On April 22, Nezha Automobile held its 2024 spring press conference, and the Nezha L, which is positioned as a family intelligent super range extended SUV, was officially launched. The official guide price is 129,900-159,900 yuan. The new car is an extended-range SUV with a pure electric range of more than 300 kilometers, and it is also the first model equipped with a 40-degree CATL flash-charged large battery, with a comprehensive range of 1,300 km.
"AI will be a game-changer for the automotive industry. At the press conference, Zhou Hongyi, founder of 360 Group, talked about AI empowerment, suggesting that AI technology may become the key to Nezha Automobile's "counterattack" in the mainstream market. He said that he has sold the accustomed Maybach and will pay attention to different brands of new energy vehicles in the future.
Nezha L is more attentive in intelligent configuration. Nezha L is equipped with the Horizon Journey 3 chip, using a 5R5V configuration scheme, with a total of 23 high-precision sensors. It is equipped with the NETA AD intelligent driving assistance system, which covers three modules: active safety, intelligent driving assistance and parking assistance. Among them, the intelligent safety has 21 functions such as FCW forward collision warning, AEB automatic emergency braking, etc., whether it is straight driving, lateral lane change, fatigue driving or speed limit violations, etc., it can remind users in time, and intelligent driving assistance is equipped with ACC full-speed adaptive cruise, LCC lane centering cruise assist, ALC lever lane change, and parking assistance function is automatically fused through FAPA parking, remote control parking in and out, and 50 meters of tracking and reversing.
Out of the proposition of "equal rights in science and technology", Nezha L pulled the "super extended range" model into the 150,000 level. As Nezha Automobile's first extended-range SUV and the first SUV of its Shanhai platform, the launch of Nezha L will promote Nezha Automobile's multiple improvements in brand, market performance and influence.
In addition, Nezha L is the first super extended range model in the automotive industry to land pure electric 310km, which is the longest pure electric range extension model in the world. When fully fueled and fully charged, Nezha L has a comprehensive range of 1300km. Nezha L is the first in the industry to be equipped with a 40-degree flash charging large battery, and adopts the latest technology of CATL battery cells, with a maximum charging rate of 2.6C, charging from 30% to 80% in only 19 minutes, charging 10 minutes to increase the battery life by 180km, and increasing the low-temperature charging efficiency by 20%, making it the fastest charging range extender model.
In terms of range extender system, Nezha L is equipped with the new Haozhi range extender 2.0 system, and the range extender can be started without feeling and only increase by 1 dB. The new car is equipped with a 1.5L Atkinson cycle four-cylinder range extender, which can "eat coarse grains" and add No. 92 gasoline, with a fuel consumption of only 4.85L/100km and a gasoline-to-electricity conversion efficiency of 3.26kWh/L, which is less than four cents per kilometer.
Nezha L's interior space adopts a 360° enveloping cockpit design, with a large five-seater SUV volume that surpasses its peers, a hidden instrument screen, a dual 15.6-inch ultra-narrow side full HD screen "large color TV", and a large number of soft interiors, which greatly improves the comfort of the car. The new owner and co-pilot are equipped with multi-directional electric adjustment functions, and the co-pilot seat is up to 14 items, with the largest hip angle of 123 ° in the same class, to create a zero-gravity seat, and can also provide four-way leg rest adjustment, four-way lumbar adjustment, with welcome, memory, ventilation, heating, massage functions, 8 points massage + 5 modes + 3 strengths. The 4D immersive entertainment cockpit in the car is also very powerful, allowing Nezha L to have a millisecond-level interactive voice assistant, DMS driver face recognition, non-inductive entry and exit, on-board karaoke, on-board games, outdoor projection, camping mode and nap mode and other rich in-car entertainment ecology.
The cold and hot integrated double-door independent compressor refrigerator is also a small highlight of Nezha L, refrigeration minus 6 °C to 6 °C, heat preservation 35 °C to 50 °C, ultra-wide temperature zone, is the only independent refrigerator in the same level that can freeze ice cream, 6.6L large volume, double-door design, lock the car can also be used, two days and one kilowatt-hour, the air temperature in the refrigerator from 30 °C to 0 °C in only 10 minutes.
In terms of body safety, Nezha L is based on a mountain-sea platform that focuses on safety and intelligence, adopts the design of Sino-European double five-star body safety standards, with high-strength steel and aluminum accounting for 81%, "aerospace grade" 2000MPa hot stamping steel application, 36000N•m/deg torsional rigidity of the vehicle, cage safety body, 8.4 tons of roof compressive strength, 4.4 times the weight of the vehicle, and a high-pressure fuel tank to make safety impeccable. Nezha L has now passed extreme tests such as extreme cold and heat, with a verified mileage of more than 1 million kilometers, which is equivalent to driving 30 times around the earth.
In terms of battery safety, Nezha L has passed four hard-core tests and nearly 1,000 evaluation requirements of waterproof, extrusion, bottom ball strike, and extreme environment, verifying the stability and safety of the battery in various harsh environments, and the new car adopts intelligent cloud battery management BMS to realize the "full life cycle monitoring" of the power battery system × 724, and carries out intelligent all-weather detection and early warning through the two platforms of AI management platform and Tianshu platform to ensure the safety of travel.
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Nezha Automobile's sales in the first quarter were about 24,400 units, down 6.7% year-on-year. Although the new energy market is quite volatile, Nezha can be called a new power car company that is running ahead. At present, Nezha Automobile has more than 400,000 users worldwide, and has grown into the first echelon of China's new power car companies, and Nezha L is the company's first new car in the new decade.
In May, the exclusive large model of Nezha Automobile will be on the car and pushed to the owners of Nezha L in the form of OTA. At that time, Nezha L will become the first intelligent electric vehicle equipped with a large model at the 150,000 yuan level. Subsequently, Nezha L will also launch a pure electric version, becoming the first model equipped with the long-life L series of CATL Shenxing power batteries. The market performance of Nezha L will play a pivotal role in the market performance of Nezha Automobile this year.