On April 22nd and 23rd, China News Service and Shijiazhuang Daily paid attention to the county's reliance on high-quality resources to build a cultural tourism brand of "Zhaozhou Research". Details are as follows:
On April 23, the 4th page of Shijiazhuang Daily was published:
Check in Zhaozhou Bridge and plough and read pear culture
Zhao County relies on high-quality resources to create new highlights of cultural tourism research
2024-04-23
This newspaper (reporter Liu Lifang, correspondent Nie Congchao) spring is in good season. Recently, research groups from Shanxi, Shandong, Baoding, Handan and other provinces and cities walked into Zhao County, checked in Zhaozhou Bridge, cultivated and read pear culture, and felt the cultural charm of Zhao County, a thousand-year-old county, up close. "Come and see, Zhaozhou Bridge is really 28 independent arch coupons, this structure is very convenient to build and maintain, the wisdom of the ancients is really amazing!" In the Zhaozhou Bridge Scenic Area, Zhou Mengmeng, a student from Baoding, took pictures and checked in excitedly, while discussing the construction characteristics of the Zhaozhou Bridge with his classmates.
Since the free opening of Zhaozhou Bridge on November 1, 2023, Zhaozhou Bridge has become a new "Internet celebrity" scenic spot. Zhao County firmly seized this favorable opportunity, relying on rich tourism resources, to build a cultural tourism brand with "culture" as the core, and promote the in-depth improvement of tourism from "sightseeing" to "cultural tourism experience". At the same time, it connects various tourism elements such as food, housing, transportation, travel, shopping and entertainment, builds a new pattern of tourism development in the region in an all-round way, and gradually creates a new engine for tourism development with county characteristics.
Zhao County is the "hometown of China's snowflake pear", with an area of 250,000 acres, it is the largest ecological sightseeing park in North China, and the pear blossom landscape is recognized as "China's beautiful pastoral". Located in Zhaoxian City Complex, the China Snow Pear Culture Exhibition Hall is the first exhibition hall in China with the theme of Snow Pear Culture, which has attracted many research teams to visit since it was put into use on March 28 this year.
"During the Pear Blossom Festival, we received more than 5,000 research visitors. Du Jianfei, director of the Snow Pear Cultural Exhibition Hall, introduced that the Snow Pear Cultural Exhibition Hall displays pear culture from four aspects: Chinese pear history, Zhaozhou pear affairs, pear fragrance and courtesy, and Chinese pear rhyme. After visiting the pear orchard on the spot, tourists will come here to check in and study, and they will have a deeper understanding of pear culture.
Since the beginning of this year, the cultural and tourism department of Zhao County has given full play to the hardware supporting advantages of the Zhao County Comprehensive Pavilion, and has strived to create a multi-dimensional research program integrating scenic spots, farming, exhibition halls and stages. The Zhao County Comprehensive Museum integrates museums, cultural centers, libraries, Xuehuali Cultural Exhibition Halls and other places, while comprehensively displaying the history and culture of Zhao County, it also has the ability to open research classes for 1,000 people and meet the accommodation of more than 1,000 research teams, laying the foundation for the county to create a new highlight of cultural tourism research.
"At present, we have developed a total of research theme courses such as 'The Dream of a Strong Country along the Belt and Road', 'Study Zhaozhou Bridge, Cultivate and Read Pear Culture', 'Ancient Bridge is Youthful, Amazing Good Time', and set up 20 specific research sub-courses. Through the comprehensive use of cultural and tourism resources such as 'Zhaozhou Bridge', 'Zhaozhou Pear' and 'Zhaozhou Tea', 'Zhaozhou Yanxue' has gradually become a well-known tourism brand. Du Jianfei introduced.
On April 22, China News Service published:
Foreign research groups experience the culture of Chinese culture in the Zhaozhou Bridge Scenic Area. Photo by Du Jianfei
Foreign research groups check in Zhaozhou Bridge Scenic Area. Photo by Du Jianfei
Overseas research students experience the model making of Zhaozhou Bridge. Photo by Du Jianfei
Foreign research groups visited the Zhaoxian Xuehuali Cultural Exhibition Hall. Photo by Du Jianfei
Hebei News, April 22 (Ju Ningbo Nie Congchao) Recently, research groups from Shanxi, Shandong, Handan and other provinces and cities walked into Zhao County, Shijiazhuang, checked in Zhaozhou Bridge, cultivated pear culture, and felt the cultural charm of this thousand-year-old county up close. Since the beginning of this year, Shijiazhuang Zhao County has relied on rich historical and cultural tourism resources such as Zhaozhou Bridge Scenic Area, Zhao County Museum, and Xuehuali Cultural Exhibition Hall to create a cultural tourism brand of "Zhaozhou Research" with culture as the core, and promote the in-depth improvement of tourism from "sightseeing" to "cultural tourism experience". (ENDS)
Source: China News Service, Shijiazhuang Daily
Editor: Ma Pengli
Review: Meng Yi
Producer: Nie Congchao