In the recently announced list of the 6th iSEE Global Awards 2024, a number of products of the Snow River Shaped Potato series won the 2024 iSEE Global Delicious Award for their unique innovation and excellent quality. This honor not only demonstrates Xuechuan's expertise in the field of potato food innovation, but also earns an international reputation for Chinese potato products.
Multi-dimensional evaluation, Yukikawa's masterpiece was recognized
As an authoritative award in the food and beverage industry, the iSEE Global Awards attract thousands of premium brands to compete every year with its global standards, professional judging and non-commercial attributes. The competition covers many countries and regions around the world, aiming to identify and promote innovative and high-quality food brands and products. In the fierce competition, a variety of products of the Snow River special-shaped potato series stood out and became the focus of attention inside and outside the industry.
The award-winning Smile Hash Brown, Fragrant Potato Balls and Round Hash Browns quickly won the love of consumers with their unique styling creativity and crispy texture on the outside and glutinous on the inside. These products are made with high-quality mashed potatoes, which are golden and evenly shiny, crispy on the skin, soft on the inside, and rich in taste after frying. At the same time, the unique shape not only adds interest to the dining table, but also becomes a trendy item for young consumers to share socially.
Versatile hash browns, creative and delicious
With its excellent quality, Xuechuan special-shaped potato series products have accumulated a wide range of popularity and reputation in the market, further consolidating Xuechuan's leading position in the field of potato food.
Through continuous research and development of flavors and innovative product shapes, Snow River has integrated the famous mountains and rivers of China and the profound history and culture into the product concept, bringing consumers a surprising potato feast. At the same time, the special-shaped potato series products benefit from the changeable and versatile shape, and can be easily matched in Chinese food, Western express, Western food, group meals and other catering scenes, adding interest to the table and bringing considerable sales and profit margins to merchants.
National brand, Chinese potato bravely move forward
At the same time, as one of the representatives of national brands, with excellent product quality and brand influence, Xuechuan appeared in Shanghai with the delegation of Hebei Province to participate in the China Brand Day event. This event brings together outstanding brands from all over the country and aims to showcase the strength and charm of Chinese brands.
As a representative of the national brand, Snow River has always adhered to its original intention and is committed to presenting more high-quality potato products to the world. At the same time, Xuechuan also actively participates in competitions and exchanges in the field of food innovation at home and abroad, and learns skills with global peers, seeks common development, and draws a blueprint together.
Don't forget the original intention and forge ahead. Standing on the cusp of the times, Snow River shoulders the important task of carrying forward the national mission with a grand vision and firm determination. Looking forward to the future, Xuechuan will continue to use R&D as a sword to dig deep into the charm of potatoes in China, so that Chinese potato products can enter thousands of households and the world will fall in love with Chinese potatoes.