On April 24, Huawei held a press conference on Huawei's intelligent vehicle solutions.
At the press conference, Huawei unveiled its new brand "Qiankun", including Qiankun ADS 3.0 high-end intelligent driving and Qiankun XHUD 2.0 AR navigation.
Image source: Huawei
Jin Yuzhi, CEO of Huawei's Intelligent Vehicle Solution BU, said that the second half of electrification is intelligent, and the inflection point of intelligence has arrived, and 2024 is the first year of large-scale commercial use of intelligent driving.
Jin Yuzhi, CEO of Huawei Intelligent Vehicle Solution BU Image source: Screenshot of live broadcast
Released Huawei Dry
At the press conference, Huawei unveiled the Qiankun ADS 3.0 high-end intelligent driving, as well as the Qiankun XHUD 2.0 AR navigation, the Qiankun XPIXEL megapixel smart light module, and the Qiankun audio UItimate.
Jin Yuzhi said that Huawei has released a new brand "Qiankun", which leads the industry with "Qian" and "Kun", and takes root to master the core technology. Huawei's vision is to bring intelligence to every vehicle and lead the second century of global automotive transformation.
Image source: Huawei
Huawei also unveiled a new generation of HarmonySpace. According to Huawei, "Qiankun" and "Hongmeng Cockpit" are the two core brands of Huawei's intelligent vehicle solutions.
Jin Yuzhi expects that by the end of 2024, there will be more than 500,000 vehicles equipped with Huawei's intelligent driving system.
According to the data, in 2023, the penetration rate of smart electric vehicles in the Chinese market has exceeded 35%, and the penetration rate has further increased.
According to the research report of Tianfeng Securities, models with more than 200,000 yuan are the main force of intelligent driving, and under the change of sales price structure, the penetration rate of L2+ level standard equipment has reached 42.74%.
Cinda Securities believes that under the gradual development path of intelligent driving, the L3 function is accelerating the landing, the scene is constantly expanding, driven by the three core factors of policy, technology and cost, the inflection point of intelligent driving is gradually emerging.
Industry insiders expect Huawei's products to attract adoption by partners. On April 22, Huawei's smart car solution Weibo announced that Huawei will release a new brand, and @Jihu, Changan Automobile, AVATAR, Deep Blue Automobile, VOYAH Automobile, Mengshi Technology, GAC Trumpchi, Hongmeng Zhixing, AITO Automobile, Zhijie Automobile, etc.
Image source: Weibo
At that time, Huawei's intelligent vehicle solution Weibo also said, "See you on Wednesday, the 2024 VOYAH Automotive Spring Technical Communication Conference is very informative. ”
Che BU is expected to be profitable this year
In May 2019, Huawei established the Intelligent Vehicle Solution BU. Huawei's 2023 annual report shows that the company has unswervingly continued to increase R&D investment, with a cumulative R&D investment of more than 30 billion yuan and a R&D team of 7,000 people since the establishment of the intelligent vehicle solution BU.
According to Huawei, after several years of intensive investment, Huawei's intelligent vehicle solutions have built leading competitiveness in intelligent driving, intelligent cockpit, and intelligent vehicle control, and have now reached the stage of full delivery. In 2023, Huawei's intelligent vehicle solutions will enable the launch of a total of seven strategic cooperation models. In 2023, Huawei's intelligent vehicle solution business achieved sales revenue of 4.7 billion yuan, a year-on-year increase of 128.1%.
This year, Huawei's intelligent vehicle solution business has signaled that it is expected to achieve profitability. On March 16, Yu Chengdong, Executive Director of Huawei, CEO of Huawei's Device Business Group, and Chairman of the Board of Directors of Huawei's Intelligent Vehicle Solution BU, said that due to the strong sales of mid-to-high-end models built by partners, the car BU is expected to achieve the goal of turning losses into profits this year. Yu Chengdong also revealed that Huawei's smart car business has turned losses into profits in the first three months of this year, and the car BU is close to breakeven, and it is expected that it should be able to turn losses into profits from April onwards and achieve benign positive development.
Huawei Car BU has established a number of companies
At present, a number of companies have been established under Huawei's car BU, and the circle of friends for intelligent vehicle platform cooperation continues to expand. In January, Shenzhen Yinwang Intelligent Technology Co., Ltd. was established, which is wholly owned by Huawei and is a new company established by Huawei Car BU. In March, Shenzhen Yinwang also established subsidiaries in Shanghai, Hangzhou, Dongguan, Nanjing, Suzhou and other places. Orient Securities believes that Shenzhen will be loaded with Huawei's car BU technology and resources, and will become a technology open platform with diversified equity in the future.
Image source: Tianyancha
According to the research report of Guosen Securities, Huawei's three models have created a circle of friends for automobiles, and technology superimposed marketing empowers Chinese car companies. Huawei has the natural advantages of high attention and high traffic, and empowers car companies through component suppliers (Tier1/Tier2), HI (intelligent vehicle solutions), and HarmonyOS Zhixing models.
Orient Securities said that from the perspective of investment strategy, it is expected that under the fierce price competition, the head new energy vehicle companies will be expected to continue to expand their market share by virtue of their leading advantages in new energy technology and industrial chain, and the vehicle and parts companies with strong competitiveness in new energy vehicles are worth paying attention to. It is recommended to continue to pay attention to some vehicles, Huawei's industrial chain, and Xiaomi's industrial chain.
According to the Great Wall Securities research report, the trend of automobile electrification, intelligence and lightweight will continue to drive the iterative upgrading of intelligent technology, create new market space, and continue to be optimistic about investment opportunities in vehicle modules, connectors and other sectors.
Hualong Securities believes that looking forward to 2024, the intelligent driving and intelligent cockpit configuration will expand downward, and the high-quality supply will be intensively listed, which will continue to eat away at the share of fuel vehicles in various market segments, and the penetration rate of new energy is expected to continue to increase, and the penetration rate of new energy is expected to reach more than 45% in 2024.
Reviewer: Peng Yong
Editor: Zhang Jing Proofreader: Zhang Lijing
Producer: Li Ruoyu Issued by: Fei Yangsheng