In response to the call of the Guangzhou Municipal Bureau of Commerce to "create a new business format of Yangcheng's night economy", and to implement the instructions of the "Action Plan for Building a Culture-led International Consumption City in Yuexiu District, Guangzhou" announced by the People's Government of Yuexiu District, Guangzhou, to create a new business format of Yangcheng's night economy, and to polish the golden lacquer signboard of Yuexiu Shangdu's night economy, the Yuexiu District Bureau of Commerce will strive to create a series of activities of "Ancient Yue Jinxiu Enjoy the Wonderful 2024 "Young City Yeah City" Night Consumption Season".
For the first time, Wanling Plaza created a Cantonese cultural characteristic activity called "Guangfu Chaoxu", and enjoyed Cantonese culture with the general public and tourists during the "Canton Fair" and "May Day" holidays, creating a new form of integration of culture, business and tourism in Yuexiu District. In addition to setting up special food booths, this event also has starlight night scenes, surprise gift exchanges, and the world premiere of new products with the theme of famous IP Cantonese.
The bear named "Baa Talk" has attracted many tourists to check in, and the trendy IP display combines Cantonese elements and Cantonese culture, and uses the 70-inch bear shape as a carrier to show the characteristics of Cantonese and promote the inheritance of Cantonese.
Wanling Plaza Cantonese Chaoxu has become the world's first 70-inch Cantonese-themed bear display point.
Coinciding with the "Canton Fair" and "May Day" holidays, the event attracted many Chinese and foreign tourists. Ms. Yang from Malaysia said, "Looking at the night view at Wanling Plaza and checking in at the trendy toys, this trip to Canton is very special. ”
It is reported that the on-site flow of people on the first day of the event has exceeded 50,000 people, and this event is expected to become the largest number of people during the Yangcheng night economy theme activity holiday in the past two years, driving the new direction of cultural, commercial and tourism comprehensive activities along Haizhu Square. (Leung Hon Man)