Xiaomi Auto has attracted a lot of attention by showing off its first model, the SU7, at the 2024 Beijing Auto Show. At the press conference, Lei Jun, Chairman and CEO of Xiaomi, shared the latest achievements and user feedback of SU7, demonstrating the strong strength of Xiaomi Auto in intelligent driving and user experience.
First of all, SU7 has achieved remarkable results in the field of intelligent driving, with a user activity rate of up to 79% and a mileage of more than 600,000 kilometers, which fully proves the recognition and trust of users in its intelligent technology. In particular, SU7 supports Carplay and iPad on-board functions, which has attracted the attention of a large number of Apple users, with Apple users accounting for 51.9%, expanding a new market space for Xiaomi Auto.
Secondly, SU7 also performs well in the female user market, with a large number of female users choosing SU7 for their good looks, sun protection, and sufficient storage space, with female users accounting for as much as 28% and is expected to continue to grow. This reflects the humane consideration of Xiaomi Auto in design, and also lays a solid foundation for its development in the female market.
In addition, the SU7 has also attracted the attention of many BBA owners, who have given high praise to its intelligent technology and driving quality. Although BBA has certain advantages in the field of traditional automobiles, Xiaomi Auto has taken a leading position with its cutting-edge intelligent technology, contributing to the innovation and development of China's automobile industry.
To sum up, the success of SU7 is not only a victory for Xiaomi Auto, but also a big step forward for the Chinese automotive industry. With its innovative intelligent technology and user-first concept, Xiaomi Auto has brought users a smarter and more comfortable travel experience, helping China's auto industry to enter the world stage. It is expected that Xiaomi Auto will continue to innovate in the future and bring more surprises and convenience to users.
In the era of rapid technological development, the rise of smart cars has become an irreversible trend. As a new smart car brand, Xiaomi Auto is gradually changing people's perception and expectations of automobiles with its strong technical strength and innovative ideas.
With the debut of Xiaomi SU7 at the Beijing Auto Show, we have seen the perfect combination of intelligent technology and the automotive industry, and also witnessed the yearning and pursuit of smart travel by users. The SU7's intelligent driving features, user-friendly design, and focus on different user groups allow us to see the possibilities and development direction of future cars.
For ordinary consumers, the emergence of Xiaomi cars not only means a smarter and more convenient way to travel, but also represents the changes brought by technological innovation to life. With the popularization of smart cars, we will usher in a more intelligent and personalized travel experience, making every trip easier and more enjoyable.
At the same time, the success of Xiaomi Auto has also inspired other technology companies, and technological innovation can continue to expand the application field and bring more surprises and convenience to users. In the future, we can expect more outstanding technology companies to join the automotive industry and jointly promote the development of smart mobility.
In general, the rise of Xiaomi Auto is not only a combination of technology and the automotive industry, but also a challenge and innovation to traditional industries. As Xiaomi Auto continues to grow and develop, we believe that smart cars will become the mainstream way of travel in the future, bringing more convenience and happiness to people's lives. Let's look forward to a better future for the intelligent automotive industry!