"Feast of the Tongue" welcomes guests and friends "hot and hot" to the future!

Overview of the 11th Huaibei Food Industry Expo in 2024

The food expo site was crowded

The Yangtze River Delta Green and Health Food Industry Development Forum and many supporting activities attracted many academicians, experts, chamber of commerce representatives, and leading enterprises to participate in the meeting, colliding ideas, exchanging views, and accelerating the gathering of talents.

The spring arrival city is picturesque, and the food expo will welcome guests. From April 19th to 21st, the 11th Huaibei Food Industry Expo arrived as scheduled. Along the way, the scenery is endless. From the number of exhibitors, the results of economic and trade negotiations to the major projects that continue to settle down, the 11th Huaibei Food Industry Expo 2024, which is "getting better and better", will "expothe" the strengths of all families from a professional perspective, "view" the tide of the world from an international perspective, and "will" the development opportunities from a win-win perspective, so that the flow of people, logistics, information and capital will accelerate the convergence in Huaibei. In three days, the beautiful image of Huaibei was displayed, and a platform for investment promotion was built to cooperate and win the future.

26 projects of "Invest in Huaibei Bound" reached investment agreements or cooperation intentions

Gathering high-quality resources and opening the "door" of opening up

This year's Food Expo brought together nearly 500 domestic and foreign enterprises to participate in the exhibition

High-end and international style are the first impressions of this Food Expo. The exhibits of world-renowned food companies gathered in Huaibei to paint the brilliance of this year's Food Expo.

The exhibition area of this year's Food Expo is 20,000 square meters, the number of booths is planned to exceed 300, bringing together nearly 500 domestic and foreign enterprises, and the special exhibition area is more than 70% of the total exhibition area. The overseas food exhibition area has also been a highlight of the Huaibei Food Expo, and at the Food Expo, the exhibition halls of enterprises from South Korea, Poland, Russia and other countries were crowded. "This time, we brought the best-selling kumquat lemon tea and the popular Korean iced peach tea. Kim Sung-jin, a representative of exhibitors from Pocheon City, South Korea, said happily.

In order to ensure the efficiency of exhibitors, the Food Expo will hold the "Food Industry Products Supply and Demand Matchmaking Meeting", match the buyers corresponding to the exhibitors according to the "expected buyers" submitted by the exhibitors, and invite direct and potential buyers to the exhibition in a targeted manner to improve the scale of transactions on the exhibitors' site. "We are here to purchase, we have made relevant preparations in the early stage, and we are very satisfied with the products here. The person in charge of a company from Suzhou, Jiangsu Province told reporters.

As the only exhibition approved by the provincial government and hosted by the Huaibei Municipal Government, the Huaibei Food Expo has incomparable advantages in terms of cohesion, guidance and regionality. This year's Food Expo focused on the platform effect and promoted the "double recruitment and double introduction", and held the Yangtze River Delta Green and Healthy Food Industry Development Forum and 6 supporting activities at the same time at the Bratt Hotel in Huaibei, attracting many government leaders, academicians and experts, representatives of business associations, and leading enterprises in the food industry to participate in the conference and accelerate the gathering of talents.

At the same time, through the "Investment Promotion Fair and Project Investment Signing Ceremony" activities, we will promote trade and investment, economic and trade cooperation, grasp the trend of market changes and industrial development trends in cooperation, further gather food industry projects and innovative talents, introduce more high-quality projects, and effectively drive the "double recruitment and double introduction" to form a virtuous circle.

Experts and scholars gave keynote speeches at the Yangtze River Delta Green and Health Food Industry Development Forum

Cross-regional linkage stimulates industrial vitality

Members of the public shop for food at the scene

"I feel that the ginseng here is very good, I came to buy it last year, and I came again this year. In the exhibition hall of Yanbian, Jilin, Aunt Zhang, a citizen, selected her favorite products.

This year's Food Expo invited Tibet (Shannan), Jilin (Yanbian) and other provinces and cities to set up special exhibition areas. In particular, the Northern Anhui Food Industry City Pavilion will be set up, and the northern Anhui city will display the characteristics of various industries in the form of independent exhibition halls, focus on displaying the achievements of the high-end green food industry in northern Anhui, enrich the display content, improve the exhibition specifications, and create a high-end green food industry cluster in northern Anhui. "We hope that through the cross-regional linkage in this Food Expo, we can further promote urban exchanges, realize the deep integration of industries, and inject new vitality and enlightenment into the development of Huaibei food industry. Zhang Yunling, deputy head of Xiangshan District, said.

