May Day is coming, have you figured out where to play? Go to Changsha to eat crayfish, go to Wuhan to eat hot dry noodles, go to Chongqing to eat Jiugongge, or go to Xinjiang to eat big meat skewers?
Wait, put your saliva away first. Before you think about where to play, think about the copy. May Day Golden Week, a five-day long holiday, no brand is willing to give up this holiday that everyone has the desire to consume.
I have prepared several sets of copywriting, which can barely be regarded as May Day-related copywriting.
01
Recently, brands like to do fashion week. Xiaohongshu's "Everyone Fashion Week" became popular, and Taobao held a "hometown fashion week".
This kind of propaganda for the city, for the revitalization of the cultural tourism economy and the revival of traditional culture, will definitely be the main theme that will not go wrong.
It's just that the copywriting is not bad, occasionally homophonic stalks, more puns, and rhyme word battles, related sentences and sentences, skilled skills, and it turned out to be written by @ Nonsense Aunt Wang.
Warring States robes
I can wear it in "spring and autumn".
Xuchang Warring States robe on the new middle
The sea breeze is "salty".
We are "idle".
Dalian salt casual style on the new
Wuzhou has to be "idle"
It doesn't matter what you wear
Wuzhou street relaxation on the new middle
Wear "New Chinese Style"
Let the ancient city soothe your mind
Jinzhong, new Chinese style, new middle
Yulin is from Shaanxi
The outfit is "mountainous"
Yulin Mountain Outdoor Wind is new
In Kangding, it is rare to hit the shirt
But I often "bump into snowy mountains"
Kangding ethnic nomadic style is new
Wear tank top shorts
Feel the "granularity" of the beach
Huizhou surfing sports are in the new wind
Take it around in a skirt
Break into the "fish" music circle of the tulou
Zhangzhou designer is in the new style
Hop on the hip-hop genre
and the partner "hee-hee-ha" crazy
Chongqing hip-hop national tide is new
Allah came to the old intersection
"Fashionable" also has a LOOK
Shanghai modern street style is new
02
Camping, which was very popular in the past few years, although it began to cool down last year, seems to have changed the way people say it, they like to say "go outdoors", and some people even say "go back to the outdoors".
This mountain idler is also another packaging term for outdoor sports. Walking into nature, it will naturally slow down. Perhaps, it is also a good choice to find an outdoor activity for a walk on May Day.
I only know when I step into a stream
How can there be real pleasure in paddling if you fake fishing
The signal is obscured by mountains and mountains
So I can take one step at a time with peace of mind
Those who can't put it down
Running Landing Landing Landing Fall Completion
Stop when you're tired
It's the simplest thing on the uphill road
A large rock can also be a destination
I really can't find the navigation
Not between two points and one line
Only between a gust of wind and a mountain
Bring a myriad of little curiosities
Stick to nature
There are very few toys here
But there are a lot of playmates
Squat down and look
A flower and a butterfly have both grown in size
Ride where there are no traffic lights
Not in a hurry, just in a hurry
Splash the stream into the sky
When it falls
It's all our bubbles
03
It has been said that one of the ways to make yourself happy is to lower your expectations. For example, every time we send a copy to a customer, we lower expectations, and the customer will definitely have to put forward comments and changes, don't think that it can be drafted.
In life, a little lower desire may also be one of the sources of happiness. Many people probably think so, but sometimes they really can't help themselves.
Dream or something
No need to exaggerate
Just have a goal
For example, what to buy with a salary
Where to play this "May Day".
I want a lot to hold
The mood is not good,
The heart will be polluted
Now, take a good look at the sunset
Don't do that
People who are preoccupied with their work
Learn to enjoy life
I think everyone
There will be just right
A place for yourself
04
In fact, I have been thinking for a long time that the name of the holiday may be wrong, and it may be more appropriate to call it "no Labor Day". Because it's from a workers' strike, and the current Labor Day holiday, isn't it also for everyone to rest, recharge, and so on?
Therefore, this set of copywriting is actually written to the essence of Labor Day. From Labor Day, thinking of being motionless, it can be seen that the author is willful, and the copywriting is also all kinds of lying flat, rotten and so on.
When the pressure is too much,
I'll deflate.
For things that are not fair,
Try it out.
How to solve worries,
Rest easy.
In the package file and
Punching in and out of overtime,
I chose
Go home and pack takeout.
Since the work is too busy,
It's better to finish the holiday first.
Dreams that don't end on weekdays,
Do a whole day on holidays.
A day of lying on a flat man,
musical freedom,
freedom of time,
Lie flat and free.
unbearable heavy belly,
Eaten
to effectively reduce the abdomen.
Light collection does not place an order,
finger movement,
It is also moving.
05
The last set of copywriting was a few years ago. From God's will. I have always been able to forget the sentence "If you don't put it off, it's fake", so I found it again and learned about it.
In fact, the practice of anthropomorphizing Mazu and being close to the people, and even IP, is quite worth learning, so that Mazu can speak and communicate with people, isn't this the wish of many people who believe in Mazu?
Work mortal great,
Eat the emperor big,
Vacation days after great.
furlough
It's been millennia
The greatest invention.
A sleep relieves a thousand sorrows,
A sleep is far away from worrying.
So is the rest
A kind of practice.
Worship and bless,
It is more blessed to have a holiday.
The holiday was not put on,
It's fake.
Let people take a vacation,
Victory to create a seventh-level floating slaughter.
Success is in the sky,
The holidays are on you.
You must be slightly drunk when drinking,
Holidays must be spontaneous.
There is no vacation that you dare not take,
There are only those who dare not take a break.
A day off is calm,
Eat a meal with the sea and the sky.
There is no shame in taking a vacation
And useful.
Drop the trip,
Become a Buddha on the ground.