In order to fully implement the spirit of "'Loan You to Start a Business' Helping Action", continuously improve the energy efficiency of entrepreneurship services, and promote the realization of high-quality entrepreneurship, on April 16, 2024, the Minhang District Employment Promotion Center held an "Entrepreneurship Guidance Expert Group Clinic" entrepreneurship guidance service activity, inviting entrepreneurship mentors to conduct pulse diagnosis and prescription for new seedling enterprises in a one-on-one manner, and help entrepreneurs set sail for their dreams.
Experts form new seedlings and "loan" you to start a new business
"I am sincerely grateful for this entrepreneurial service activity, I am suddenly enlightened about how to dig deep into the market to develop brands and planning, and the teacher's guidance has opened my mind, and I am more confident in starting a business in the future. Xu Jiaqing, founder of Shanghai Mengxiyu Network Technology Co., Ltd., excitedly said to Mr. Li of the Xinzhuang Town Guidance Center. The experts listened to the confusion and service needs encountered by enterprises in the development, and carried out precise entrepreneurial guidance to solve problems for enterprises, deepen services, and help new seedling enterprises break through the bottleneck of development.
Listen to and complain in an all-round way to understand the current situation of the enterprise
Xu Jiaqing graduated from university for more than two years, majoring in photography, with a high artistic accomplishment, and the professional network technology mastered by self-study has a relatively broad application scenario and huge development potential. Under the guidance and recommendation of the Xinzhuang Entrepreneurship Guidance Center, Xiao Xu took the initiative to contact and participate in the event with his dream and LTWOTCHER brand, hoping to seek help from entrepreneurship guidance experts. In response to his needs, he was paired with an expert, Mr. Huang Jialin. Mr. Huang is a member of the Municipal Entrepreneurship Guidance Expert Group, the founder of Linlang Chuangxing, and has worked in J.P. Morgan Asia Pacific Capital, Decheng Capital, Yangtze Capital, and Chuanzhi Capital, and has compound experience in law, serial entrepreneurship, angel investment, venture capital, etc. At the event site, Mr. Huang conducted in-depth exchanges and docking with the person in charge of the entrepreneurial new seedling enterprise, not only listened to the entrepreneur's project introduction, understood the difficulties and challenges of project implementation, but also listened carefully to the entrepreneur's own entrepreneurial process, and fully understood the company's personnel structure, business scope, market share and other information, so as to understand the actual situation of the company, and effectively make suggestions and solve problems for the team.
Multi-angle analysis to relieve pain blockages
After listening to the basic situation of the enterprise comprehensively, the experts deeply analyze the problems of the enterprise in the use of funds, human resources, marketing strategy, etc., seek and formulate solutions for the enterprise such as production technology, financing loans, intellectual property rights, project declaration, etc., and effectively solve the difficulties and problems in the actual operation of the enterprise. Xiao Xu said frankly: "My works have won the first prize at the municipal and national levels, and I have participated in many foreign photography exhibitions, but my works have not been well realized. When Xiaohongshu asked if anyone wanted to hold an art exhibition together, I found that there were actually some people in China who had very good works, but they could not promote and monetize them well, and only stayed at the viewing level. Therefore, I want to make such a platform that can solve the current mass art creation, monetization and sales. "But the road to dreams is always uneven, and because the team is small and still in the early stages of entrepreneurship, some problems and hidden dangers also arise. Mr. Huang gave pertinent suggestions on the company's development from multiple perspectives, such as how to determine the target customer group and design products around content and customer needs. Regarding marketing confusion, it is necessary to identify its own positioning, form its own brand, join the corresponding industry associations, strengthen cooperation and contact with well-known brands, continuously enhance its popularity, expand its communication effect, and obtain continuous customers with quality. "For project financing, you can pay more attention to entrepreneurship support policies and entrepreneurship competitions at all levels and regions to obtain safe and efficient funds to reduce financial pressure. Mr. Huang guided enterprises to find out the confusion points in the development process, and analyzed and answered them one by one. "The mentor has rich experience and unique vision, and is very accurate to find the difficulties, problems and deficiencies of our development, and give practical advice and suggestions to guide us in the development of entrepreneurship and avoid detours. I plan to listen to my teachers' opinions, act immediately, and complete the new project plan by May, and then contact my teachers to discuss the next operational strategy. Xiao Xu's face was filled with a satisfied smile.
The road to entrepreneurship is full of challenges and opportunities, and entrepreneurship guidance activities are a beacon for entrepreneurs to light the way forward. Although the event has ended, the service is not over. The cultivation of new seedlings will establish a "one-to-one" or "many-to-one" long-term partnership relationship with entrepreneurs through entrepreneurship guidance experts, and provide long-term entrepreneurship guidance and tracking services for entrepreneurs. Let us look forward to more entrepreneurs writing their own brilliant chapters in the course of life.
Details of the entrepreneurship policy