(April 23, 2024) - Beiersdorf and Nature Research Custom Media, a subsidiary of the world's top academic journal "Nature", co-hosted the International Scientific Skincare Summit Forum at the century-old Shanghai Science Hall. Biomedical scholars and experts from China, Germany, the United States, South Korea, and Thailand discussed the basic research on green chemistry such as the response of skin cells in the microscopic world under the epidermis to the exposome, how to screen the strongest tyrosinase inhibitor as a whitening and freckle removal, what are the ways to screen functional plant substances, and rice in nature as an ingredient carrier. And finally, how to disseminate this scientific knowledge to the masses in the new media era was discussed, providing new ideas for the rise of new quality productivity and a sustainable future in the mainland cosmetics industry.
With the improvement of consumers' skin care cognition and demand, innovative ingredients that can act under the epidermis and improve skin problems from the root cause have become one of the core elements driving the progress of dermatological research and the development of the cosmetics industry.
The new Nivea 630 dual-energy bottle was launched, opening a new era of advanced whitening
On the day of the event, Nivea, a brand of Beiersdorf Group, launched the new Nivea 630 dual-energy bottle, and reached a strategic cooperation with Tmall Global, committed to bringing more Chinese consumers an "advanced" whitening skin care experience.
Nivea 630 Dual-Energy Bottle is the first "advanced" whitening essence on the market that is specially researched and customized for the needs of Asian women, which is a 2-in-1 "advanced" whitening essence that improves the three major skin tone problems of yellow, black and spots, and leads the new trend of scientific research and whitening.
"The needs of Chinese consumers are becoming more and more segmented, and the requirements for quality are getting higher and higher," said Xue Wei, Managing Director of Beiersdorf Group Northeast Asia: "Beiersdorf, with 142 years of skin science heritage, has always pursued 'long-termism', strictly controlled the quality of R&D, production and marketing, and created a 'German' brand that is 'rigorous, technological, healthy and skin-friendly'. Beiersdorf Greater China is committed to becoming a consumer-centric, facial-leading, digital and innovation-driven, sustainable skincare company, and the launch of the new Nivea 630 dual-energy bottle is a testament to our continuous innovation and attention. In the future, we will work with more partners to further study the continuous 'advanced' skin care needs of consumers, combine the scientific research and patent achievements of the headquarters with the needs of Asian women, bring more customized and innovative products to consumers, and lead a new future of scientific skin care!"
The Beiersdorf laboratory has found that melanin deposition and skin glycation are the two main factors causing skin tone problems, and blackening and anti-sugar are also the two core needs of people over 25 years old for "advanced" whitening.
Customized for the whitening needs of Asian women, Nivea, a brand of Beiersdorf, as an expert in the field of whitening, has created Nivea 630 dual-energy bottle, which integrates the exclusive innovative whitening ingredient LUMINOUS 630® and the exclusive anti-sugar patented sniper sniper snipe NAHP, bringing more consumers an "advanced" whitening experience of 3 days of whitening, 7 days of yellowing, and 14 days of lightening spots[1] with its ultimate process formula.
"地表最强"美白成分LUMINOUS 630®，15分钟根源抑黑
The exclusive patented ingredient LUMINOUS 630® is known as the "strongest whitening ingredient on the surface" in the industry, with an anti-darkening effect of more than 377 ingredients 100 times, which is one of the core functional ingredients of Nivea 630 dual-energy bottle, which can directly hit the root cause of skin problems in 15 minutes and effectively prevent melanin production.
Dr. Ludger Kolbe, the father of 630, shared the story of the birth of LUMINOUS 630® for the first time at the press conference: "In 2008, it took five years for the Beiersdorf laboratory to prove the difference between mushrooms and human tyrosinase, and to extract the sustainably active human tyrosinase. Based on the human tyrosinase subject, Beiersdorf began to screen the tyrosinase inhibitory components, and after 10 years of unremitting efforts, until 2018, the molecular formula structure with the most potential for melanin inhibition was finally selected from 50,000 molecular formula structures. Based on this, more than 700 molecular formula structures were designed and screened one by one, and finally the first inhibitor based on human tyrosinase, which can effectively and safely inhibit melanin production, was born. "
Exclusive patented Sniper Sugar Ingredient NAHP, a new generation of anti-sugar technology ingredient that is authoritatively certified
Focusing on the anti-sugar needs of people over 25 years old, Nivea 630 Dual Energy Bottle has developed an upgraded formula for Asian women, adding exclusive and innovative patented sniper sugar for the first time to block the glycation reaction of the skin and effectively improve the dull skin tone caused by glycation.
Zhang Mengmeng, Vice President of Beiersdorf Shanghai Innovation Center, said that NAHP can reduce the formation of AGEs (Advanced Glycation End products) by 69%. According to the evaluation of a third-party testing organization, the first Nivea 630 dual-energy bottle containing LUMINOUS 630® and sniper snipe NAHP can effectively reduce spot lightening by 78%, brightening by 15% and yellowing by 29%.
Matrix-based formula for all-channel whitening skin
In addition to the exclusive and innovative whitening ingredient LUMINOUS 630® and the exclusive anti-sugar patent sniper sniper sniper NAHP, Nivea 630 dual energy bottle also adds 99% high-purity niacinamide, small molecule ACE and original VB5 ingredients to open up the triple whitening link, inhibit melanin transport while rejuvenating cell moisturizing power, assist the skin to continue to be translucent, and solve the three major skin tone problems of yellow, black and spots in one bottle.
In addition to the remarkable efficacy, Nivea 630 dual-energy bottle is designed to target the skin characteristics of Asian women, specializing in a mild and non-irritating formula, with "zero additive" mineral oil, pigments, alcohol, preservatives, formaldehyde releasers, PEG emulsifiers, etc., and at the same time, micron emulsification technology is used to accelerate product absorption, bringing consumers a light and translucent skin experience that is not sticky or muddy.