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Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"

author:Qilu one point

In April, Spring City is full of spring and a gentle breeze. On April 25th, Baotu Spring Liquor and Quanxiang Winery's "Seeking the Roots of the Spring Source and Tasting the Spring Fragrance" media collection activity in Jinan Quanxiang production area ended successfully. In this "root-seeking" trip, more than 20 media reporters from Qilu Evening News, Jinan Times, Xinhuanet, Sina.com, Phoenix.com, and other provincial and municipal mainstream media, as well as industry media reporters such as Huaxia Liquor News, Sugar, Tobacco and Liquor Weekly, Wine Travel Notes, and Liquor Industry Reports, were invited to go deep into the wine company, and saw the high-quality development of Baotu Spring Liquor and Jinan City, and felt the determination and confidence of "letting the world taste spring water and wine".

Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"
This journey explores the source of quality of "the only production area of spring incense".

Baotu Spring Liquor is located in the southern mountainous area of the "back garden of Quancheng", which is a good place favored by nature, "there are flowers in spring and fruits in autumn, cool breeze in summer and snow in winter". Good mountains and good water make good wine, and the southern mountainous area meets the superior climate, abundant water resources, and microbial survival and reproduction environment required for making good wine, all of which provide unique conditions for the brewing of Baotu Spring Liquor. Here, every drop of wine carries the soul of Quancheng and the blessings of nature.

Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"
On this journey, listen to the technical mystery of "the only production area of Quanxiang".

In 2017, Baotu Spring Quanxiang series products were born. Baotu Spring Liquor innovates the integration of sesame flavor and strong fragrance technology, summarizes and refines the "13589" spring fragrance process code, runs through the winemaking process with the water from the source of Baotu Spring, and integrates Quancheng culture into every drop of Quanxiang wine, which is not only the in-depth excavation and inheritance of Baotu Spring Liquor on the winemaking skills of Quanxiang production area, but also a new expression of the unique culture of Jinan Quanxiang production area.

Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"
This journey, experience the scientific and technological power of "the only production area of spring incense".

Smart factory and intelligent brewing have become a new label of Baotu Spring Liquor. Baotu Spring Liquor and Quanxiang Winery are bold and innovative, empowering traditional industries with scientific and technological means, and using advanced equipment in the winemaking process. It has realized the information control of the whole industrial chain integrating raw material screening, liquor production, food safety assurance, product quality traceability, and logistics and sales management, and built the first "digital factory" in the domestic liquor industry. Digitalization is becoming an important engine for the sustained and rapid growth of Baotu Spring Liquor Industry with its tangible value that can be seen and felt.

Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"

It is the "corporate mission" of Baotu Spring Liquor to brew "spring water wine" among green mountains and green waters, help rural revitalization, and strive for a happy life for the people. The world is constantly turning, time is rolling forward, and the meaning of sticking to it can be huge or small, and "letting the world taste spring water and wine" has long become the meaning of the existence of Baotu Spring Liquor. The grasshopper can shake the tree, the glimmer can gather into a tower, and the meaning of the mission is never overnight, but gradually highlighted in the precipitation of the years.

Tell the "Quanxiang Story" - Baotu Spring Quanxiang Winery ushered in the first "Media Open Day"

Although this media gathering activity has come to an end, Baotu Spring Liquor's exploration and pursuit of Quanxiang wine has never stopped. The road ahead is still long, and Baotu Spring Liquor will continue to uphold the quality-oriented business philosophy and bring consumers a better drinking experience. Let us look forward to the continuous efforts of Baotu Spring Liquor, Quanxiang Liquor will shine more brightly and become a beautiful business card of China's liquor industry.