In recent years, with the gradual improvement of people's living standards, the demand for catering consumption is gradually changing from satisfying food and clothing to pursuing new consumption demands combining quality experience and emotional culture.
According to the 2021 China Chain Catering Industry Report, China's catering market has been growing healthily, with the market size increasing from 2.9 trillion yuan in 2014 to 4.7 trillion yuan in 2019, with a compound annual growth rate of 10.1%. Due to the impact of the epidemic, the size of the catering market fell by 15.4% to 4.0 trillion yuan in 2020, but it is expected that the market size will recover to 4.7 trillion yuan in 2021, after which the industry will grow healthily again, and the market size can reach 6.6 trillion yuan in 2024.
According to the latest data released by the National Bureau of Statistics on January 17, in 2023, the national catering revenue will be 5,289 billion yuan, a year-on-year increase of 20.4%.
In the contemporary era when people's material and spiritual pursuits are becoming increasingly rich, branded and chain catering enterprises are ushering in new development opportunities, and how to promote their own brands to cater to this huge catering market has become a topic that many catering companies have been concerned about.
When there is a problem in the development of catering APP, Yipinweike network will help
Mr. Wang, a visionary entrepreneur from Jinan, came up with the idea of developing an app similar to "Overlord Meal" as early as November last year. He knows that in this digital age, an innovative and practical mobile app is essential for a company's brand promotion and market expansion.
However, due to various reasons such as high technical threshold and lack of team experience, Mr. Wang's project did not progress smoothly.
At first, Mr. Wang chose to cooperate with a company recommended by a friend, hoping to use his technical strength and experience to quickly advance the project. However, with the passage of time, some unexpected technical difficulties gradually emerged, which made Mr. Wang, who was originally full of confidence, feel pressure. Despite the team's efforts, the issue was not properly resolved and the project was put on hold.
△ Screenshot of the communication between the employer and the mission consultant
In the face of difficulties, Mr. Wang did not give up. He knew that only by finding a team that was truly capable of solving technical challenges could the project be given a new lease of life. Therefore, he set his sights on the Yipinweike platform, hoping to find a partner here who could help him complete the secondary development.
△ Screenshot of the communication between the employer and the mission consultant
As a well-known creative crowdsourcing service platform in China, Yipinweike platform has brought together a large number of excellent software development teams and talents. After understanding Mr. Wang's needs, the mission consultants quickly arranged for him a software company that was good at solving such technical problems. This company not only has a wealth of project experience and technology accumulation, but also can quickly respond to customer needs and provide tailor-made solutions.
In the communication with the technology companies, Mr. Wang expressed great satisfaction with their strength and quotations. The two sides quickly confirmed the cooperation, and Mr. Wang hosted the project funds on the Yipinweike platform to ensure the smooth progress of the project.
With the addition of the new team, Mr. Wang is full of confidence in the future of the project. He believes that with the help of the Yipinweike platform, his APP will be able to overcome technical difficulties and usher in new development opportunities. At the same time, he also highly appreciated the professional service and efficient matching service providers of the Yipinweike platform, and hoped to continue to maintain close cooperative relations with the platform in the future.
Let small and medium-sized enterprise employers with creative needs such as design, development, copywriting, and marketing get professional, time-saving, and worry-free products and services in a convenient way, which is what Yipinweike has been insisting on doing since its establishment.
As an Internet platform focusing on providing creative trading services, Yipinweike has gathered tens of millions of service provider talents, which can provide professional solutions for employers with creative needs. The platform matches buyers (employers) and sellers (service providers) with convenient and efficient transactions by improving personalized and accurate recommendations, transaction rules and online assisted labor.
Through comprehensive services such as information matching and transaction guarantee, Yipinweike has successfully helped millions of institutions, enterprises and individual employers find a convenient and money-saving way to crowdsource online creative needs and share talents across regions.
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