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How shameless is the domestic mobile phone? Collusion with MediaTek to rename the chip three years ago and re-launch it

author:AI Xiao Lu

In the domestic mobile phone market, everyone knows that those big brands of high-end mobile phones sell very well, and new styles emerge every year, and the performance is getting stronger and stronger. However, when we look at those low-end phones that are relatively affordable, we will find some things that are not so good. Today, I will tell you about the chaos in this market, especially the old chip mobile phones that continue to be sold under different names, how much impact does it have on our consumers.

How shameless is the domestic mobile phone? Collusion with MediaTek to rename the chip three years ago and re-launch it

First of all, we have to understand that the performance of a mobile phone depends largely on the chip in it. The chip is like the brain of the phone, the more advanced the brain, the faster and smoother the phone will run. However, in order to save money, some domestic mobile phone manufacturers use the kind of chip that has been outdated for several years, change it slightly, change it to a new name, and sell it as a new mobile phone. This practice is actually deceiving us consumers. Because of these so-called "new chips", in fact, the performance has not improved much, but it just looks like it is new on the surface.

What's even more annoying is that these mobile phones with old chips are not cheap. For example, there is a mobile phone, the chip it uses is actually only an upgraded version of an old model in 2021, and the performance improvement is minimal, but the price is as high as nearly 2,000 yuan. Think about it, how can we not be angry when we spend so much money and buy a phone with backward performance?

How shameless is the domestic mobile phone? Collusion with MediaTek to rename the chip three years ago and re-launch it

In the actual use of these low-end mobile phones, there are also a lot of problems. Because of their lack of performance, they struggle to run popular applications, often stuttering, crashing, etc. This means that the mobile phones we spend money on may even find it inconvenient for daily use. Not to mention that on the second-hand market, the price of these phones can fall very quickly, sometimes even less than half of the original price. This also shows that everyone does not recognize the performance of these phones.

So, why do these domestic mobile phone manufacturers still do this? In fact, the reason is very simple, it is to make money. They feel that as long as they change the name, consumers will not recognize this as an old chip, and they will be able to sell it for more money. However, what they didn't expect was that this practice was actually smashing their own brand and losing the trust of consumers.

However, this kind of practice of focusing only on immediate interests will only harm themselves in the end. Because today's consumers are getting smarter and more picky. They know what kind of phone performs well and what kind of phone is worth buying. If domestic mobile phone manufacturers continue to launch such underperforming products in the low-end market, then consumers will definitely choose other more competitive brands.

Therefore, I think that if domestic mobile phone brands want to really gain a foothold in the low-end market, they must change this short-sighted approach. They should think more about the needs of consumers and launch phones that perform really well and are reasonably priced. In this way, consumers will be willing to pay and will always support them.

How shameless is the domestic mobile phone? Collusion with MediaTek to rename the chip three years ago and re-launch it

Specifically, they should increase investment in R&D and launch more innovative and competitive new products. After all, only by constantly innovating can we gain a foothold in the market. At the same time, they should also cooperate well with chip manufacturers to develop more advanced chip technology to make the performance of mobile phones to the next level.

In addition, I think they should also listen to the voice of consumers and understand the real needs of consumers. After all, consumers are the ultimate payers, and their opinions are what matter. If mobile phone manufacturers can truly be consumer-centric, then the products they launch will definitely be welcomed by consumers.

The chaos in the low-end market of domestic mobile phones has reached the time when it must be rectified. Only those brands that truly launch products with excellent performance and reasonable prices from the perspective of consumers can win the trust of consumers and the recognition of the market. And those brands that only focus on immediate interests and ignore consumer needs will only be eliminated by the market in the end.

As consumers, we also need to be vigilant and not be fooled by seemingly lofty names and advertisements. When buying a mobile phone, we have to carefully compare the performance, price and other factors of different products, and choose those that are really suitable for us. At the same time, we must also dare to defend our rights, and we must actively complain and report those behaviors that obviously deceive consumers, so that illegal manufacturers can pay the due price.

How shameless is the domestic mobile phone? Collusion with MediaTek to rename the chip three years ago and re-launch it

Of course, I also hope that domestic mobile phone brands can really realize the seriousness of the problem and start from themselves to change this bad market atmosphere. Only in this way can domestic mobile phones achieve greater success in the international market and win the love and recognition of more consumers.

I believe that in the near future, we will be able to see more domestic mobile phones shine in the low-end market, bringing more high-quality and affordable choices to consumers. Let's look forward to this day together!

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