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Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

author:Lively breeze Vw
Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Yu Chengdong's resignation as head of Huawei's mobile phone business has sparked speculation in the industry

Yu Chengdong stepped down as CEO of Huawei Device BG, which is undoubtedly a blockbuster news! Yu Chengdong can be described as the "meritorious figure" of Huawei's mobile phone business, and has served as the CEO of Huawei Device Company for nearly 13 years since 2011. Under his leadership, Huawei's mobile phone business has grown from obscurity to the world's second largest smartphone manufacturer.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Yu Chengdong himself is also an "Internet celebrity" executive who has attracted much attention. His outspoken and straightforward personality, coupled with the frequent use of "far ahead" at product launches, has made him highly well-known both inside and outside the industry. Many people jokingly call him "Yu Dazui".

Yu Chengdong's resignation as CEO of Terminal BG will undoubtedly trigger widespread speculation and comments inside and outside the industry. Is it a demotion or a promotion? Was he relieved of his responsibilities or entrusted with them? All sorts of speculations and varies.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

According to a person familiar with the matter, this is just a normal management appointment, which is equivalent to handing over the daily management to the new CEO He Gang, which can allow Yu Chengdong to have more energy to create high-quality products for consumers. It is also believed that Yu Chengdong may focus more on the automobile business.

Some Huawei insiders believe that this move does not mean that Yu Chengdong's scope of power has narrowed, and serving as chairman means that he is still the leader of the terminal business, but he has handed over daily affairs to the new CEO He Gang.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Who is the new CEO, He Gang? He's not an unfamiliar name. According to public information, He Gang joined Huawei in 1998 and became the president of Huawei's consumer BG mobile phone products in 2012. In 2014, two years after he took over, Huawei's mobile phone business revenue soared from $3 billion to $14 billion, which shows that his ability is extraordinary.

Yu Chengdong's resignation has sparked speculation in the industry that he may focus on the automotive business

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

The news of Yu Chengdong's resignation as CEO of Huawei's terminal BG has undoubtedly sparked widespread speculation in the industry. Some people think that this may be Yu Chengdong's demotion, and the scope of power has been reduced. But for others, this is just a normal management change, allowing Yu Chengdong to focus on other key businesses, especially the automotive business.

In recent years, Yu Chengdong has indeed put a lot of energy into the automotive business. In 2020, Yu Chengdong was responsible for the integration of Huawei's consumer BG and intelligent vehicle solution BU, and since then he has been responsible for driving the development of Huawei's smart car and smart car business.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Under the leadership of Yu Chengdong, Huawei has reached cooperation with a number of car companies and launched a number of Hongmeng Zhixing brands, such as Celis "Wenjie", Chery "Zhijie", and BAIC "Xiangjie". "Wenjie" can be said to be the most successful one, with sales of more than 75,000 units last year.

In March this year, the new M7 and M9 were even more popular, with the former exceeding 50,000 orders within 25 days of listing, and the latter exceeding 30,000 units within seven days. The Wenjie brand has become a trump card for Huawei in the automotive field.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

It is believed that Yu Chengdong's resignation as terminal CEO this time is likely to be more focused on the automotive business. The automotive industry is a key area for Huawei to focus on in the future, and it will require the full dedication of the company's most senior executives.

Some insiders believe that Yu Chengdong's resignation does not mean that his power has shrunk. He will still serve as the chairman of the terminal BG, which means that he is still the top decision-maker of the terminal business, but he has handed over the day-to-day affairs to the new CEO He Gang.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Who is the new CEO, He Gang? He was no stranger. According to public information, He Gang joined Huawei in 1998 and became the president of Huawei's consumer BG mobile phone products in 2012. In 2014, two years after he took over, Huawei's mobile phone business revenue soared from $3 billion to $14 billion.

According to a person familiar with the matter, this personnel change is just a normal appointment, and the purpose is to allow Yu Chengdong to focus more on creating high-quality products for consumers. It is still unknown how Yu Chengdong will distribute the focus of work.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Yu Chengdong himself is also an "Internet celebrity" executive who has attracted much attention. His outspoken and straightforward personality, coupled with the frequent use of "far ahead" at product launches, has made him highly well-known both inside and outside the industry.

Yu Chengdong stepped down as the head of Huawei's mobile phone business and may focus on the development of the automotive business

The news of Yu Chengdong's resignation as CEO of Huawei's terminal BG has undoubtedly aroused widespread attention and speculation inside and outside the industry. Is it decentralization or promotion? Will they be relieved of their responsibilities or will they be entrusted with new responsibilities? All sorts and speculations vary.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

According to a person familiar with the matter, this is just a normal management adjustment, which is equivalent to handing over the daily operation of the mobile phone business to the new CEO He Gang, which can allow Yu Chengdong to devote more energy to other key areas, especially the automotive business.

In recent years, Yu Chengdong has indeed put a lot of energy into the automotive business. Since 2020, he has been responsible for the integration of Huawei's Consumer BG and Intelligent Vehicle Solution Business Unit, and has since been responsible for driving the development of Huawei's Smart Car and the entire automotive business.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Under the leadership of Yu Chengdong, Huawei has reached cooperation with a number of car companies and launched a number of Hongmeng Zhixing brand models, such as Celis "Wenjie", Chery "Zhijie", and BAIC "Xiangjie". "Wenjie" can be said to be the most successful one, with sales of more than 75,000 units last year, and this year's new M7 and M9 are even more popular, with the former exceeding 50,000 orders within 25 days of its launch.

It is believed that Yu Chengdong's resignation as terminal CEO this time is likely to focus more on the development of the automotive business. The automotive industry is a key area for Huawei to focus on in the future, and it will require the full dedication of the company's most senior executives.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

Some insiders believe that Yu Chengdong's resignation does not mean that the scope of power has narrowed. He will still serve as the chairman of the terminal BG, which means that he is still the top decision-maker of the terminal business, but he has handed over the day-to-day affairs to the new CEO He Gang.

Who is the new CEO, He Gang? He was no stranger. According to public information, He Gang joined Huawei in 1998 and became the president of Huawei's consumer BG mobile phone products in 2012. In 2014, two years after he took over, Huawei's mobile phone business revenue soared from $3 billion to $14 billion.

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

According to a person familiar with the matter, this personnel change is just a normal appointment, and the purpose is to allow Yu Chengdong to focus more on creating high-quality products for consumers. It is still unknown how Yu Chengdong will distribute the focus of work.

Yu Chengdong himself is also an "Internet celebrity" executive who has attracted much attention. His outspoken and straightforward personality, coupled with the frequent use of "far ahead" at product launches, has made him highly well-known both inside and outside the industry. Many people jokingly call him "Yu Dazui".

Attention|Burst! Yu Chengdong stepped down as CEO of Huawei Device BG, and He Gang took over

As Yu Chengdong himself said: "The style I showed to others in the past was a bit bragging, but the bulls I bragged about were all realized, and they were not completed on time, but overfulfilled." "Huawei's terminal business under his leadership has also achieved good results in the past.

This personnel change will bring new changes to Huawei. We will wait and see if Yu Chengdong and the new CEO He Gang can continue to lead Huawei's mobile phone and automotive business to new heights.