The new pure electric mid-size SUV launched by BYD Ocean Network, the Hiace 07 EV, has arrived at the sales terminal one after another, and it is reported that it may be officially launched on May 10. In the face of the fierce competition in the mid-size electric SUV market, let's take a look at the following product information to predict what kind of market performance the car will achieve.
First of all, looking at the front design, the Hiace 07 EV adopts the latest design language of the Ocean family, presenting a closed grille and sharp C-shaped daytime running lights, which complement the iconic "BYD" lettering logo. The blacked-out air intakes at the front and the air intake slots on both sides further enhance the sporty atmosphere, adding a touch of dynamism and style to the car.
The side styling adopts a smooth line design, and the stitching of the short waistline makes the body look more layered. In particular, the C-pillar has a blackened finish that echoes the sleek roofline, revealing the visual effect of a floating roof. The 19-inch double-fork shape and 20-inch blackened five-spoke wheels further highlight the sportiness and fashion sense of the vehicle.
As for the rear design, the Hiace 07 EV features a hollowed-out rear wing and ducktail trim that complement the continuous taillights to further enhance the sporty atmosphere. At the same time, the large area of black trim and deflector design under the rear bumper add visual impact and sportiness to the vehicle.
In addition, the Hiace 07 EV also performs well in terms of intelligent driving assistance systems, equipped with the DiPilot 100 Celestial Eye system, equipped with up to 12 ultrasonic radars, 5 millimeter-wave radars, and 11 cameras, supporting a variety of intelligent driving functions. In terms of powertrain, the Hiace 07 EV offers a choice of single/dual motor models, and the four-wheel drive version is equipped with front and rear motors, with a combined power of up to 390 kW and a range of up to 610 kilometers, which is excellent.
In addition, the pricing of the Hiace 07 EV has also become the focus of attention. According to relevant sources, the price of the Hiace 07 EV is expected to be around 190,000 yuan to 260,000 yuan, which is slightly closer to the price of the Model Y. If the Hiace 07 EV can occupy a certain advantage in price, combined with its brand premium and technical strength, it is believed that there will be no problem in gaining a place in the market.
However, the Model Y is still very competitive in terms of range, charging network, brand recognition, etc., and its sales have always been at the top of the list, with a large market share. The Hiace 07 EV product is not weak, but if it wants to catch up, it will depend on the official pricing strategy in the future.
Editor/Sugeng