Recently, the 2024 AVATR 12 was officially launched, with a total of 4 models and a price range of 265,800 yuan to 400,800 yuan. Compared with the old model, the exterior design of the new car is basically the same, still 0.61 axle length ratio, 1.38 width to height ratio, 0.514 wheel height ratio, the luxury aura and the ultimate proportion of the perfect fusion, the biggest change is the addition of Hui gold with a color-changing effect, creating a more high-end luxury visual experience.
In terms of power, the 2024 AVATR 12 has two types: single-motor rear-wheel drive and dual-motor four-wheel drive, with a maximum power of 230kW for the single-motor model and 195kW/230kW for the four-wheel drive version and a cruising range of 700km and 650km under CLTC conditions, both of which are at a high level in the industry.
Of course, the biggest selling point of the new car is still in terms of intelligence, with high-perception hardware such as lidar and millimeter-wave radar readily available, supporting high-end intelligent assisted driving without pictures. Another point is that it is equipped with a 35.4-inch 4k integrated screen and a 15.6-inch central control screen, which has a strong sense of science and technology, plus HarmonyOS 4.0 intelligent cockpit, the experience is far beyond other models of the same level.
Thanks to its excellent product strength, AVATR 12 has been selling well, with a cumulative delivery volume of more than 10,000 in 4 months, and a cumulative Dading exceeding 40,000, ranking first in the market segment sales of 30-400,000 domestic medium and large pure electric luxury cars. Behind this is the result of the strong alliance between Changan, CATL and Huawei.
Among them, Huawei has fully empowered it in the areas of intelligent electric vehicles, energy replenishment ecosystems, and digital energy. Jointly build a luxury car brand in the new energy era, and create an unprecedented high-luxury driving experience and intelligent travel experience for users. In the field of charging networks, Huawei's fully liquid-cooled supercharging solution has three characteristics: "high-tech", "high efficiency", and "high quality", which is the direct reason for AVATR 12's cooperation with it. Huawei's supercharging device terminal has a maximum output of 600kW, which can achieve an ultra-fast charging experience of 1 km per second. Moreover, no matter the model, the success rate of one-time gun charging is as high as 99%, and then under strict testing, it ensures high-quality fast charging without leakage and leakage.
In addition, AVATR Technology and Huawei also officially signed the "Supercharging Network Strategic Cooperation Agreement", announcing that they will carry out in-depth cooperation in "jointly building a supercharging ecosystem", "platform interconnection", and "charging service cooperation". According to the plan, the two parties will work together to build more than 100,000+ supercharging piles nationwide by the end of 2024 to bring a more comfortable, safe and convenient supercharging experience to brand users. Today, more than 100,000 fully liquid-cooled supercharging piles have taken root in more than 340 cities and major highways, providing more convenient and efficient charging services for AVATR car owners.
The cooperation between Huawei and AVATR is of course not only about energy replenishment and innovation, but also shows an unprecedented level of intelligence in the field of intelligence, and the application of Huawei ADS 2.0 makes AVATR 12 have super perception, decision-making, and execution capabilities. In addition, AVATR 12 is also equipped with CATL's Panshi high-safety skateboard chassis brand, becoming the world's first model equipped with this brand, this chassis technology is based on the integrated skateboard chassis and CTC technology, and fully supports 5C supercharging technology to achieve 120km/h collision without fire and explosion, ensuring true safety, which is the prerequisite for luxury.
In the emerging evidence, the definition of a car is quietly changing. It is no longer a simple transportation vehicle, but has evolved into a representative of the wisdom of users driven by the wave of intelligence. What's more, consumer demand for cars has shifted dramatically. They tend to think of the car as a platform for an integrated experience, rather than just a car with a refrigerator, sofa and TV. In such a trend, brands that try to break the mold and do the opposite seem out of place. However, brands are still striving to provide the ultimate experience in order to stand out from the competition. From this point of view, the development speed of AVATR 12 can be described as rapid. As a young brand, it has been able to accomplish many things in just four years, which gives us reason to believe that its future is full of possibilities.