang rose 26.3%
In January ~ April 2024, among the top 10 heavy trucks, there are 8 companies that have achieved positive year-on-year growth, and 4 companies have outperformed the industry. China FAW has a cumulative year-on-year increase of 26.3%, the largest increase; Beiben Heavy Duty Truck, China National Heavy Duty Truck and XCMG Automobile followed closely behind, with growth of 18.1%, 12.7% and 12.4% respectively.
From the sales data, in January ~ April 2024, China National Heavy Duty Truck sold 99,986 vehicles, 22,000 units higher than the second place, won the sales championship, China FAW sold 77,268 vehicles, ranked second, Dongfeng Company sold 61,756 vehicles, ranked third, Shaanxi Automobile Group and Foton Motor ranked fourth and fifth with sales of 53,419 and 26,185 units, respectively.
In terms of market share, the total market share of the top 10 heavy truck companies was 97.2%, slightly lower than 97.8% in the same period last year; The total market share of the top 5 companies was 89.8%, 0.2 percentage points lower than the same period last year, and the market concentration was still very high. The market share of three companies, China FAW, China National Heavy Duty Truck and XCMG, has achieved positive growth, and the market share of five companies has shrunk to varying degrees. It is worth mentioning that China's FAW market share increased by 3.0% and continued to lead.
Overall, after the peak of the first wave of the "Golden Three", the sales of "Silver Four" heavy trucks fell sharply, and there was a slight decline compared with the same period last year. The reason for this is directly related to the tepid performance of the freight market. Under the premise of limited transportation demand in all walks of life, the contradiction of more vehicles and less goods is still prominent. The current situation of low freight rates and high oil prices has given rise to a large number of users for oil and gas replacement, which has pushed up the proportion of gas heavy truck sales, but the overall heavy truck market sales have not increased significantly.
According to the feedback of some heavy truck dealers, the sales volume in March and April 2024 will be basically the same as last year, and users will buy more cars to eliminate and replace, and there will be little demand for new vehicles. At the same time, in the past two years, the freight market has been unstable, and the pressure on users to survive has increased. For OEMs and dealers, the loss of user groups is also one of the reasons for the difficulty in sales growth.
Considering the above situation, entering the second quarter, the trend of the heavy truck market is not optimistic. Heavy truck companies may face more challenges in developing the market. In such a severe situation, how will each company respond, and how will the market sales change? Commercial vehicle news media will continue to pay attention.