According to media reports, in a small area in Tianjin, a parked Nezha S caught fire, accompanied by an explosion. The video circulated on the Internet showed that the smoke was billowing from the scene and the fire was very large, which not only caused the burning vehicle to be burned into an empty shell and was seriously damaged, but also caused serious damage to other vehicles next to it.
Nezha S caught fire with the sound of an explosion?
After this incident, it quickly attracted widespread attention. It has to be said that this was an unfortunate incident, which caused a large loss of property.
This also attracted the attention and response of Nezha Automobile. Nezha Auto said that the incident occurred at around 12 o'clock on May 11, 2024.
Fortunately, there was no human damage as a result. As for the cause of the fire, it is still under investigation.
Nezha responded
Nezha responded
In other words, it is still inconclusive whether the accident was caused by spontaneous combustion or other external factors. However, Nezha Automobile said that the fire began to smoke from the direction of the cab, and then an open flame formed.
At the same time, the voltage signal of the power battery of the burning model is normal, and the battery pack is under control. Moreover, there is no abnormal situation in the low-voltage circuit of the whole vehicle.
As for other responses, we will not repeat them in our article, and you can look at the official response specifically. Here, we remind everyone that before the specific investigation results are released, it is reasonable to guess the cause of the fire, but we must not make unfounded guesses, do not believe rumors, do not spread rumors, and the specific results of the official investigation shall prevail.
Nezha S caught fire and affected the car next to him
As a blockbuster model launched by Nezha Automobile, when Nezha S was just launched, the positioning and price were relatively high, and it should be regarded as Nezha's "flagship sedan".
At the beginning of its launch, this model attracted a high degree of attention and achieved certain sales results. However, compared with other sedans under Nezha, which has a relatively low positioning and price, the sales of Nezha S are not outstanding.
Since then, perhaps due to the needs of competition, or the pressure of sales, the starting price of Nezha S has been lowered compared with when it was first launched.
哪吒S
However, after the sales volume was lowered, Nezha S's sales performance still did not improve significantly. In terms of the latest sales volume, the industry's comprehensive sales data shows that from November 2023, Nezha S's monthly retail sales began to decline month-on-month.
So much so that by February 2024, Nezha S's monthly retail sales will drop to 1,090 units. Obviously, from November 2023, Nezha S's monthly retail sales have shown a month-on-month downward trend for four consecutive months.
Fortunately, in March 2024, Nezha S's monthly retail sales rebounded. According to the industry's comprehensive sales data, in February 2024, the monthly retail sales of Nezha S will be 1,532 units.
哪吒S
It should be said that the sales of Nezha S increased in March, which I think is worthy of recognition. After all, to a certain extent, this shows the fact that Nezha S's sales tend to improve.
If this sales trend can continue to decline, then it is obviously good news for Nezha S. It's just a pity that in April 2024, the sales of Nezha S will decline again.
According to the latest industry comprehensive sales data, in April 2024, the monthly retail sales of Nezha S will be 1,024 units. Compared to the previous month, sales fell by 33.09%.
哪吒S
It is worth noting that according to the data of the Passenger Association, although in April 2024, the domestic auto market as a whole showed a downward trend month-on-month and year-on-year, but its decline was less than 10%.
From this perspective, in April 2024, the month-on-month decline in Nezha S sales is somewhat higher, which is weaker than the overall performance of domestic passenger car retail sales in the same period.
Of course, for a model, a temporary increase or decline in sales is a relatively normal market fluctuation. Here, we hope that in May, the sales of Nezha S can flourish.
哪吒S
So, now that Nezha S has a fire accident, will it have a certain impact on its future sales? I think that, generally speaking, electric vehicle fires are indeed a matter of more concern, and it is also something that consumers are more worried about.
However, fortunately, Nezha Automobile did not take a "silent response" to the incident, but responded and explained in a timely manner.
In this case, if there is an impact, it should be extremely low. So, in my opinion, the impact of this accident should not be too great.
Finally, the model sales data involved in this article comes from the comprehensive industry sales data released by third-party platforms. According to the data description of the third-party platform, it is displayed in strict accordance with the corresponding relationship between the sales volume and the platform announced by the Automobile Dealers Association and the manufacturer, with an accuracy rate of more than 99%, which is for reference only.
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This article is the original article of the Cheyu World Operation Department, the total No. 11047, some of the pictures are from the Internet, and the data and related materials from the marked sources are cited. Cheyu World Original All Rights Reserved, infringement must be investigated.