The Beijing Auto Show in 2024 will once again set off a carnival of traffic.
After four years, many people in the industry did not expect that the flow of people at the Beijing Auto Show would be so large, especially on the first day of the media day, the auto show site can be described as a sea of people. Coupled with the drainage effect of Lei Jun, Zhou Hongyi and other bigwigs, the whole auto show is like a large-scale reality show.
Traffic belongs to traffic, in this annual automobile drama, there are many "dry goods" of major automobile brands, and new cars are still the "protagonists" of the audience. Relevant statistics show that at this year's auto show, 196 large-scale press conferences were held one after another, and the number of new cars released was as high as 117.
At the auto show, there are not only "Internet celebrity" bosses, but also "Internet celebrity" models. On April 25, Kia released a new SUV Sonai is one of them, this new car launched in two versions, and the price of the limited-time smart option reached 81,900 yuan after the comprehensive discount.
The Sonai is another new global SUV launched by Kia in the Chinese market, which continues the model naming strategy of the Sportage, and the products launched in China adopt a unified global naming system. Its Chinese name "Sonay" expresses Kia's determination to connect with the global strategy in the Chinese market and provide high-quality travel experience for Chinese young people.
Kia has a deep insight into the diversified needs of Chinese young people, and integrates more intelligent elements into this SUV model, Sonay is equipped with a rare L2 intelligent driving assistance system in the same class, and this small SUV is good-looking and easy to drive, becoming the most intelligent SUV model in the current 80,000-level car market.
Good looking, higher energy, details see the real chapter
Once, the domestic small SUV market was a must for major brands, but now, sales and market share have declined significantly, the reason is that this market segment lacks new products, backward product strength, high appearance, weak intelligence; The intelligence is good, the brand is weak; The brand is good, the price is high...... In short, there are very few all-round small SUVs in this segment, which cannot meet the diversified needs of young consumers.
In response to the escalating needs of young people, Kia launched a new smart SUV Sonai. The reason why this SUV can quickly become popular at the auto show is that the stylish and good-looking exterior design is one of the main reasons, Kia Sonai adopts Kia's "Bold&Wild" new design concept, the front grille adopts a new hot stamping process in the mesh, and the unique "7" shaped headlight group is configured on both sides, plus the trapezoidal air intake design and silver trim, the entire front face is dynamic and avant-garde.
The rear design complements the front face, with a spoiler at the rear, a popular through-type taillight cluster, and a powerful rear tailplate, as well as a new style of black wheels and roof shelves, giving the new car a sporty look. Running on the street, it is easy to earn a full return rate, and become a proper "conspicuous bag" for young people.
Sonet's delicacy is also reflected in the interior space, a rare dual-screen design in the same class to enhance the sense of grade in the car, and the two-color instrument panel clearly divides the functional area. The 10.25-inch multimedia touchscreen is equipped with Kia Connect & Baidu Intelligent Connected System 3.0, taking the intelligent experience to the next level.
This car machine system can be called the "golden partner" of the car owner, it is equipped with a rare dual-tone voice recognition function in the same level, and consumers sitting in the passenger seat can also control the car machine system through voice; Moreover, the interior is also equipped with a new Baidu navigation, and the map page is more user-friendly. The ETCS parking lot automatic payment service is very practical, and the car owner can automatically pay the parking fee according to the parking time, which is simply not too easy to use.
In addition, the car machine integrates built-in iQiyi, QQ music and other localized apps, self-driving travel during the May Day holiday, long-distance driving is too monotonous, wake up the car machine system, and order a good song "The Lonely Brave" through voice to increase the fun of travel. The system also has IOT car-home interconnection is also intimate, and on the return trip, start the smart home appliances in the home in advance, adjust the temperature of the air conditioner, light the water heater, take a hot bath comfortably after entering the house, and then enter the state of rest.
The car is also equipped with high-grade leather perforated seats, and the front headrest can be adjusted in four ways, even if the owner is driving long distances, there will be no strong fatigue. In addition, the interior space of the car is flexible and changeable, the rear seats support 6:4 ratio folding, the trunk depth is 744mm, the width is 1025mm, the height is 630mm, and the volume reaches 381L, which is practical and flexible, and young people can put down tents, seats, coffee machines and other items needed for weekend camping and self-driving trips.
It is better to open more intelligently and rank firmly in the C position of the same level
For young people, the pleasure of driving is a core element of their consideration when buying a car. Compared with those pure electric small SUVs with a range of 300-400 kilometers, the fuel power equipped with the Sonai is more practical, and there is no range anxiety or energy replenishment anxiety.
The classic power combination of the Sony with a 1.5L Smartstream engine + IVT gearbox. The 1.5L Smartstream engine is technically optimized, the cylinder head and block are made of all-aluminum alloy, and the single-cylinder and dual-fuel injector design can take into account high power and low fuel consumption.
This small SUV drives smoothly and smoothly, with the IVT gearbox, smooth shifting, efficient and durable, moreover, it can clearly understand the owner's driving intentions, so that the car moves as you like, plus the class-leading panoramic vision and 181mm ground clearance, the owner can enjoy more freedom of driving fun.
Car owners enjoy the pleasure of driving at the same time, do not have to worry about soaring fuel costs, official data show that the comprehensive fuel consumption of 100 kilometers of Sonai is only 6.29 liters, you can add 92 gasoline, now, 92 gasoline in Beijing 8.25 yuan per liter, calculated, fuel cost per kilometer is about 5 cents, regardless of urban travel or holiday travel, will not bring additional economic pressure.
At the same time, it is the smartest and best driving small SUV in its class, this model is equipped with a rare L2 intelligent driving assistance system in its class, with front collision prevention assist (FCA), forward collision warning (FCW), lane departure prevention assist (LKA), vehicle departure warning (LDW) and other functions.
Among them, the front and rear parking radar is standard on all models, and the system can actively monitor obstacles in front and rear of the vehicle, so that when driving at high speeds or through narrow urban alleys, it can clearly understand the surrounding conditions of the vehicle. In addition, with the support of the body stability system and the uphill and downhill assist systems, the intelligent driving system is like an "old driver", assisting young people to easily pass through various complex road conditions and protect driving safety.
In addition, the leapfrog safety protection is also a highlight of this small SUV, Sonay is equipped with 6 airbags as standard, and equipped with more reliable "steel and iron bones", the new car adopts a lightweight and high-rigidity body, of which the body frame high-strength steel accounts for 70%, the average strength of the body reaches 475 megapascals, the structure is strong, the body is light, the durability is high, and the safety index is improved, so that young people can enjoy a stable and happy life.
Ghost car view: in the involution of the Chinese car market, Kia for the pursuit of a multi-faceted life of young people launched a global small SUV, Sonai set high appearance, high performance, high performance in one, moreover, the model has a unique intelligent advantage, with the same level of competitors intelligent car machine system and L2 level intelligent driving assistance system, coupled with the very sincere product price, for the pursuit of quality life for young people to provide the best travel experience.