Another car brand has entered the mobile phone industry!
On April 23rd, the pure electric high-performance brand Polestar held a brand night in Beijing, in addition to Zhou Xun and Chen Kun's endorsements, Polestar officially released its first flagship mobile phone, Polestar Phone, priced at 7388 yuan. With Polestar Link, Polestar cars and Polestar Phone can be connected to the ultimate experience.
An integral part of the Polestar ecosystem, the Polestar Phone is a collaboration between the Polestar design team and the Meizu design team in Gothenburg, Sweden.
In terms of hardware configuration and AI functions, the Polestar Phone is powered by the third-generation Snapdragon 8 mobile platform, equipped with LPDDR5X and UFS4.0, and integrates mainstream AI large model resources, with AI intelligent voice assistant, AI image search function, AI smart button and other functions.
At the same time, the Polestar Phone also has the UWB mobile phone digital key function, and its ultra-wideband coverage can achieve centimeter-level precise positioning, so that the car can be unlocked without feeling, and users can also use the Polestar Phone to download the car upgrade package locally, making the car machine OTA stable and convenient.
At the same time as the launch of the Polestar Phone, Polestar also officially launched the Polestar 4 Twin Star Connected Edition, which is available in two models, the Single-Motor Standard Range Plus Connected Edition and the Dual-Motor Long Range Plus Connected Edition, with prices starting at 339,900 yuan and 399,900 yuan respectively, both including a Polestar Phone, as well as a 5,000 yuan deposit to 35,000 yuan for a limited time.
Another highlight of the brand night was the unveiling of the Synergy concept car, which was unveiled by Polestar CEO Thomas Ingenlath and Polestar Design Director Maximilian Missoni.
As a design-led brand in the automotive industry, Polestar has something to look forward to with every product, especially the concept car that represents the brand's design trends. Inspired by timeless nature and emotion, the Synergy features a single-seater floating interior design with control at its core, while the 4.56-metre length combined with the 1.07-metre height creates a visually striking supercar silhouette.
The all-electric SUV Polestar 3, which is about to be delivered worldwide, is also the star of the stage, with the SUV's high-profile silhouette being coordinated, while the unique coil wing and the tuning of the suspension, steering and braking systems by the British MIRA engineering team are in line with Polestar's high-performance brand positioning.
With the imminent sale of the high-performance luxury SUV Polestar 3, and the endorsements of Zhou Xun and Chen Kun, Polestar's 2024 is worth looking forward to.
The author of this article is Sun Xiaoshu, a kicking car gang