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Longgang New Consumption Week - Domestic Trendy Adventures kicked off

author:South + client

On April 29, the series of activities of "Longgang New Consumption Week - Adventures of Domestic Trendy Toys" was grandly opened in Longgang Wanda Plaza, Shenzhen, which is a major part of the annual activities of the "2024 Shenzhen New Consumption Season May Domestic Trendy Tesco" and "A Better Life Flows" 2024 Longgang Good Life Festival.

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

At the event site, the "Longgang Good Collection: Domestic Trendy Toy Exhibition" was held in the atrium on the first floor of Longgang Wanda Plaza, creating a themed DP check-in point, where excellent brands such as Shenzhen Souvenirs, Cleer, LOHO Glasses, Xi Shangxi, Yu Nian Kiln, Xudao Original Ganoderma Lucidum Tea, LuRogef and other excellent brands and innovative scenes gathered here, so that the public can feel the charm of domestic trendy products at close range and experience the vitality of new consumption. In addition, citizens can also experience HUAWEI terminal products, such as HUAWEI Pura70, smart wearable WATCH GT4 series, audio FreeBuds Pro3 and other products, on-site film services, as well as cultural and creative arts, special food, and more.

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

As the country's first fourth-generation Wanda Plaza, Shenzhen Longgang Wanda Plaza has introduced more than 80% of the experience format and nearly 150 first stores/flagship stores/image stores. During the period from April 29 to May 12, wonderful sports events and cultural tourism activities such as "Sunset Camp - Super Wings Fun Parade", "Tencent Official Event Platform - Peace Elite Super Challenge", "MAY Good City - Heilongjiang Province Summer Tourism Promotion Conference", "MAY Good Holiday - chill Dance", "Greater Bay Area Star Dance Art Exhibition and Performance Competition" will be held, and there will be "Guangdong First Exhibition - "Disney Official" Rise of the Planet of the Apes New World Movie Theme Special Exhibition The beauty and Chen check-in activities create a relaxed and fun atmosphere and provide a novel play experience.

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

Wanda Plaza has also launched preferential activities such as "5% off big-name clothing", "100 yuan voucher for a 49-yuan group of delicious catering packages", and "free play for 30+ experience formats";

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

From now until May 5, the Longgang District Bureau of Commerce and the Shenzhen Retail Association will link up with Shenzhen Longgang Wanda Plaza to organize dozens of well-known car companies such as Tesla, Ideal, Weilai, and Zeekr to jointly carry out a new energy vehicle consumption car purchase festival, creating a car wake-up party integrating new car releases, luxury car displays, interactive and other personalized consumption, and promoting new forms of automobile consumption.

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

From May 1st to 5th, another major activity of the Longgang Good Life Festival's "Reshaping the Neighborhood and Meeting Beauty" action plan - the 2024 "Enjoy Longgang" Shenzhen-Hong Kong-Taiwan Chaochuang Enjoyment Week hosted by the Taiwan, Hong Kong and Macao Affairs Bureau of Longgang District will be held in Longgang Vankeli Plaza, including two major sections: "Taiwan Food Carnival" and "Hong Kong Style Trend Concert", with a total of 40 businesses from Hong Kong, Macao and Taiwan participating, creating a "market + creativity + food + concert" in the form of creative blocks, cultural and creative arts, food and snacks, cultural creativity and art incubation The featured bazaar space. In this open-air party, citizens and tourists can listen to music, taste food, visit the market, and enjoy the holiday life easily.

Longgang New Consumption Week - Domestic Trendy Adventures kicked off

This year, Longgang District will continue to create a series of activities for the 2024 Longgang New Consumption Season with "Trendy Longgang, Colorful Tesco", focusing on promoting trendy consumption places with Longgang characteristics, focusing on important nodes such as the "May Day" holiday, Mother's Day, and "520", and linking Longgang Wanda Plaza, Buji Vientiane City, Longgang Vanke Plaza, Yanlord Dream Center, Longgang World Trade Center, Bantian Tianhong, Jinji Jixiang Plaza, Huasheng Outlets, Longgang Galaxy COCO Park and other enterprises to carry out "Adventures of Domestic Trendy Toys" and "Longgang Good Collection". A series of large-scale consumption promotion activities such as "Domestic Trendy Toy Exhibition", "Shenzhen New Energy Vehicle Consumption Car Purchase Festival", Longgang "Car Shopping Festival", Longgang's first "Big Bread Festival", and Yalan's "Good Dream Renewal Plan" have stimulated consumption potential, expanded consumer demand, and created a city tourism business card belonging to Longgang.

South+ reporter Nancy Zeng

Intern Zhu Yu

【Author】 Nancy Zeng

[Source] Southern Press Media Group Southern + client