At the same time, this year's Food Expo gathers the resources of the upstream, midstream and downstream industry chain of the food industry, plans and organizes professional forums and meetings, discusses industrial innovation and technological innovation, and focuses on "innovation, green, high-end, and health" as the keywords, focusing on "development and utilization of functional foods", "whole grains and whole fruits and vegetables", "e-commerce express logistics empowering the development of the food industry" and other special directions to carry out in-depth discussions, provide new ideas for the transformation of the business model of food enterprises, provide a communication platform for industry, university and research parties, and empower industrial development.

At the Yangtze River Delta Green and Healthy Food Industry Development Forum, Professor Zhang Yuzhong of Jiangnan University, Li Peiwu, Academician of the Chinese Academy of Engineering, Ying Tiejin, Second-level Professor of Zhejiang University, and Bi Jinfeng, Chief Scientist of the Fruit and Vegetable Processing Manufacturing and Nutrition and Health Innovation Team of the Institute of Agricultural Products Processing of the Chinese Academy of Agricultural Sciences, respectively focused on the application of wet shear ultrafine technology in the creation of green food, food oil nutrition and the development of green and healthy food industry, and the transformation and upgrading of China's food industry. Topics such as the current situation and development trend of the snack food industry and science and technology at home and abroad were exchanged and shared.

Show the style of Huaibei and promote the flavor of Huaibei

Live streaming brings goods to "endorse" their own products

Watch the wonderful food expo and see the style of a city. This year's Food Expo has become an important window to show the image of Huaibei City.

The main venue is the Food Expo Park of Xiangshan Economic Development Zone, Huaibei City, and the branch venue is set in the Huaibei Sports Center, which not only displays the development achievements of Huaibei food industry, but also focuses on promoting Huaibei flavor and realizing the regional linkage of Huaibei City.

"Today's square dance final is really exciting, and the competition is full of energy. At the stadium branch, the citizens not only tasted the local taste of Huaibei, but also enjoyed the football invitational match, square dance, Xiaowei Xinhe Sports Park "hot and hot" music party and other literary and artistic "feasts".

It is understood that as an organic extension and important supplement to the main venue, this year's session pays more attention to the display of Huaibei flavor in addition to holding various rich activities compared with previous sessions. The sub-venues planned the Huaiyou Agricultural Products Exhibition, the Huaibei Intangible Cultural Heritage Products Exhibition, the Ninth Cuisine Food Exhibition, the Regional Specialty Food Exhibition, etc., and carried out a series of food festival activities and theatrical performances. Through the sub-venues, the regional public brand of Huaibei agricultural products, the taste of Huaibei and the culture of Huaibei will be promoted, and with the help of the platform of the Food Expo, the taste of Huaibei will "go out" and fragrance will be fragrant throughout the country, and a delicious, appreciative and interesting food feast will be presented to guests and citizens of Huaibei from all over the world.

As one of the important activities of the Food Expo, the "Internet Celebrity Live Streaming Session" takes Huaibei as the stage and the Food Expo as the center to build a communication bridge for exhibitors, audiences and other exhibitors. With the help of the amplification effect of Internet celebrity traffic, it helps traditional food companies to expand sales channels by means of live broadcast e-commerce, realizes order transactions for exhibitors, finds suitable products for buyers, and promotes the exhibition brand, so as to achieve the effect of mutual benefit and reciprocity.

At the Food Expo, the reporter saw that the town and village secretaries of Qugou Town turned into Internet celebrities to check in the food expo, and they were busy bringing goods in the live broadcast room to help increase the income of the agricultural industry.

"Today, with the help of the platform of the Food Expo, we will display the high-quality agricultural products of Qugou Town, and promote them to netizens all over the country through the Douyin live broadcast room of the village secretary. At the scene, it also negotiated cooperation with merchants from Shandong, Xuzhou and other places to better transport high-quality agricultural products to all parts of the country. Wang Tanli, Secretary of the Party Committee of Qugou Town, Xiangshan District, said.

Huaibei Media Center all-media reporter Zou Chenguang Yu Xiaomeng

Photo: Photography Department of Huaibei Media Center

Preliminary review: Chen Yixing

Review: Wang Wei

Reviewer: Liu Yongzhong