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(CCTV Finance, "Punctual Finance") Traveling with the event has become an increasingly popular new consumption model.
At half past seven in the morning, a half marathon started on the bank of the Fuchun River in Hangzhou, Zhejiang Province, attracting 6,000 runners from all over the world.
In addition to the competition, many contestants will also check in the city's food and beauty, and the local relevant departments have provided more than 70 travel discounts, including discounts on hotels and homestays, and a total of 12,000 scenic spot experience tickets have been issued.
In Nanchang, Jiangxi Province, more than 10,000 marathon runners are running hard, and the event route covers many urban landmarks such as Changnan Cultural Center and Gannan Bund Park, where runners can immerse themselves in the unique local customs.
Runners: Traveling with the marathon and measuring a city with footsteps is a different experience for me, a feeling and a feeling for the city.
Li Ting, Deputy Chief of the Competitive Sports Section of the Sports Bureau of Nanchang City, Jiangxi Province: More than half of the runners in the three road running events we held this year were from outside Nanchang, which brought popularity and promoted consumption to our city.
In addition, Yangzhou, Jiangsu, Qingdao, Shandong and other places have also launched the integration of culture, sports and tourism projects of "travel with the event", actively creating popular outdoor events such as marathons and water sports, and customizing a variety of exclusive products of "sports + tourism", including transportation, hotel accommodation, food and catering and other services.
Li Wenge, second-level inspector of Qingdao Municipal Bureau of Culture and Tourism, Shandong: The ratio of the event to the consumption of food, housing, transportation, travel, shopping and entertainment is 1:13.
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Editor: Dong Lindan