The market chaos and consumer disputes behind the "hot hair transplant economy".

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China Research Network

The popularity of the "hair transplant economy" does reflect the increasing attention to personal image and health in the current society. However, as you mentioned, behind the high consumption of hair transplants lies the problem of market chaos and consumer disputes, which makes many consumers face troubles.

The rapid growth of the hair transplant industry does bring many opportunities, but at the same time, it also exposes some problems. In order to attract customers, some hair transplant institutions may exaggerate the effect and success rate of the surgery, and even use some false propaganda methods. When consumers find that the actual effect is far from what is advertised, it becomes extremely difficult to protect their rights.

In response to this situation, consumers should be more cautious when choosing a hair transplant institution. First of all, it is necessary to have an in-depth understanding of the qualifications and credibility of the institution, and avoid being deceived by some informal institutions. Secondly, you should carefully read the terms of the contract to understand the risks and possible complications of the surgery to ensure that your rights and interests are protected.

In addition, the government and relevant departments should also strengthen the supervision of the hair transplant industry, improve relevant laws and regulations, and standardize the business behavior of the industry. Those institutions that have violated laws and regulations should be severely cracked down on in order to maintain market order and the legitimate rights and interests of consumers.

At the same time, consumers should actively protect their rights and interests when they encounter problems such as the effect of hair transplantation is inconsistent with the publicity. A solution can be sought by negotiating with the agency, filing a complaint with the consumer association, reporting to the relevant administrative authority, etc. If the negotiation fails, you can also consider legal means to protect your rights and interests.

In short, behind the popularity of the "hair transplant economy" requires the joint efforts of consumers, the government and relevant departments to maintain the order of the market and the rights and interests of consumers. Only in this way can the hair transplant industry develop healthily and provide consumers with better services and guarantees.

According to the display released by the China Research Institute of Puhua Industry Research Institute:

The development status of the hair transplant industry shows a vigorous growth trend. With the increasing emphasis on personal image and the increasing prevalence of hair loss problems, the size of the hair transplant market is expanding.

First of all, in terms of market size, the global hair transplant market has continued to grow in recent years. According to statistics, the global hair loss market size has reached a considerable number in 2021 and is expected to continue to grow in the coming years. As an important player in the hair transplant market, China's market size is also expanding. It is expected that the size of China's hair transplant market will continue to maintain rapid growth in the next few years.

Secondly, the continuous innovation and progress of hair transplant technology also provides strong support for the development of the industry. Traditional hair transplant techniques have been gradually replaced by more advanced and refined techniques. For example, the continuous upgrading of hair follicle extraction technology has made hair transplant surgery more minimally invasive and natural. At the same time, the continuous innovation of hair growth treatment drugs also provides more options for hair loss patients, effectively alleviating the problem of hair loss.

In addition, the hair transplant industry is also facing some challenges and opportunities. The market competition is becoming increasingly fierce, and excellent hair transplant medical institutions need to continuously improve their technical level and service quality to attract more consumers. At the same time, the gradual improvement of the policy environment also provides a good environment for the development of the industry. In the future, with the continuous progress of hair transplant technology and the continuous growth of market demand, the hair transplant industry is expected to continue to maintain a rapid development trend.

However, it should also be noted that there are still some problems and chaos in the development of the hair transplant industry. Some institutions may exaggerate the effectiveness of the surgery or make false claims, resulting in the loss of consumer rights. Therefore, consumers should choose carefully when choosing a hair transplant institution and be fully informed about the relevant information.

To sum up, the development status of the hair transplant industry shows a vigorous growth trend, but it is also necessary to continue to work hard to standardize the market order, improve the technical level and protect the rights and interests of consumers.

According to the data, the global hair loss market will reach at least US$8.81 billion in 2021 and is expected to grow to US$13.44 billion (about RMB 89.6 billion) in 2026, with an average annual compound growth rate of 8.8%. According to the data, the size of China's hair medical service market in 2021 will be 23.4 billion yuan, and the CAGR of scale growth from 2020 to 2030 will be about 22%.

In 2020, the number of people with hair loss in China reached 252.1 million, of which 163.5 million were men, accounting for 64.86%; There are 88.6 million women, accounting for 35.14%, and in recent years, the per capita disposable income of mainland residents has maintained a steady growth, and the proportion of national health care expenditure has also increased year by year, and consumers' affordability for hair transplantation has been continuously enhanced, and the number of hair transplants in China will reach 516,000 in 2020, of which 413,000 are men, accounting for 80.04%; There were 103,000 women, accounting for 19.96%.

