On April 26, 2024, the 2024 FAW-Volkswagen "Exploring the Mountains and Mountains" event officially kicked off in Beijing. In this Beijing station event, the guests encountered the excellent charm of "Double Package", and at the same time, they also climbed to the top of Phoenix Ridge and overlooked the mountains, completing a spring appointment of harmony and harmony between man and nature.
Explore the hidden trails of the mountains and forests and enjoy an extraordinary driving experience
The test drive team is composed of FAW-Volkswagen star models such as Lanjing and Lancun. In the early morning, the sun was shining, and the convoy passed through the Beijing-Xin Expressway, galloped for more than 40 kilometers, and arrived at the Phoenix Ridge Scenic Area. Along the way, the scenery of western Beijing was picturesque, with mountains and rivers reflecting each other, and the guests fully experienced the surging performance of the "double package" while also indulging in this beautiful scenery.
The spacious and flat Beijing-Xin Expressway provides a stage for the "double package" to gallop to the fullest. The third-generation EA888 2.0T engine of the same Audi model is equipped with the same Audi EA888 2.0T engine in the high-speed section, which shows the ultimate stability and surging power output in the high-speed section, and is equipped with a 7-speed dual-clutch transmission with higher transmission efficiency and sensitive and rapid upshifting, whether it is accelerating overtaking or cruising at high speed, it is more comfortable, so that the guests feel the unparalleled driving pleasure.
As the convoy went deeper, the road began to become winding. The 4Motion four-wheel drive system (RWD) plays a key role, which adjusts the power distribution of the four wheels in real time according to road conditions to ensure that the vehicle can maintain stable and efficient power output in complex road conditions. When cornering at the limit, the "Double Package" well-tuned suspension system can provide sufficient support to suppress the body roll to the limit, and maintain a stable body posture and sharp handling at all times.
Climb to the top of the "Little Yellow Mountain in the West of Beijing" and take in the infinite spring
The Phoenix Ridge Scenic Area is poetic and picturesque, as if a magnificent landscape painting carved by nature. On the way, the mountains are full of flowers, all over the mountains, adding a bit of vitality and vitality to this piece of verdant green. Walking here, it is like being in a dreamy fairyland, and the magic of nature is vividly displayed, which makes people feel refreshed and happy.
Meander up the mountain road and weave through the dense mountain forest. Every challenge brings people closer together and moves forward hand in hand. In the process of climbing, the guests are not only conquerors, but also appreciators of nature, they feel every detail of this land with their hearts, and the harvest is far more hearty than expected. Climbing to the top of Phoenix Ridge, the fatigue and anxiety immediately disappeared, replaced by unprecedented tranquility and peace, like experiencing a baptism of the soul, so that everyone has a deeper understanding and awe of nature.
FAW-Volkswagen's "Exploring Mountains and Mountains" activity takes exploration and experience as the core, and skillfully integrates automotive products into the magnificent mountains and rivers, so that the two are harmonious and complement each other. It successfully conveys the brand temperature to every participant, stimulates their innermost high-order emotional value, and completes a profound exploration of the true nature of life.
Last year, FAW-Volkswagen's "Exploring Mountains and Mountains" project held a total of 7 themed activities, covering 6 cities, 7 mountains and outdoor landmarks. This year, FAW-Volkswagen will take the capital "Beijing" as the starting point, once again embark on the journey of "exploring the mountains and mountains", harvest more growth with more guests, and jointly write a new chapter of FAW-Volkswagen's "exploring the mountains and mountains"!
As a benchmark in the passenger car market, FAW-Volkswagen has always maintained the pace of innovation and enterprising spirit. In terms of performance, FAW-Volkswagen continued to consolidate its leadership position and market influence. In the sales list in the first quarter of 2024, the cumulative number of FAW-Volkswagen insurance vehicles reached 409,000 units, a year-on-year increase of 14.3%, and the joint venture ranked first. At the same time, FAW-Volkswagen is more committed to brand culture shaping and innovation, among which, the "Exploring the Mountains and Mountains" sports IP provides a new healthy lifestyle and product experience, and realizes the double leap of system power and brand power. In the future, FAW-Volkswagen will continue to uphold the spirit of innovation, explore the unknown with more like-minded friends, and continue to stimulate potential in the journey.