At the 2024 Beijing Auto Show, Chevrolet officially unveiled the all-new Explorer Plus. According to official information, the new car will be launched in four models, with a price range of 149,900-179,900 yuan. For reference, the price range of the 2023 fuel version of the Explorer is 184,900-239,900 yuan. As a new plug-in hybrid mid-size SUV under the brand, the new car shows the brand's sincerity in the price part, so can the strength of the product itself be durable? Let's take a look.
In terms of exterior design, I believe everyone has seen the official pictures of the car before this, the new car provides RS and Activ two interior and exterior design styles, the overall continuation of the Chevrolet brand's family design, the lines are tough and powerful, the avant-garde LED headlight group is adopted, and the tail design is simple and neat, showing a sense of modernity and technology.
In addition, the new ACTIV Sport Explorer Edition adds a unique off-road style to the model, with a weakened exhaust shape at the rear and a blue PHEV tail badge to highlight its new energy identity.
In terms of interior, the Explorer Plus has been fully upgraded, adopting a deconstructivist design style, equipped with an 11-inch digital instrument cluster and an 11.3-inch central control screen, forming a characteristic dual-screen design, providing a rich information display and operation experience. In addition, the use of upholstery materials is also very exquisite, with a large number of leather and soft materials upholstery, and equipped with American leather sofa seats, which is full of comfort. Not only that, the Explorer Plus also provides different interior color options for the two models, which meets the needs of consumers for a trendy atmosphere.
In terms of power performance, the Explorer Plus is equipped with SAIC-GM's new generation PHEV intelligent electric plug-in hybrid system, with a maximum engine power of 132kW, a pure electric range of 155km, a comprehensive cruising range of more than 1000km, and a comprehensive fuel consumption of only 0.72L per 100km, with excellent power performance. In terms of safety configuration, the Explorer Plus is equipped with a Level 2 ADAS intelligent driving assistance system, plus up to 25 intelligent safety technologies, which greatly improves driving safety.
In the face of the highly competitive plug-in hybrid midsize SUV market, the Explorer Plus still needs to face some challenges. For example, before this, the sales volume of the fuel version of the explorer was not outstanding, and there was a certain gap compared with competing products in the same class. And the terminal discount margin has always been in the high range, which is obviously not a perfect start for the Explorer Plus, which has just been launched and is priced lower.
However, as the new energy vehicle market continues to mature, the plug-in hybrid system equipped with the Explorer Plus may be able to gain more attention and recognition in the market. Therefore, we have reason to expect that the car can become a dark horse in the mid-size SUV market in the future, bringing more surprises and choices to consumers.
Editor/Sugeng