Data shows that in the first half of April 2024, the penetration rate of new energy vehicles in China has reached more than 50%.
You must know that in 2020, we set the goal of achieving a 50% penetration rate of new energy vehicles by 2035, and I never thought that we really underestimated ourselves this time and completed the task 11 years ahead of schedule.
The reason why the penetration rate has increased so quickly is that the rise of domestic new energy vehicles is too rapid, which greatly exceeds everyone's expectations.
Like BYD, it sells more than 3 million new energy vehicles a year, sitting on the throne of the world's first.
There are also brands such as Wei Xiaoli, Huawei Hongmeng Zhizhi, and Zeekr, which are also becoming more and more popular in the market. Compared with fuel vehicles, new energy vehicles not only accelerate fast, but also have a higher degree of intelligence, refrigerators, color TVs, and large sofas, which are completely dimensionality reduction-type blows, so sales are also rising.
However, under the rapid development of new energy vehicles, the competition among domestic car companies is becoming more and more fierce.
Some netizens recently said that from the perspective of the current car circle, the Chinese car circle may form three poles in the future, that is, Huawei for the high-end, Xiaomi for the mid-end, and BYD for the low-end.
Because at present, the M9 cooperated by Huawei and Cialis has become the first luxury car in the 500,000 or more class, beating all luxury brands such as X5, GLE, Q7, A6L and so on.
In addition, the car made by Huawei and the cooperation is not cheap, because to use Huawei's full set of technology, it is destined to cost not low, so Huawei must only engage in high-end, with Huawei's halo and technical strength, as well as influence, there will be a place in the high-end market in the future, forming a pole belonging to Huawei.
Why do you look at Xiaomi in the mid-range?Xiaomi SU7How terrifying it is,Everyone is clear,24Orders reached 89,000 in 24 hours,At present, more than 70,000 orders are locked,And Xiaomi cars obviously will not rush to the high-end,It is certain that it will focus on the 20-300,000 market,That is, the mid-end market。
With Xiaomi's influence, the allure of the ecology, and Xiaomi's pricing strategy, Xiaomi will become the largest brand in the mid-range market in the future.
As for the low-end market, in fact, it is not just the low-end, but covers the low-end market, which is estimated to be BYD's world, of course, there are BYD brands in the high-end, such as Yangwang, Denza and the like, but the low-end is BYD's basic disk.
At present, BYD sells more than 3 million units a year, and this scale advantage will continue to expand in the future, and sales will be higher.
So it's not black or blowing, in the future of China's car circle, BYD, Xiaomi, and Huawei will indeed form three poles, everyone occupies a price range, and other car companies will not have a good time under the competition of these three, don't believe everyone wait and see, what do you think?