●On April 25, Chery Group unveiled 25 blockbuster models from its four major brands, Chery, Xingtu, Jietu and iCAR, at the 2024 Beijing Auto Show, fully demonstrating Chery Group's latest technological achievements and comprehensive development path.
●Chery brand Chery Fengyun sequence new energy mass production concept car E06 made a stunning appearance, and the Discovery 06 C-DM and Discovery 06 Secret Knight Edition were jointly launched.
●The E08 concept car, the first luxury flagship new energy MPV of the Xingtu brand, ushered in the world debut, and the Epoch ET made its debut after pre-sale.
●The Jietu brand adheres to the "Travel+" strategy, and its products and technologies continue to be "wild", announcing its ambition to fully develop the hybrid off-road track in the 3.0 era.
●The iCAR brand brought the full lineup of the three series families to the Beijing International Auto Show, and the iCAR 03T made its debut, bringing a new experience to the iCAR upgrade.
On April 25, the 18th Beijing International Automobile Exhibition officially kicked off at the China International Exhibition Center in Beijing. As the first A-class auto show in China in 2024, Chery Group brought 25 blockbuster models and more than 10 advanced technology exhibits from its four major brands of Chery, Xingtu, Jietu and iCAR to fully demonstrate the latest technological achievements and comprehensive development path of Chery Group under electrification and intelligence, and fully interpret the profound connotation of "Technology Chery Global Love".
[Chery Group brings its four major brands to the 2024 Beijing International Automobile Exhibition]
01
China's automobiles are on the rise
Create a new way of life for users around the world
It has been four years since the last Beijing Auto Show. In the past four years, China's automotive industry has developed with each passing day, the industry scale has almost doubled, the share of independent brands has made leapfrog breakthroughs, and China's new energy vehicles are the world's largest growth rate, accounting for more than 60% of the market. Seizing market opportunities, Chery Group sold a total of 529,000 vehicles in the first quarter of this year, a year-on-year increase of 60.3 percent, and the growth of new energy vehicles doubled, with 60,133 new energy vehicles sold in the first quarter, a year-on-year increase of 124.3 percent, and a total of 253,000 vehicles exported in the first quarter, continuing to rank first in China. Under the empowerment of "Yaoguang 2025" and the new energy strategic system, the four major brands of Chery, Jietu, Xingtu and iCAR have joined forces to continuously improve their technology, brands and products, participate in the competitive development of the global automotive industry at an astonishing speed of Chery, and create different lifestyles for different users around the world. As Yin Tongyue, Secretary of the Party Committee and Chairman of Chery Holding Group, said, while comprehensively accelerating the transformation of new energy, Chery adheres to the coordinated development of oil and electricity, lays out multi-power technology routes such as pure electric, hybrid, extended range, and hydrogen energy, and uses the full-track strength of "Technology Chery" to develop better products for different markets, different countries and different users according to local conditions.
[Yin Tongyue, Secretary of the Party Committee and Chairman of Chery Holding Group, delivered a speech]
02
Oil-electricity synergy
Leading the new energy era with strength, Chery has always adhered to the balanced development of oil and electricity synergy. With the support of the world-class hybrid technology - Kunpeng Super Hybrid C-DM, Chery Fengyun continues to advance, and plans to launch 11 vehicles in two years to establish a complete new energy product layout covering hybrid, extended range and pure electric. At this auto show, Chery Fengyun series new energy mass production concept car E06, a smart five-seater SUV built for the new generation, made a stunning appearance; Fengyun A9 put product co-creation on the stage of the auto show for the first time, and users had the opportunity to participate in the whole process of co-creation activities from appearance, intelligence, product experience to community content, and create their own "dream car"; Exploration 06 C-DM, a new benchmark for global energy-saving SUVs, has just completed the "2000 kilometers of one tank of fuel challenge", and justified itself with measured data. Li Xueyong, deputy general manager of Chery Automobile Co., Ltd., said at the scene that Chery will not only continue to make efforts in the field of new energy, but also become a leader in the field of fuel. Continuous research and development of new technologies and new models have enabled Tiggo, Arrizo and Discovery to continuously iterate and innovate.
[Li Xueyong, deputy general manager of Chery Automobile Co., Ltd., delivered a speech]
As the sales backbone of the Chery brand, the Tiggo 8 series has always led the mainstream market segment with the champion label and defined the champion quality with the strength of the champion. In addition, Chery brand's first official model - Discovery 06 Secret Knight Edition was also listed at the auto show, as the only official four-wheel drive square box with traction qualification at the 150,000 level, bringing users a full range of choices of "the city can be changed and the field can be changed", worthy of the title of "150,000 level of the most playable square box".
