On April 30, Wei Zhaohui, Secretary-General of the Secretariat of the Expo, successfully presided over the 21st Expo Japanese Enterprises Symposium in Beijing.
Hiroshi Nishino, Vice President of the Japan Chamber of Commerce in China, Executive Director of Mitsubishi Corporation, and General Representative of the East Asia Region; Shinji Nakahara, Vice President of the Japan Chamber of Commerce in China, Executive Director, General Representative of All Nippon Airways China, and Manager of the Beijing Branch; Osamu Onodera, Vice President of the Japan Chamber of Commerce in China, General Representative of the Japan External Trade Organization in Northeast Asia, and Director of the Beijing Representative Office; Mori Tsunichi, Director General of the Japan Chamber of Commerce in China; Li Fei, Secretary of the Board of Directors of Mizuho Bank, and other representatives of well-known Japanese institutions and enterprises, as well as Lu Kejian, former Economic and Commercial Minister of the Chinese Embassy in Japan, attended the ceremony.
Wei Zhaohui first expressed his gratitude to the Japan External Trade Organization, Mitsubishi Corporation, All Nippon Airways, Mizuho Bank and other well-known Japanese institutions and enterprises for their long-term support to the Expo, reviewed the achievements of Japanese enterprises in participating in the Expo, and promoted the 21st Expo. This year's Expo will create more business opportunities for foreign companies, including Japan, through a series of innovative measures:
The first is the "overtime" of the extension. The exhibition period has been extended from four days to five days, with the first three days for professional exhibitions and the last two days for public open days.
The second is the theme of "new". New strategic emerging topics will be added, and a new layout of six major topics will be formed together with commodity trade, investment cooperation, advanced technology, service trade, and "charming city" to create an industrial expo feast.
The third is the content "color". The new ASEAN high-tech product exhibition area was established, and the exhibition award selection activity of the Expo was held for the first time, and the brand empowerment of the Expo was implemented to help high-quality products from various countries explore the international market.
Fourth, the circle of friends "expanded". Malaysia once again served as the theme country, and the United Arab Emirates served as a special partner, inviting the SCO countries as a whole to participate in the exhibition for the first time. In conjunction with the ASEAN-China Year of People-to-People Exchanges, a new people-to-people exchange exhibition area will be set up to plan and implement youth exchange programs to promote people-to-people ties between China and ASEAN.
Fifth, the activity is "revised". Add more "small but beautiful" and "fine and specialized" industry exchanges or economic and trade docking activities, and arrange more new products, new technologies, and new designs for enterprises to make their debuts and live broadcast activities.
Lu Kejian said that the Expo has made great achievements in the past 20 years, and has become a multi-field exchange and cooperation platform for RCEP countries, and will continue to support the work of the Expo.
Hiroshi Nishino said that last year, he inspected the Qinzhou and Hepinglu Canal by participating in the Guangxi tour of Japanese companies at the 20th ASEAN Expo, and Mitsubishi Corporation also held an exchange meeting with Mitsubishi-affiliated enterprises during the Expo, which achieved good results, and realized the importance of the new land-sea trade corridor to connect Guangxi, Chongqing and Chengdu through the platform of the Expo. Mitsubishi Corporation is interested in new initiatives such as group visits at the 21st China East Asia Expo, and believes that it will be meaningful to visit Liuzhou to inspect the automotive and parts industry chain and exchange ideas with local companies.
Shinji Nakahara said that through the introduction of Secretary-General Wei Zhaohui, he realized that the Expo is not only a platform for commodity trading, but also a platform that can promote exchanges and cooperation between Japan, China and even the ASEAN aviation industry, and hopes to use the Expo to explore the possibility of cooperation with Chinese and ASEAN airlines.
Osamu Onodera said that during the 20th China Expo, he visited key cities and projects in Guangxi such as Qinzhou and the Pinglu Canal, and saw the potential and opportunities of Guangxi, and hoped to expand more contacts and discover more business opportunities through the Expo.
Li Fei said that Mizuho Bank has participated in the Guangxi tour of Japanese enterprises at the Expo for three consecutive years, and the Expo is an exhibition with strong Chinese and ASEAN characteristics, unfortunately the duration of the exhibition is very short, and it is a very good measure to extend the exhibition by one day this year, and hopes that the Expo can continue to provide a platform for political and business exchanges.
The well-known Japanese institutions and enterprises participating in the expo welcomed the new highlights and new measures of the 21st ASEAN Expo, and fully exchanged views on how Japanese enterprises can further make good use of the platform of the expo and reached a broad consensus.