Although ARCFOX Motors is relatively low-key in the automobile market and does not shout impressive slogans such as the best within 500,000 or the best within 1 million, its cooperation with Huawei, a big IP, to build cars, and the attention of JIHU Motors' models is not low. Now, ARCFOX plans to launch a new model to strengthen its market competitiveness.
On April 22, the pre-sale of the ARCFOX Alpha S5 officially began, with a total of two configuration models, the Alpha S5 708 MAX and the Alpha S5 650 ULTRA, with pre-sale prices of 199,800 yuan and 219,800 yuan respectively, and limited-time pre-sale rights and interests of 174,800 yuan and 194,800 yuan respectively. In addition, users who place an order for the Alpha S5 708 MAX version before 24 o'clock on June 30, 2024 can also enjoy optional rights and interests worth up to 19,000 yuan, and users who purchase the Alpha S5 650 ULTRA version can also enjoy optional rights and interests worth 11,000 yuan.
At the press conference, Dai Kangwei, general manager of BAIC BJEV, said: "ARCFOX Alpha S5 pursues high-performance new luxury comfort, and has excellent performance in five aspects: form, performance, comfort, battery life and intelligence. ”
(Dai Kangwei, General Manager of BAIC New Energy)
Excellent performance in multiple dimensions
The involution of the automobile market, appearance is the primary productive force, ARCFOX Alpha S5 performance in this regard is quite good, using the design elements of classic sports cars, closed front grille, with digital prisms, sharp daytime running lights and other design elements, creating a good sense of vitality and sporty atmosphere. The 20° inclined front windshield and 19° large slipback design make the vehicle drag coefficient only 0.1925Cd. In addition, the through-type taillights of ARCFOX Alpha S5 are arranged in a multi-dimensional prism array array, which converges from both sides to the ARCFOX LOGO that can be illuminated in the middle, and the details are very well done.
The cabin of the ARCFOX Alpha S5 can be described as luxurious and sophisticated, with the center console and door trim panels wrapped in Microcloud velvet high-grade leather, and a 68-inch AR-HUD screen to display detailed information about the vehicle. At the same time, the AR-HUD system of ARCFOX Alpha S5 can also link the car screen, atmosphere lights, seats, exterior headlights, etc. with one click, so that the experience of watching movies on the car has entered a new dimension.
The 15.6-inch central control screen display is extremely clear, and the car machine system is equipped with Qualcomm Snapdragon 8155 chip as standard, and there is no jamming in operation. It is worth mentioning that the whole car machine system also integrates a variety of large-scale games such as Asphalt 9, which can be linked to air conditioning, audio, ambient lighting, etc., and is equipped with 2 Jihu professional adaptation handles to turn the car into a game hall in seconds.
As a new energy vehicle, we are more concerned about one is undoubtedly the power system, the new car is equipped with the fourth-generation Jifeng power system, the four-wheel drive version adopts a combination of dual motors with front synchronization and rear asynchronous, with a total motor power of 390kW and a total torque of 690N·m, and it only takes 3.7 seconds to accelerate to 100 kilometers. The cruising range is up to 708 km under the CLTC combined mode. In addition, the ARCFOX Alpha S5 also has an 800V high-voltage platform jointly developed with CATL, which not only charges quickly, but also has higher motor power and higher energy recovery efficiency.
It is worth mentioning that the ARCFOX Alpha S5 was born on the Magna production line, and also has Magna's excellent process technology and world-class manufacturing standards. You must know that traditional luxury models such as Mercedes-Benz G-class and BMW 5 Series also come from the Magna production line, so from the perspective of quality, the ARCFOX Alpha S5 can also be more reliable than many new power models.
The market advantage is clear
The mid-level sedan market is a highly competitive segment, and it has always been an important market for major automobile manufacturers, which is not only a symbol of brand image, but also a support for sales and profits. For the brand, it plays a role in connecting the previous and the next, which can expand the luxury product upwards and be compatible with the needs of compact sedans downward. This is why there is a saying in the industry that "those who get intermediate cars win the world".
Now there are many heavyweight models in the field of new energy intermediate sedans, including Tesla Model 3, BYD Seal, Navy SL03, etc., and the fuel vehicle camp has Accord, Camry, Teana, etc., so the Polar Fox Alpha S5 can be said to have a wolf and a tiger before entering the market, and there are many challenges to be faced.
However, ARCFOX Alpha S5 is also prepared, the new car product power has reached a very high level, Microcloud fiber velvet high-grade leather, 68-inch AR-HUD system, the fourth-generation peak power system and other configurations can bring a leapfrog experience, and Magna Sang is to provide an effective guarantee for the quality of ARCFOX Alpha S5.
At the brand level, ARCFOX Motors is backed by the big tree of BAIC Group, with solid system strength, solid user group foundation, and in-depth positive development strength, etc., which can endorse the strength of ARCFOX Alpha S5 and lay a solid foundation for the long-term development of the new car. Therefore, in terms of overall strength, the performance of the ARCFOX Alpha S5 is really good.
The automotive market is always full of opportunities, and although the overall competitive environment is fierce, there will always be room for development of high-quality models. At present, ARCFOX Alpha S5 has both excellent product strength and relatively affordable prices, so surrounded by heroes, ARCFOX Alpha S5 also has a great chance to stand out. Of course, if JiHu Alpha S5 also engages in more traffic in marketing, then it should be easier to get good results.
Epilogue:
ARCFOX Alpha S5's pursuit of sports aesthetics in styling is bound to attract the attention of many consumers. The pure electric range of up to 708km, coupled with the design of the global 800V high-voltage charging system, allows the ARCFOX Alpha S5 to provide a reliable and practical car experience. Not only that, the accumulation and inheritance of technology from the brand that the new car-making forces do not have, which is a major market advantage of the ARCFOX Alpha S5, and the price of the new car is also close enough to the people. These conditions give the ARCFOX Alpha S5 enough reason to be an option for consumers. (Text|Yu)