April 25 is not April Fool's Day, but the mainland film market seems to have made a big joke and has become the darling of hot topics.
Market monitoring data shows that the film industry on this day is much hotter than usual, just like popcorn suddenly encountering heat and bursting in an instant.
It has attracted the attention of countless fans.
On that night dotted with starlight, the two new movies "Billion Plan" and "Long Wind Ten Thousand Miles" opened the mysterious curtain in people's expectations.
At the premiere on the same day, the flashing lights came and went, the red carpet was star-studded, and the excitement of fans was like a tide.
"Billion Plan" has attracted countless eyeballs with its unique future technology theme, while "Long Wind and Ten Thousand Miles" has conquered the hearts of the audience with its magnificent historical background.
Look at the movie "The Siege of the Kowloon Walled City" again, although it only got a handful of film scheduling opportunities when it was first released.
It was an unstoppable force that broke all expectations, and box office receipts steadily climbed to the top of the charts.
Louis Koo's new film is swimming against the current, falling for two consecutive days!
As night fell on April 25, the single-day box office list of the Chinese film market presented a wonderful competition.
At 11 o'clock that night, the top three thrones were occupied by "Godzilla vs. King Kong 2", "The Siege of the Kowloon Walled City" and "What kind of life do you want to live".
These films not only attracted the attention of countless audiences, but also sparked a heated discussion about film art.
Imagine that "Godzilla vs. Kong 2" is like the most popular guy at the prom, with a small step of 4.9045 million at the box office in a single day.
easily won 22.9% of the share of dance partners and 21.8% of the prom topic.
On day 28, while the other new films were still trying to attract dance partners, it was still there, sitting leisurely at the head of the prom, enjoying its back-to-back top-notch party.
At present, the film has received a brilliant box office of 882 million.
However, as the May Day holiday approaches, new films have sprung up, and their competition will be a contest of visual feasts.
Whether this film can break through the glory of 1 billion in this star-studded showdown is still an open mystery.
On the other hand, Louis Koo, Lin Feng and Sammo Hung starred in "The Siege of the Kowloon Walled City".
Within three days of its premiere, it was like a clear spring, sprung up in the desert of the film market, and the daily box office soared to 4.4791 million, which is eye-catching.
You know, although it is close to May Day.
But it's still a bit of a holiday season away, and the market is still in the off-season.
However, it was able to occupy an important share of 21% of the box office stage with a 5.2% share of the show.
If more screenings can be arranged, the glorious first seat will be within reach, as if under the stars, what awaits the supreme glory and admiration.
Since its screening on April 23, this movie has been like opening some kind of mysterious "gold absorption", playing a reversal in the box office world for two consecutive days, turning the downward trend into a rising bungee rope, which makes people wonder if there is some "invisible wings" in the word-of-mouth industry behind this.
It is expected that this weekend, "The Siege of the Kowloon Walled City" will make a big fuss in the cinema and become the box office overlord of the cinema!
Even if the new films in the May 1st file put on a posture of "I have a new move", this classic Hong Kong film is still not afraid and sits firmly on the throne of the pre-sale box office.
As if to say, "Come on, come, who's going to fight me?"
In this regard, some experts predict that the final box office of this movie may break the myth of one billion.
If this prediction comes true, it will be a milestone in the history of Hong Kong films, which means that the influence of Hong Kong films on the international stage will rise again.
And Louis Koo will also be at the forefront of promoting this cultural feast.
Although I have a glimmer of hope in my heart that Hong Kong films may be able to occupy a place in mainland theaters, reason tells me.
This is highly unlikely.
After all, the number of Hong Kong films in the mainland has not been high, and the popularity of theaters is far less than that of mainland films.
Especially during this year's May Day schedule, the star lineup and plot depth of other films far exceed those of Hong Kong films, making them at a disadvantage in the competition.
Still, perhaps it is precisely such adversity.
It will stimulate the greater potential of Hong Kong film creators, so that they can use more unique perspectives and innovative stories to conquer those discerning audiences.
In the past few years, the influence of Hong Kong films on the mainland seems to have suffered an irreversible cold snap.
Since the "Angry Case", which set off a boom in 2021, the box office performance of Hong Kong films has fallen into a strange circle that is difficult to break through.
Despite the constant arrival of dazzling stars in the film industry to try to salvage the situation with their charisma, it still seems that they cannot regain the glory of the past.
