On April 24, the 2024 National Gymnastics Championships, Paris Olympic Games Trials, and the 15th National Games Test Match officially opened in the gymnasium of the Sports Center of Zhaoqing New District. As one of the co-organizers of the event, Ruifeng Sports, a local enterprise in Panyu, uses "creativity + technology" to present an audio-visual feast of Olympic standards and national level to the global audience.
The main stage design of the 2024 National Gymnastics Championships
Innovation and breakthrough Use "creativity + technology" to empower the event
As the top competitive gymnastics competition in the country, this event is not only a stage for gymnasts to display their talents and compete for honors, but also a masterpiece of the integration of modern sports and science and technology art, and an important measure to pursue the dream of Paris and hold the 15th National Games next year.
At the opening of the competition, the venue used sound and light technology to focus on the sports equipment and athletes on the field, showing the effect of music, video, arrangement, digital programming and stage art, creating a warm competition atmosphere. "The team combined the characteristics of the competition and the culture of Zhaoqing to stage and systematically package the event to increase the viewing and audience participation of the event. Huang Zhihui, the chief director of the sports display of the National Gymnastics Championships and the deputy general manager of Ruifeng Culture, said.
According to reports, as an important carrier of sports display services to set off the atmosphere of the stadium, Ruifeng Sports has set up a sports display professional service team to be stationed in Zhaoqing to carry out pre-game preparations. However, due to the particularity of gymnastics, there will be multiple events at the same time, which adds a very high degree of difficulty to the presentation of sports displays. "This time, we have carefully planned to unleash infinite possibilities in a limited space, so that every audience can experience the wonderful effect of the event to the greatest extent. Huang Zhihui said.
Sports Showcase
With the theme of "Joyful Gymnastics, Dreaming of Paris", this sports exhibition integrates elements such as Lingnan culture, Zhaoqing characteristics, dynamic music, street dance performances, and audience interaction, expresses the diverse beauty of modern sports, and makes full use of sound and light technology to create an "interactive stage" integrating competitive sports and entertainment display, so that the atmosphere of the scene is full, and the content of the event is conveyed to the audience from different perspectives and in various ways, and the competitive gymnastics is displayed in the form of a stage and integrated into the audience.
Professional management provides one-stop solutions
In addition to the planning and execution of sports exhibitions, Ruifeng Sports also provides all-round and one-stop solutions from the aspects of venue operation guarantee, audience management services, ticket publicity and promotion, etc., to create a national gymnastics event with "Chinese characteristics, Zhaoqing style, and splendor".
This is the fourth time that Ruifeng Sports has been connected with the National Gymnastics Championships. This time, the Ruifeng Sports team served the event in a professional and refined way, focusing on resource coordination, problem handling and timely response at all stages, providing one-stop solutions to ensure the smooth holding of the event.
Athlete training site
In terms of event support, the team strictly controls every link with international event standards, and strives for excellence in venue facilities, technical systems, service guarantees, venue operations, personnel management, equipment preparation, etc., to create Zhaoqing's first Olympic standard national gymnastics championship.
In addition, the team has extended its services to the National Games ecosystem and the cultural, sports and tourism industry chain, and cooperated with Damai.com, hotels, scenic spots and other units to launch the "sports +" and cultural tourism consumption integration model for the first time, attracting sports enthusiasts and tourism experts from all over the country to the competition venue through ticket sales, cultural experience, peripheral travel and other content, so as to better meet the "demand" of mass cultural consumption, release the "positive energy" of sports undertakings, and drive the "flow of people" in the tourism industry.
Text: Panyu financial media reporter Lu Xiaoyun correspondent Ruifeng Xuantu courtesy of the company