· Four world premieres, two Chinese premieres and a new member of Volkswagen's ID. family were unveiled on the eve of the Beijing Motor Show, demonstrating the Group's commitment to the "In China, For China" strategy and its commitment to continuously meet the needs of Chinese customers.
· The world premieres include the Audi Q6L e-tron, the Lamborghini Urus SE, Porsche's new Taycan derivative tailored for the Chinese market, and the Volkswagen ID. CODE。 At the same time, the Volkswagen brand has also passed the ID. UNYX showcases the ID. UX, a new category in the ID. family, which is scheduled to be launched this year.
· 宾利Batur和杜卡迪Diavel for Bentley迎来中国首秀。
· The dazzling product lineup demonstrates the Group's strong innovation strength and kicks off the anniversary celebration of "Volkswagen 40, More than Peers".
Beijing, April 24, 2024 – On the eve of the 2024 Beijing Motor Show, Volkswagen Group brands unveiled a series of models specially designed for the Chinese market at the "Group Media Night". This demonstrates the Group's strong innovation capabilities and commitment to tailoring products to meet the unique needs of Chinese customers. 2024 marks a record-breaking "year of world premieres" for the Volkswagen Group and an important milestone for the 40th anniversary of the Group's entry into the Chinese market. During the Beijing Motor Show, the Group and its brands will present a strong lineup of 44 vehicles on display, including 11 debut models. Adhering to the development strategy of "In China, For China", the Group is launching powerful intelligent and connected vehicle products focusing on the needs of Chinese customers in various market segments at "China speed".
Blume, Chairman of the Board of Management of Volkswagen AG, said: "This year marks an important milestone for the Volkswagen Group in China, which celebrates its 40th anniversary. China has become the second home of the Volkswagen Group, we have integrated into the life of the Chinese people, and have become an important part of the development of China's industrial and automotive industries. In China, we have a clear roadmap for the future, known as the '2030 Goals'. We are committed to maintaining our position as the No. 1 international automotive company in China and continuing to rank among the top three in China's automotive market. This is an ambitious development goal, and we will make full use of our market advantages to start the journey of industrial transformation. ”
Blume, Chairman of the Board of Management of Volkswagen AG, delivered a speech
Bratt, Managing Director of Volkswagen Group in China and Chairman and CEO of Volkswagen Group China, said: "The Volkswagen Group has been in China for 40 years and has achieved great success. Today, we have about 50 million customers in China. Over the next 40 years, we will continue to shape the future of mobility. To this end, we are firmly committed to the development of 'In China, For China', continuously improving our local R&D capabilities, and joining forces with leading local technology companies and automakers to accelerate our development at 'China speed'." We will launch a new generation of models every three years, upgrade the electronic architecture every two years, and conduct OTA remote upgrades every month. This is the new rhythm of the Volkswagen Group in the Chinese market. Tonight, the Group fully demonstrated its strategic determination to 'In China, For China'. One thing is undoubted in our future development: the Volkswagen Group will always be with China, and our commitment to the Chinese market is unwavering. ”
Managing Director of Volkswagen Group in China, Chairman and CEO of Volkswagen Group China, Mr. Braddell Brad, Chairman and CEO of Volkswagen Group China, delivered a speech
The Volkswagen Group brands will be presented at the Beijing Motor Show on April 25 with an exciting line-up.
Highlights of the "Group Media Night" model
Volkswagen Brand ID. The CODE concept car combines a unique design language with forward-looking digital technology, and is equipped with Level 4 autonomous driving and intelligent assistants supported by artificial intelligence
ID. UNYX is Volkswagen ID. The first model in the UX series, it features an expressive design, a driver-centric interior, a new human-machine interface, and is equipped with Volkswagen's 3D Avatar and large language models
The all-new Audi Q6L e-tron is equipped with cutting-edge technologies in the field of electric vehicles, including an 800-volt electrical architecture, a powerful electric motor, and an advanced battery and charge management system
As a tailor-made model for the Chinese market, the new Taycan 4 combines more powerful performance with enhanced luxury and comfort, and is designed to meet the higher demands of Chinese consumers in terms of everyday practicality in performance models
The two-door Grand Touring Coupe Batur is the most powerful Bentley ever available, limited to just 18 units worldwide
Lamborghini's first plug-in hybrid super SUV, the Urus SE, features a new design, optimized aerodynamics, unprecedented on-board technology and a hybrid powertrain with an output of 800 hp
The Ducati Diavel for Bentley Limited Edition motorcycle features a new design with unique and refined components and a special exclusive livery, incorporating elements of the Bentley Batur style
大众汽车集团及旗下品牌在4月24日的"集团媒体之夜"上展示了7款重磅车型，包括：大众汽车品牌ID. CODE和ID. UNYX、奥迪Q6L e-tron、保时捷新款Taycan 4、宾利Batur、兰博基尼Urus SE以及杜卡迪Diavel for Bentley