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The "May Day" holiday is approaching, and the cultural tourism market continues to heat up, and "fancy" in various places drives consumer enthusiasm

author:Wah Seng Online

CCTV News: There is still a week to go before the "May Day" holiday. In the past few days, air ticket bookings have entered a peak, outbound travel has also ushered in a substantial increase, and the cultural tourism market continues to heat up.

In the big data system of this online booking platform, the reporter found that since mid-April, the air ticket booking curve has risen significantly, and the number of air ticket bookings in popular cities has increased day by day, with a single-day increase of 40%. Fifteen days before the holiday, the number of air ticket bookings has already exceeded the same period in 2023. The reporter found on a number of online booking platforms that during this year's "May Day" holiday, medium and long-term tourism was hot, accounting for 56% of orders. The rapid growth of long-haul travel has driven the volume and price of the civil aviation passenger market to rise during the holiday.

The "May Day" holiday is approaching, and the cultural tourism market continues to heat up, and "fancy" in various places drives consumer enthusiasm

Shang Kejia, deputy director of the Transportation Department of the Civil Aviation Administration of China, said: "The main reason for the popularity of the civil aviation passenger market is the continuous release of consumer demand, the return of transportation production to natural growth, and the comprehensive entry into the stage of improving quality and efficiency. ”

Data from online booking platforms also shows that at present, more than 690,000 air tickets for inbound and outbound routes have been booked during the May Day holiday, an increase of about 17% from a week ago. Thailand, Japan, South Korea, Malaysia and Singapore are among the top five popular outbound destinations, with the number of outbound travel bookings nearly tripling year-on-year.

The "May Day" holiday is approaching, and the cultural tourism market continues to heat up, and "fancy" in various places drives consumer enthusiasm

With May Day approaching, Air China will launch new routes from Beijing to Riyadh and Beijing to Dhaka, and resume flights between Beijing and Madrid and Sao Paulo and Beijing to Madrid and Havana from April 28. At that time, the route network of domestic airlines will once again cover the six continents of the world.

The "May Day" holiday is approaching, and the cultural tourism market continues to heat up, and "fancy" in various places drives consumer enthusiasm

At the same time, the launching ceremony of the 2024 National Cultural and Tourism Consumption Promotion Activity and the main event of the National "May Day" Cultural and Tourism Consumption Week were also held in Zhuhai on April 23. With the theme of "Cultural Tourism Benefiting the People and Sharing a Better Life", all localities will launch special cultural and tourism activities, new consumption scenarios and consumption measures to benefit the people around traditional festivals, statutory holidays and summer tourism seasons, so as to stimulate the enthusiasm of cultural and tourism consumption.

The "May Day" holiday is approaching, and the cultural tourism market continues to heat up, and "fancy" in various places drives consumer enthusiasm

With the "May Day" holiday approaching, from May 1, Hainan will launch the "air ticket as ticket" tourism consumption voucher issuance activity, and tourists from outside Hainan Island can redeem tickets for 21 scenic spots on Hainan Island with tickets to enter the island during the corresponding time period. During the holiday, Hainan Province will hold more than 150 cultural and artistic activities, sports events, tourism festivals and exhibitions to welcome tourists from all over the world.

Source: CCTV

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