As globalization continues to advance, cross-border cooperation is essential for companies to expand their markets and explore new growth opportunities. As a high-quality international interactive platform, the China-ASEAN Beauty Business Matchmaking Conference was held in Ho Chi Minh City, Vietnam on May 8, 2024 with the theme of "Beauty Without Boundaries and Win-win Cooperation".
This event invited a total of 500 Chinese and Vietnamese beauty brands, manufacturers, raw material suppliers, packaging material suppliers, channel providers, and service providers to gather to discuss new opportunities for the growth of the beauty industry face-to-face and accurately link the latest practical resources. Flora was invited to participate and discussed market trends, changes in consumer behavior and technological innovation with beauty industry elites from China and ASEAN countries, seeking new growth opportunities in the increasingly competitive beauty market.
The floral peony series makes the oriental aesthetics shine
As the setter and market leader of Clean Beauty's pure skin care standards, Hua Wankou adheres to pure skin care as the base and oriental characteristic plants as the "core". At the meeting, the peony series of Flora received great attention in the China-ASEAN Beauty Business Matchmaking Conference.
It is reported that Hua Wankou adheres to the empowering effect of science and technology and is a real doer of pure and healthy skin care products in the East. The company continues to invest tens of millions of R&D funds every year, has established a strong scientific research team, and cooperates with many well-known universities and enterprises at home and abroad to jointly establish the International Peony Anti-aging Laboratory, which is committed to promoting the innovation of global anti-aging technology and truly specializing in the skin problems of Oriental people.
Through the extraction technology of peony components, Hua Wankou led the special basic research of "peony anti-aging". At the same time, in-depth research has been carried out on peony flowers and plants from different dimensions such as peony extraction technology, activity, consumer testing, formula, aesthetics, etc., which has comprehensively improved the application value of peony in the field of cosmetics, so that more brands have begun to turn their attention to peony, a traditional oriental plant.
In order to consolidate its scientific research strength, the company has created a "whole industry chain" peony R&D barrier of "raw material planting-basic research-formula research and development-efficacy testing-manufacturing", and has 22 national patents, including 11 peony anti-aging technology patents and 4 unique peony raw materials. With its unique perspective and in-depth scientific research strength, Flora has built an absolute strength to compete with international beauty giants and first-line anti-aging brands.
Brilliant debut, big V and small Soviet Union talk about the new journey of brand internationalization
At the China-ASEAN Beauty Business Matchmaking Conference, Xiao Su, the owner of the Hua Wan Ko brand, and the founder Da V appeared together and became the focus of the scene. Their joint presence not only shows that Flora attaches great importance to this event, but also sends a clear signal to the outside world that Flora is taking a key step in its internationalization strategy with firm steps.
Da V and Xiao Su said that as a brand focusing on the field of skin care, Hua Wankou has always won wide recognition in the market for its excellent product quality and innovative marketing strategies. The reason why the Peony series can stand out in the fiercely competitive market is that it has always adhered to the guidance of user needs, paid attention to the investment in product research and development, and not only regarded the peony as a brand image, but also represented a life attitude and cultural self-confidence. The product design of Flora Cord integrates traditional and modern elements, which is very in line with the aesthetics of young people at home and abroad.
With flowers as the medium, the flowers show the charm of the Orient
In the course of brand development, Flora Flora adheres to the mission of "Oriental Beauty, New Patterns", and is committed to bringing the healing power of Oriental flowers and plants to Oriental skin. This is not only a business strategy, but also a deep respect and respect for Eastern culture. Hua Hui is well aware of the preciousness of oriental flowers and plants, and integrates peony into its products as an oriental element, so that consumers can feel the inheritance and continuation of culture while using the products.
Flora has not only made efforts at the cultural level, but also strives for excellence in product research and development. Deeply cultivating the industry, making efforts in brand scientific research, only to understand the characteristics of oriental skin, and make great efforts in the extraction of active ingredients to ensure that each product can provide the most suitable care for the characteristics of oriental skin. This rigorous attitude towards products and in-depth exploration of consumer needs have made the products of Flora Kom widely praised in the market.
In terms of user experience, through its unique fragrance, elegant packaging design and silky texture, it stimulates the multiple senses of users, so that the use of products becomes a kind of enjoyment rather than a single care process, so that consumers around the world can feel the nature and harmony from the East in every moment of skin care. The real feedback under the multi-dimensional experience makes the product not only a skin care product, but also a symbol of lifestyle.
The strategy of going overseas has been accelerated, allowing the world to share the oriental beauty feast
In today's fierce competition in the global beauty market, the R&D team of Flora has always insisted on not adding any harmful ingredients, and this concept has been widely recognized by international institutions and overseas markets. On the international stage, the brand's product line, especially the blue and white porcelain series, with its unique oriental aesthetic design and high-quality ingredients, has become a state guest gift, which has been well received by foreign envoys and diplomats, and has further enhanced the international reputation of the flowery cocoon. This not only shows the high-end positioning of the products of Flora Korn, but also reflects the charm of Chinese culture.
In the face of such an opportunity, Flora has always adhered to the concept of providing high-quality products for global consumers, opened a global layout, and took going overseas as a key promotion matter. Through continuous innovation and improvement, we hope to optimize our product line, so that consumers around the world can share the beauty feast of Flora Kor.
In today's globalization, Flora is not only satisfied with the success of the domestic market, but also is committed to promoting the oriental skin care concept to the world, and establishing an international brand that can represent the oriental aesthetics and skin care concept. With the continuous advancement of the internationalization strategy, Flora Kom, a brand representing oriental aesthetics, is using its products and services to write a new chapter in the integration of technology and culture of skin care brands, so that the world can understand and recognize Chinese brands and oriental aesthetics.