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Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

author:Bonage said
Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Speaking of TV, I'm afraid no one is unfamiliar with it, and it is estimated that there will be nostalgic plots.

When I was a child, I might have a big fight with my brother and sister in order to see my favorite cartoons.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

I think that the first person in the village to buy a TV was not only the focus of the whole village, but also the talking point to show off in front of relatives and friends. Back then, the TV set was the "sweet and sweet" of every household, and a large family sat together, watching dramas, news, and variety shows. Suddenly without it, it always feels like the living room is empty, and it's a pity to throw it away, after all, it has accompanied our growth from generation to generation.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Source: "Where has China's TV manufacturing been retained all these years|Reconstruction of the home appliance industry" Sina Finance

"The United States, with a population of 300 million, sells more than 40 million televisions a year, and China, with a population of 1.4 billion, sells 37 million televisions a year. TCL founder Li Dongsheng said in an interview. Although times are changing, and no one can stop it, it is not without reason that the TV industry is like this. In the final analysis, TV itself is too "old-fashioned", unable to keep up with the trend, unable to make timely changes for social development, and unable to meet people's multi-faceted life needs.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

It's hard to turn on the TV, and you have to charge for watching movies

In the past, I always thought that the future of TV would become more and more intelligent and easy to operate. For example, voice-activated start, change, automatic shutdown, etc., the process of turning on the TV in reality is a headache. Whether it's a regular cable TV or a smart TV, it's very complicated to operate. There are too many buttons on the remote control of cable TV, and the functions are too miscellaneous, and it takes a lot of effort to change the channel or adjust the volume every time.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Although smart TVs are integrated into the Internet, the interface design is often too complex, and the various applications and functions are dazzling, and sometimes it is difficult to find even an ordinary live TV channel. If the TV is not connected to the Internet and is not wired, it is an ornament to put there. For the elderly, it is even more difficult to operate, they often can't turn on the TV, and can only turn on the younger ones for help.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

finally passed the first hurdle, but I wanted to watch my favorite show but encountered a charging problem. In recent years, mainland video websites have developed rapidly, and the scale of users and the number of content have shown explosive growth. The huge traffic and content library has planted a dangerous "time bomb" - copyright issues.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

For cable TV, in addition to the basic viewing fee, many popular TV series or movies require an additional fee to watch. Viewers are often left with limited choices or simply forgo watching. For smart TVs, while more content can be watched through various video apps, these apps have memberships or paid viewing models, and no one wants to watch only the first 5 minutes. If you want to enjoy high-definition, ad-free movie viewing, you have to become a paid member first.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

For example, if a popular TV series airs on cable TV, you will have to pay extra if you want to be the first to watch the latest episode. Although a video app offers a large number of movies and TV series, many popular titles require members to watch them. Sometimes, even if you are a paid member, you will still encounter troublesome problems such as dozens of seconds of advertisements and unclear picture quality.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

What is even more unacceptable is that the charging standards of some platforms are not transparent and the prices are unreasonable. When it comes to paid viewing, it's hard to tell if you're paying for your money. Sometimes I pay a high price, but the viewing experience is very average, and it is difficult to get a refund.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Now, we young people are obsessed with new gadgets such as mobile phones and tablets, and TV, in their eyes, it looks like an old antique, and they all feel that it is a bit "out of step with the times". Many young people who live in new houses would rather get a projection and screen, neither take up space, nor be afraid of dust, and don't want to put a traditional TV there.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Tablet PC is portable, interactive and versatile, attracting a large number of young users. They can not only watch videos and browse the web anytime and anywhere, but also carry out a variety of activities such as games and learning, which greatly meet the personalized needs of users. The mobile phone has become a "necessity" in modern life, it is small and lightweight, you can check the news, listen to songs, watch the TV, watch the drama at any time in your hand, even if it is the moment of waiting for the car, queuing and going to the toilet, you can easily pass the time, and you can't help but look at it twice.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

This change has made the position of the television set in the home awkward. The large screen and high-definition picture quality of a TV are still attractive, especially when watching sports events, blockbuster movies, etc., a TV is undoubtedly the best choice. On the other hand, the fixity and single function of the TV make it a bit difficult to compete with mobile devices. People are increasingly using mobile phones or tablets, while televisions are increasingly marginalized.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

The contradiction is that TV, as a representative of traditional home entertainment equipment, still cannot be completely replaced by its advantages such as large screen, high definition, and immersive experience. But at the same time, mobile devices continue to erode the market share of TVs due to their portability, immediacy, and personalized service. How to adapt to the development trend of the digital era while maintaining its own advantages has become an urgent problem to be solved in the TV industry.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Reform and innovation must be carried out. If the TV industry is still the same as it is and does not move forward, then its future may be like the goods that cannot be sold, and fewer and fewer people will care about it. In order to break this deadlock, TV manufacturers need to continue to innovate to improve the intelligence level of their TVs, and increase interactivity and versatility to meet the diverse needs of users. It is also necessary to strengthen the interconnection with mobile devices to achieve content sharing and interaction, so as to remain invincible in the fierce market competition.

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Netizens have something to say:

The hard-hit areas of the elderly are daunting

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Full body VIP, to be paid for the year and month, buy members, who watches?

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

I won't turn on my own

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

TV shows are not watching, there are still many advertisements, and the key is VIP

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Watching TV, you need too much remote control, and you can't stand the torture

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Watching TV, is it harder than climbing to the sky?

Television sets are "on the run"! Why does China, with a population of 1.4 billion, sell only 37 million units a year?

Write to the end:

To be honest, it's really troublesome to watch TV now, it's not easy to operate, and it costs money to watch a movie, which is really a headache.

It would be great if we could make TV simple, convenient, and as it used to be.

Can I still go back to watching TV?

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