1. No sound repair - the beauty of the singer's strength
This is the first time in the history of the singer that the whole process is live. Speaking of live broadcasts, everyone's first reaction was that there was no sound repair.
But can live broadcast be done without sound repair? In fact, there is no direct causal relationship. In fact, what everyone is really looking forward to is the accident brought by the live broadcast.
Is this unprecedented for a music program? Not really. "Super Girl" and "Happy Boy" are all unrepaired programs in the past! Look at how good Shang Wenjie and He Jie are in "Riding the Wind", and how popular Hua Chenyu and Zhang Jie's concert is!
It turns out that the highlight of these live singing shows is not to look forward to the variety show itself, but to see how strong the singer is.
2. Don't be afraid of spoilers - the beauty of the end of the world at this time
Today, the producer of the show happily said a bunch of concepts about attracting everyone to watch long videos, I don't think it appeals to me, what really attracts me is the sentence "I'm not afraid of being spoiled".
In the past few editions of singers, very accurate spoilers have really hurt the expectations of the show. In previous years, "Singer" was guarded against, but there were people, and some people speculated whether it was Hong Tao himself who was a spoiler. Live broadcast means not afraid of spoilers about the results, so that everyone is more looking forward to watching the content of the show and waiting for the results to happen together.
This actually points out the essence of live streaming - different spaces, but the time is the same.
The singing you hear at this time is the melody sung by the ta's in the distance. It's beauty across space.
3. Audiovisual language – the beauty of television technology
"Singer" dares to broadcast live for 12 episodes, mainly rooted in the experience of the previous singer finals, and also comes from Hunan Satellite TV's confidence in its own live broadcast quality control - from the New Year's Eve concert to "Happy 2008", Hunan Satellite TV's live broadcast has many classic works. In 2016 and 2017, "Super Girl" and "Happy Boy", which were the most popular online live broadcasts, have been broadcast live for more than 3 hours many times.
More live broadcasts means fewer uncontrollable links. Longer VCRs, more hosts, more unique designs may all come.
How to establish a process that belongs to the live broadcast program and retain the audience in the midst of change and change, it is worth looking forward to!
4. Find new meaning for live streaming
In the past, the significance of live broadcast of talent shows was cross-screen interaction. Voting outside the stadium directly affects the outcome of the game, and this traditional interactive game is no longer suitable for broadcast safety reasons.
The significance of the Spring Festival Gala and the New Year's Eve live broadcast is to let everyone "end the world at this time" and wait for the same ceremony to happen.
And the live broadcast of "Singer" seems to be different from these two situations. It's more from the point of view of content quality — no sound fixes, respect for accidents, and anticipation of who will be eliminated is a new attempt by artists to improve on live streaming this season.
If you're not satisfied with the lineup, you might as well pay attention to the new format of live streaming, which brings you a sense of anticipation and synchronization.
After tomorrow's broadcast, let's talk about ideas together for the first time!