After watching the launch conference of Zhiji L6, the car has a cultural feeling that Zhiji L6 has indeed learned to be obedient, without the aggressiveness of the last pre-sale, and no longer painfully talking about the "history of car manufacturing" and even daring to bid for competing products. Even the most basic product explanations are carefully distressing. But there are a lot of highlights and slots at the press conference, and even a lot of routines are played on the price, so I will talk to you in detail about this new car that has just been launched today.
Let's talk about the highlights first, the Zhiji L6, as the fourth car of the Zhiji brand, has done a really good job in interior texture. It is equipped with a through-type liftable central control screen. At the sub-instrument panel, it is equipped with the same LCD touch screen as LS6, and there is also a slot under the screen that can be placed for mobile phones, and it is equipped with a wireless charging function for mobile phones, with a charging power of up to 50 watts, and has a ventilation and cooling function. Although the 8295 chip equipped with the Zhiji L6 is at the same level as the Xiaomi SU7. But without the blessing of Xiaomi and Huawei's car-home interconnection, for young users, the attractiveness will definitely be affected.
The second is dynamic performance, the top speed of the Zhiji L6 can reach 308km/h, the elk test score exceeds 85km/h, and the 0-100km/h acceleration ranks among the 2-second club. But the Zhiji L6 is too late to be launched, and in May 2024, the models that can come up with similar data and have already been launched have Haobo GT, ZEEKR 001, ZEEKR 007 and SU7, and there will be a number of new cars such as JIHU S5 in the future. Zhiji L6 may indeed have advantages in individual projects, but the gap with its opponents is not large, and there is no technical generation difference. Since the gap in performance cannot be opened, it will still fall into the sea of price war in the end.
Let's talk about the shortcomings, at the press conference, Zhiji vigorously claimed that the quasi-900V fast charging platform of the new car and the long battery life of more than 1000km are essentially over-publicized in the eyes of the car culture, and whether the quasi-900V platform is considered an 800V platform, let's put these word games aside. Let's just say how many supporting fast charging piles are built by the brand? At the press conference, I avoided talking about the whole process, and if I want to see a full power charge of 600km in 15 minutes, it is estimated that I can only wait for the official VCR. Happy friends who spend more than 300,000 yuan to buy a car will eventually find that the fast charging station in the high-speed service area will still be the fastest fast charging you can experience in the next two or three years.
The solid-state battery that can achieve a range of 1000km is undoubtedly the most prominent selling point of the Zhiji L6, and the technical details of this solid-state battery were only emphasized at the press conference, and no detailed technical introduction was given. Previously, some experts pointed out that the so-called "light-year" solid-state battery is actually semi-solid, and there is still a gap with all-solid-state batteries. In response to this problem, an official of Zhiji Automobile responded on April 8 that since the current standards for semi-solid-state batteries and quasi-solid-state batteries have not yet been unified, as long as a solid-state electrolyte is used, it can be called a solid-state battery. This response is not full of sincerity, at least it is strong.
In the price link, which is the most important thing for friends, Zhiji has taken out his conscience, but not much. The official guide price is 219,900-345,900 yuan, but there will be 2,000 yuan to 25,000 yuan before the order is locked in September. In fact, the listed equity price of 199,900 yuan - 325,900 yuan is the price at this stage. Compared with XiaomiSU7's 205,900-299,900, it seems that the threshold of Zhiji L6 is slightly lower, but the soundproof glass on low-end models, leather seats, 21 speakers and co-pilot entertainment screen are optional. Even on the top-of-the-line model, air suspension is an additional option. Interestingly, the official so-called deposit of 2,000 yuan can be deducted from 25,000 yuan of the first batch of owner benefits are not directly deductible, including 3,500 yuan of optional funds, but a set of wheels in the optional will cost 8,000 yuan, full of deductions, replacement, and substitution benefits, and it is a bit of a feeling of double eleven arrival.
There is a text that says:
"For every Zhiji car sold, there is a separation of mother and child" This is the famous meme played by Liu Tao, CEO of Zhiji, at the last pre-sale conference. As a new pure electric coupe, the Zhiji L6 undoubtedly shows strong competitiveness in terms of design, performance and technological configuration. You must know that only relying on self-esteem and popularity to opportunize will not support a new brand, and can only cause backlash. In the end, automobiles still have to rely on product power to face various challenges in the market and consumer doubts. Xiaomi, which has no background in a large factory, would not have today's results if it had not withstood the "repeated squeezing" of major media at the beginning of its listing. With the aura of being born in a big factory, Zhiji L6 wants to reverse the bad image that has been formed, and the most important thing is to have less routines and more sincerity! (The car has a culture Uncle Wen/Wen)