From May 1st to 3rd, 2024, the 11th "Midou Music Festival" sponsored by Jingdong Electric Heating will be held in Nanjing Lishui Tianshengqiao Scenic Area! In addition, a number of well-known bands and artists such as GAI Zhou Yan, Escape Plan, Wutiao Ren, Zhang Yanqi, Huang Zihongfan and so on will also perform on stage.
As a first-line brand music festival in China, Midou Music Festival has been successfully held for 10 sessions since its inception in 2014, and fans have gone all the way from Jiangsu to East China and the whole country. Jingdong Electric has sponsored 10 consecutive Midou sessions, building a bridge between consumers and brands with music, and participating in and witnessing the music carnival of nearly one million fans. In addition, we synchronized the resources of JD Group and suppliers, introduced more music festivals into offline JD MALL and JD Electric City Flagship Store, and created a phenomenal consumption landmark of technology, culture and home life across the country.
Jingdong Electric Thermal sponsored the Midou Music Festival to publicize the poster
Jingdong Electric Appliance City Flagship Store taught consumers the strategy of "lying down" in home decoration at the Midou Music Festival
According to reports, this year's music festival is expected to attract about 60,000 music fans in three days, and tickets are hard to find. Jingdong Electric is also infinitely favored by this year's music fans, and consumers can receive free music festival tickets through Nanjing, Hefei, Wuhu, Suzhou, Shanghai, Changzhou, Hangzhou, Wuxi, Nantong, Chongqing and other 10 major cities in Jiangsu, Zhejiang, Shanghai and Anhui designated Jingdong MALL or Jingdong Electric City Flagship Store to participate in May Day-related activities. Xiao Ye, a fan of Wei Chen, who has just graduated for two years, said that he has liked Wei Chen since the 2007 draft vote, and likes his "I Speak for Myself" the most, hoping to hear this song at the music festival, and hoping to be the lucky one to win the music festival tickets sent by Jingdong Electric.
Jiangsu's first Jingdong MALL is about to open for trial operation on May Day!
Jingdong Electric Appliances said that this May Day, Jingdong's self-operated stores also ushered in the opening of 24 large stores, including 7 new stores, located in Suzhou, Guangzhou and Chongqing 3 Jingdong MALL and located in Shanghai Songjiang Zhongshan Middle Road, Zhengzhou Songshan South Road, Baoding, Wuxi Yueshang Outlet 4 Jingdong Electric City flagship stores have ushered in trial operation; 17 Jingdong Electric Appliance stores have been upgraded and opened, including Kunming, Changzhou, Ningbo, Suqian, Zhenjiang, Jiangyin, Jiangdu, Yixing and other cities allow more consumers to visit JD.com at their doorstep. Under the dual subsidy of the national holiday promotion and trade-in green smart home appliances during the May Day holiday, hundreds of JD offline self-operated stores will also usher in the peak of home furnishing and home decoration customer flow, through the trendy experience space, more than 200,000 kinds of goods in all channels, and the advantages of price protection for 30 days, so that more consumers can feel the shopping fun of offline JD. The pop-up store of Jingdong Electric Appliance City Flagship Store will also come to the site of the May Day Midou Music Festival, which will not only include the experience of trendy electrical appliances such as Casarte and Dyson, but also rich experience activities such as intangible cultural heritage lacquer and interactive lucky draws. Music fans can participate in the official accounts of @JD Five Star Electrical Appliances Xiaohongshu and Weibo, and interact to win tickets and star lyrics.
Reporter: Cheng Chen
Editor: Yuan Biao
Review: Qi Ji Gu Jun
Proofreading: Rui Tianshu