The box office of the new film in 2024 will exceed 500 million
According to Lighthouse Professional Edition, as of May 1, the total box office (including pre-sale) of the 2024 May Day new films has exceeded 500 million! "Peacekeeping Anti-riot Team", "The Siege of the Kowloon Walled City", and "Spy Playing House Codename: White" are temporarily among the top three at the current box office (including pre-sale).
The box office on the first day of May Day in 2024 exceeded last year
According to Lighthouse Professional Edition, as of 17:23 on May 1, the box office on the first day of May Day in 2024 will reach 315 million, which has exceeded the first day of May Day last year (314.9 million)!
The May Day film market is full of flowers
Among the many films, "Howl's Moving Castle" directed by Hayao Miyazaki has attracted much attention. Although the film has been released abroad for 20 years, it is the first time it has been released in Chinese mainland.
In addition, Hayao Miyazaki's new work "What kind of life do you want to live", which is currently being screened, has also reached 774 million yuan at the box office in 28 days since its release, bringing higher expectations for "Howl's Moving Castle".
In terms of action films, both "Riot Squad" and "The Siege of the Kowloon Walled City" have attracted a large number of audiences with their tense and exciting plots and strong casts. Among them, "Peacekeeping Anti-riot Team" starring Huang Jingyu, Wang Yibo and others, tells the heroic deeds of the Chinese peacekeeping police, and "The Siege of the Kowloon Walled City" starring Louis Koo and Lin Feng, ranking first in the May 1st pre-sale list with a pre-sale box office of 73.74 million yuan.
The comedy "Spending Money at the End of the Road" and the suspense comedy "There is nothing that can't be solved by a hot pot" have brought a relaxed and pleasant viewing experience to the audience, and are currently ranked fifth and sixth respectively in the pre-sale box office, among which "There is no hot pot that can't be solved" starring Yang Mi, the film's promotional film has attracted much attention on major social software.
In terms of romance films, "Journey Through the Moon" became the only romance-themed movie during the May Day period. The film is mainly aimed at young audiences and audiences in lower-tier cities in the third and fourth tiers, and has won the attention and love of many audiences with its warm and touching storyline.
In addition, two Japanese anime adaptations of the film "Spy Playing House Codename: White" and "Pigman Movie: Interstellar Operation" have also attracted much attention. Among them, the IP of the drama series of "Spy Playing House Codename: White" has a good foundation, and its unique plot and excellent production have won the love of a large number of fans.
The Chinese comic "Pigman Movie: Interstellar Action" has become the first choice of many family audiences with its cute characters and entertaining storyline.
On the whole, this year's May Day film market is characterized by diversification and enrichment. Different types of movies have their own audiences and market shares, providing viewers with more options. At the same time, major films have also put a lot of effort into their marketing strategies, attracting the attention of the audience in advance through screenings and pre-sales, laying a solid foundation for box office results.
(Yangcheng Evening News • Yangcheng Pai Comprehensive @ Lighthouse Professional Edition, Observer Network)
Editor: Chen Wanyun
Source: Yangcheng Evening News • Yangcheng faction