The principle of hair implantation is to use microsurgical techniques to remove healthy hair follicle tissue from the donor, and after nuclear nutrient culture, it is artistically planted in the sparse part of the hair according to the natural hair growth direction, and the regenerated hair after planting has all the characteristics of the original hair and grows permanently in the subcutaneous surface. There are two main hair planting techniques, mainly FUT and FUE. And they were all invented by William R, an American hair transplant expert known as the father of hair transplantation.

In 2021, the market size of China's hair transplant medical services will reach 16.9 billion yuan, an increase of 3.5 billion yuan from 2020, a year-on-year increase of 26.12%, and will continue to grow in the future, and it is expected that the market size of China's hair transplant medical services will reach 75.6 billion yuan in 2030. From the perspective of market share, in 2020, Yonghe Medical, as the pioneer and leader of China's hair transplant industry, accounted for 10.5% of the market share of the hair transplant industry, with a significant leading position; Biliansheng accounts for 5.3% of the market share of the hair transplant industry; Barley accounts for 4.5% of the market share of the hair transplant industry.

At present, the formation of Yonghe, Biliansheng, Barley and Xinsheng in the industry as the representative of the four major institutions, with the enhancement of consumer awareness of hair transplantation, the scale of the four major hair transplant institutions continues to expand, and gradually become the market leader. The competitive landscape in the hair transplant industry is becoming increasingly fierce. There are several well-known hair transplant institutions and brands in the market that attract consumers by providing professional hair transplant services and promotions. However, due to the relatively high threshold of hair transplant technology and the need for rich professional knowledge and experience, there are relatively few institutions with core competitiveness.

The future development prospects of the hair transplant industry are very broad and promising. This is mainly due to several key factors:

First of all, with the acceleration of the pace of modern life and the increase of work pressure and life pressure, the problem of hair loss has gradually become prominent, which has promoted the continuous growth of the hair transplant market. More and more people are looking for hair transplant solutions, which provides a huge market demand for the hair transplant industry.

Secondly, the continuous innovation and progress of hair transplant technology has also laid a solid foundation for the future development of the industry. The breakthrough of non-trace hair transplant technology makes the postoperative effect more natural, and there are almost no traces. At the same time, the new application of stem cell hair transplant technology has brought more natural and long-lasting results to hair loss patients. These technological innovations not only improve the success rate and effectiveness of surgery, but also increase consumer trust and satisfaction.

Moreover, personalized service will become a trend in the hair transplant industry. As people pay more attention to their personal image, the hair transplant industry will pay more attention to providing personalized services to each patient. Combined with artificial intelligence (AI) technology, by analyzing a large number of hair transplant cases and patient data, hair transplant institutions can predict the effect after hair transplantation and provide doctors with personalized preoperative planning, thereby further improving the effect of hair transplantation and patient satisfaction.

In addition, the hair transplant industry will also have a broader market space. In addition to traditional hair transplants, the demand for local hair transplants such as face, chest, eyebrows, and eyelashes is gradually increasing. These expanded application fields will bring more market opportunities and development space to the hair transplant industry.

However, the future development of the hair transplant industry also faces some challenges. The market is becoming increasingly competitive, and hair transplant institutions need to continuously improve their technology and service quality to attract more consumers. At the same time, the regulation and supervision of the hair transplant industry also need to be strengthened urgently to ensure the healthy and orderly development of the market.

To sum up, the future development prospects of the hair transplant industry are promising, but it also requires continuous efforts in technological innovation, personalized service, market expansion and standardized supervision.

Hair transplant technology is also constantly innovating and optimizing, transforming from the traditional FUT technology to the less invasive FUE technology, and improving and innovating on this basis, such as FUE traceless technology, microneedling precision technology, 3D hair transplant technology, etc. These technologies can not only improve the survival rate of hair follicles and reduce the likelihood of scarring, but also improve the effectiveness and safety of surgeries, further meeting the needs of consumers.

With the rapid expansion of the medical aesthetic market, the hair transplant surgery market also shows great potential. The number of people with hair loss in the world is increasing year by year, while the market penetration rate of hair transplant surgery is still low, indicating that the hair transplant surgery market has broad development prospects. It is expected that in the future, with the improvement of people's attention to appearance and image and the advancement of medical technology, the hair transplant surgery market will usher in a stage of rapid growth.

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