During the "May Day" holiday, the Hongqiao District Bureau of Commerce organized the district's commercial and trade circulation enterprises to vigorously carry out the "Better Life, Tesco Hongqiao" consumption season activities, and the consumer market continued to be hot. During the holiday period (May 1-5), the passenger flow of the 13 commercial circulation enterprises monitored increased by 21.65% year-on-year, achieving sales of more than 4,500 yuan.
Trade-in benefits people's livelihood. During the "May Day" holiday, the whole region carried out the "trade-in action of consumer goods", adhered to the guidance of the government, the operation of the market, the linkage of government, banks and enterprises, and the combination of online and offline, and organized trade-in activities into the community and platform to promote the "renewal" of quality life. Red Star Macalline launched the "Enjoy Life, Trade in the Old", including multiple discounts such as trade-in subsidies, trade-in maintenance services, etc.; Midea's wisdom online and offline combined to carry out the "Spring Dress Rejuvenation Season" and distribute trade-in gift packages; China Construction Bank, Bank of China, China Telecom and others have launched financial support for the trade-in policy of consumer goods, creating a strong festive atmosphere and continuously releasing consumption potential.
Supermarkets and department stores are full of popularity. Organize major supermarkets and department stores to seize the "May Day" consumption boom and carry out the "Better Life, Tesco Red Bridge" consumption season activities. Aqua City has linked up with financial institutions to launch discounts on clothing, retail and food, and Lujiazui Center has launched a variety of discounts such as group purchase coupons such as "Pet Fan Group Buying, Shine Online" and "Shine Shine All-Land Exclusive", as well as a variety of discounts for gold and jewelry, and lucky draws for full consumption. The holiday passenger flow of the two major commercial complexes of Lujiazui and Aqua City exceeded 710,000 person-times, a year-on-year increase of 26.59%; Sales increased by 12.15% year-on-year.
The brand format has been renewed and upgraded. Support shopping malls and night markets to optimize consumption formats, introduce fashion brands, promote the centralized opening of a number of new stores during the "May Day" holiday, and launch preferential activities such as new store tasting, trial play, and group purchase promotions, so as to provide consumers with a more diversified new experience of eating, drinking and playing. Aqua City held a pop-up market, with more than 20 merchants selling trendy products in the outdoor market, and 15 new stores such as KUMOKUMO, Hamasushi, SHARK and Jingxiang 9 opened during the May Day holiday, and the brand was fully renewed and upgraded. Lujiazui Center held the "Cultural Double Exhibition Art Season", and introduced two art exhibitions, "The Classic of Mountains and Seas" and "Into Daqin", and the experiential consumption format was favored by the public, and the flow of tourists was endless.
The residential food market continues to improve. The unique food scene of the special food district in the northwest corner has attracted tourists from all over the country, and the traffic and turnover of large-scale restaurants such as Baoxuan and Yanchunlou have increased year-on-year. Holiday turnover of high-end hotels such as Courtyard by Marriott, Radisson and Pan Pacific increased by 16.88% year-on-year, and the average occupancy rate was 72.8%, an increase of 7.1 percentage points over the same period last year.