As an enduring legend in the field of American sports cars, the Ford Mustang family has always been favored by users for its original American legendary sports car charm and track performance genes. Recently, it has once again won the national sports car sales championship, proving its outstanding strength.
In total, Ford delivered more than 59,000 Mustang to customers in 2023. So far, the total number of Mustang vehicles picked up in the past ten years has approached 1 million. The all-new seventh-generation Mustang, launched in 2023, has achieved impressive results in the North American market, and the latest Mustang will arrive in China, Europe, Australia and South America in 2024, bringing an even more exciting driving experience to customers around the world.
"To date, Mustang has sold more than the population of major cities such as Chicago, London or Seoul." "As the Mustang family celebrates its 60th anniversary, the seventh-generation Mustang model is carrying on the family's decades-long legacy and is heading into 85 markets around the world," said Jeff Marentic, general manager, Ford North America and Global Truck, Passenger Car and Performance Division. ”
To celebrate the 60th anniversary of the Mustang brand, at the 2024 New York Auto Show, Ford officially unveiled the new Mustang two-tone logo, which echoes the Mustang logo that debuted at Expo 1964 in vermilion and ebony. Ford will also celebrate the Mustang 60th anniversary with a special feature for the seventh-generation Mustang around April 17. Owners can load this feature by simply tapping the vehicle's touchscreen "settings" menu and turning on "Automatic Software Updates".
The all-new seventh-generation model is the latest chapter in the Ford Mustang saga, with a striking look, stunning sound and performance. Ford Mustang offers a wide range of options for customers around the world, whether they prefer a convertible or coupé, a V8 naturally aspirated or turbocharged 4-cylinder engine, and a manual or automatic transmission. Now, with a number of new Mustang models already racing on the world's biggest circuits and classic races, fans will be spoilt for choice with the Dark Horse R, Mustang GT3 and Mustang GT4.
Ford is well aware that in the current highly competitive sports car market, if it wants to maintain vitality and competitiveness in the market competition, it must adapt to the changes in society and the needs of consumers, so it has always adhered to the foundation of heritage and constantly kept pace with the times, and launched a number of high-quality Ford Mustang models, successfully meeting the needs of users at the same time, achieving an enduring hot sales legend.