【New Tiggo 8】
03
Xingtu opens a comprehensive new energy "acceleration"
The world premiere of the first MPV E08 concept car will enter 2024, and the new energy transformation of the Xingtu brand has started "acceleration". At this auto show, Xingtu made a strong attack with a full range of new energy lineups, with exhibited models covering a variety of technical routes such as pure electric, hybrid and extended range, and models covering sedans, SUVs and MPVs, fully demonstrating the determination of Xingtu to lay out the whole track. At the auto show, Xingtu's first luxury flagship new energy MPV E08 concept car made its world debut, equipped with the latest technologies such as Dazhuo high-end intelligent driving, iATS intelligent all-terrain system, and adopted the new design concept of Fusion Luxury, representing the next generation of Xingtu's design direction. It is worth mentioning that this auto show is also the first appearance of the Star Era ET after the pre-sale was opened on April 15, the new car will be set to more than 6,000 units in 24 hours, and more than 8,000 units in three days, and it has exceeded 11,539 units as of today, and the new car will be launched in mid-May. Huang Zhaogen, general manager of Xingtu Marketing Center, said that every great brand was born in an extraordinary era, leading a new kind of values, Xingtu has always adhered to the original intention of upward, and in the future, with the empowerment of Chery Group's best technology, talents, platforms and other innovative resources, we will use new energy and intelligence to light up the "spire" of Chery pyramid and become a luxury brand loved by the world.
[Huang Zhaogen, general manager of Xingtu Marketing Center, delivered a speech]
04
JITU adheres to the original intention of the "Travel +" strategy
Product technology continues to be "wild"
After the Shanhai T2 was listed in Beijing, the Jietu brand once again showed its strong strength. At the auto show press conference, Dai Lihong, assistant general manager of Chery Automobile Co., Ltd. and executive deputy general manager of the Jietu brand division, said that Jietu will stand on top of the cumulative sales of one million and move forward to the annual sales of one million. At the same time, the Shanhai T5, Shanhai T2 and Shanhai T1 were all debuted as the first models of the "Five Tiger Generals" of Jietu off-road, and the new models of the family travel series, Shanhai L6 and Shanhai L7, were also grandly unveiled. In addition, JMK, JMK Peace Elite co-branded model, travel camping trailer "Travel BOX", Voyager Extended Seven-seater Edition and other models have also attracted countless attention, highlighting the characteristics of JITU products and technologies to continue to be "wild", and showing the ambition of the JITU brand to advance into the 3.0 era and fully develop the hybrid off-road track.
【Dai Lihong, Assistant General Manager of Chery Automobile Co., Ltd. and Executive Deputy General Manager of Jietu Brand Division, delivered a speech】
05
iCAR 03T首秀亮相、三大序列集结参展
On April 25, iCAR unveiled the new model 03T for the first time, and brought the full lineup of three series of families to the Beijing International Auto Show, as a "new force" for young people, for young people. Among them, iCAR 03 is specially designed for young people who are early adopters, insisting on intelligent equality, and iCAR 03T is based on the differentiated needs of users, with a tougher style to further meet young people's pursuit of the ultimate experience. The iCAR V23 is positioned as an off-road electric urban SUV, which is not only a toy, a prop, but also an emotional antidote, while the iCAR X25 is positioned as a mid-to-large off-road MPV, a new type of single-box that leads the future of mobility.
[Su Jun, Chief Product Officer of iCAR Automotive, delivered a speech]
At the same time, with its rich experience in industrial design, product definition and innovative marketing, combined with Chery Automobile's technology development, supply chain and quality management capabilities, iCAR injects new potential energy into iCAR and brings a new experience to young users.
06
Forward-looking technology is at your fingertips
Unlock new ways to travel the future
Chery has always taken technological innovation as the core driving force, and at the same time, it is close to the emotional needs of users with humanized design concepts, creating warm technology and increasing users' sense of gain and experience. At this auto show, Chery's booth not only unveiled a number of blockbuster models, but also concept products based on future forward-looking technologies such as trimaran flying cars, Chery iBar, and S²MA scalable intelligent Mars architecture, showing Chery's forward-looking vision and future technology layout.
【Trimaran Flying Car】
In addition, Chery's "Science and Engineering Man" will also be full of sincerity, and Yin Tongyue, Secretary of the Party Committee and Chairman of Chery Holding Group, and Zhang Chaoyang, Founder, Chairman of the Board of Directors and CEO of Sohu, and Doctor of Physics, will give a lecture at Chery's booth to give a unique "physics lesson" on topics such as gasoline-electric hybrid, deep Miller cycle and Chery Kunpeng super hybrid C-DM technology.
07
3,000 foreign guests gathered at the booth
Chery has entered a new stage of international development
At the Beijing Auto Show, 3,000 foreign guests gathered at Chery's booth to create and share, which also made the scene a grand event for international exchanges. Since its launch in 2001, Chery has exported its products to more than 80 countries and regions, gaining 13.6 million users around the world, including 3.6 million foreign users, by virtue of its innovative practice of deeply cultivating overseas markets and serving global users.
[3,000 foreign guests gathered at Chery's booth]
As a pathfinder and typical representative of China's automobile "going overseas", Chery will strive to contribute to the economy, employment, tax payment and public welfare undertakings in every market around the world through the pursuit of transformation from quantity to quality, increase R&D investment, and increase overseas investment, practice the concept of global corporate citizenship, truly promote the upward trend of Chinese brands, and make global users fall in love with Chery and Chinese cars. Technology Chery, the world loves. Chery's strong product lineup and leading scientific and technological achievements fully demonstrate Chery's strength and determination to embrace the new era of the industry, and take this opportunity to accelerate the comprehensive new energy transformation and continue to promote the high-quality development of China's automotive industry.