The success of "The Siege of the Walled City of Kowloon" is undoubtedly a turning point in the history of Hong Kong cinema.
This work not only revitalizes the Hong Kong film industry, but also allows mainland audiences to re-examine and understand this once mecca of cinema.
The film's unique narrative style and innovative visual effects make every audience feel as if they are in the legendary Kowloon Walled City, feeling the tension and excitement of each battle.
Hong Kong movies have always been known for their wonderful police and bandit duels and action movies.
These types of films not only show superb martial arts and fierce chases, but also convey the themes of justice and courage, which are loved by the audience.
Over time, the Hong Kong film industry should continue to explore new ideas while maintaining these traditional strengths.
As for "What kind of life do you want to live", the box office still achieved a box office result of 3.3497 million in a single day, accumulating to the 23rd day.
The total box office has exceeded the 750 million mark.
This achievement not only broke the record for Hayao Miyazaki's work in mainland China, but also made the film the highest-grossing film in the world.
With the continuous growth of the Japanese film market in recent years, it is expected that more and more Japanese film producers will set their sights on the Chinese mainland market.
Not only will they be eyeing this market, but they will also actively adjust to better cater to the preferences of Chinese audiences.
The box office of the new film is less than 500, and the pressure on the May 1st blockbuster is huge
The release of "The Siege of the Kowloon Walled City" is not only the opening of a visual feast, but also the birth of a cultural phenomenon.
In the film, the ancient city walls are intertwined with modern elements to create a picture full of memories.
Audiences were captivated by its unique narrative and subtle special effects, and flocked to the theaters, making the work the center of the conversation in a short period of time.
Compared to other films of the same period, their performance is bleak.
Take "Long Wind and Ten Thousand Miles" as an example, this costume war film that should have swept thousands of armies, but it only won 71,000 yuan at the box office on its premiere day.
This achievement is not even as good as a decent role, and it is far from expected.
This film tries to reproduce the thrilling journey of Ban Chao leading 36 warriors in the mysterious Western Regions, which is a historical journey full of unknowns and dangers.
However, due to strict budget constraints, the production effect of the film unfortunately stayed at the level of a television series, and could not fully reveal the grandeur and grandeur of that history.
What the audience saw was only the tip of the iceberg of the heroic deeds of the heroes.
Another star lineup comparable to the Hollywood blockbuster "Billion Plan", on the day of its premiere, it only received 429 yuan and 12 audiences.
Does that sound a bit like some ancient password?
That's right, this movie not only has a pitiful audience, but even unlocked an achievement of "Best Box Office Tragedy of the Year".
Even with the box office, they began to play peek-a-boo.
Even with the blessing of film actors such as Fang Lishen and Xu Juncong, this movie tries to conquer the audience in the name of comedy.
In the end, it was unfortunately cold.
In the theater, the hall that should have reverberated with laughter was unusually silent, as if there was a serious judge and not an ordinary movie fan sitting in every seat.
In this era of movies where the box office is king, the distributors of domestic films seem to have reached a tacit understanding, they favor to arrange well-crafted films in prime time, hoping to take advantage of people's leisure time to soar to the sky and climb the box office peak.
This approach has achieved good economic benefits in the short term.
But it inevitably leads to the cinema at other times becoming deserted, like old photographs forgotten in the corner, waiting for the occasional reminiscer to visit.
If it were not for the support of foreign films, the operation of movie theaters on ordinary schedules would be in trouble.
Golden Week, a word that once made the film industry's heart beat faster, is now like expired popcorn, losing its crispiness in the past.
The doping of the audience also seems to have worn off as the holiday season ends, preferring to lie on the couch and use the remote control to decide which masterpiece is lucky enough to be their eyeball-darling.
The poor movie theater, which was expecting a crowded scene, now has to face this empty crisis.
For example, this year's Spring Festival film market should be a visual feast, with eight highly anticipated blockbusters competing for the box office championship.
However, the unpredictable fate always likes to joke, and the four films chose to withdraw at the last moment, as if they were afraid of this war without gunpowder.
As the May Day Golden Week is approaching, the film market has ushered in an annual fierce competition.
11 big-budget films are poised to take off, and each one is hoping to get a piece of the holiday festive action.
However, as things stand, the enthusiasm of the audience and the advance box office figures seem to indicate a harsh reality: not every film can be a winner.
This is undoubtedly an unprecedented change for the film industry.