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Recently, Huawei's Pura70 series mobile phones have undoubtedly become the focus of consumer attention. The P70 series has been on the hot search many times, which shows that consumers have high expectations for it.
But just this Monday, Huawei's rotating chairman Xu Zhijun revealed in a speech at the analyst conference that the Pura70 is actually just one of Huawei's many important products, and the most critical strategy is still in the development of the HarmonyOS system.
In fact, if you carefully review the development history of Huawei mobile phones, you will find that the P series has always been the backbone of Huawei mobile phones. The original P-series phone was launched on April 18, 2012, and it has been 12 years since then.
In the past 12 years, the P series has been favored by consumers for its excellent cost performance. Now the P series has been upgraded to the Pura series, and the first Pura70 has also gained a lot of attention after its launch.
But Huawei's ambitions go far beyond that. In the consumer market, Huawei needs to be both a "point" and a "surface". The Pura70 series is just a "point", and the real "face" lies in the layout of the HarmonyOS system.
Huawei hopes to break through the technical barriers of mobile phone operating systems through its self-developed HarmonyOS system, making Huawei's entire consumer product line more powerful.
Compared with the Android system, the HarmonyOS system has many technical advantages. Its microkernel design supports a distributed architecture, allowing developers to develop software at one time and apply it to different terminals at the same time, greatly reducing development and maintenance costs.
In addition, HarmonyOS native applications work more closely with the system to bring a better user experience. Because of this, Huawei has decided to build a HarmonyOS native application ecosystem in 2024 and gradually reduce its dependence on the Android environment.
Of course, it is not easy to build a competitive application ecosystem in a short period of time. But Huawei has already laid out.
Xu Zhijun revealed that in the domestic smartphone market, there are no more than 5,000 applications that are used more than 99% of the daily time, and Huawei has made it clear that more than 4,000 important applications will be migrated to the HarmonyOS system, and less than 1,000 are in active communication.
It can be seen that Huawei is prepared. Once the top-tier applications have been migrated, the HarmonyOS system will be able to unleash its true power. At the same time, Huawei will continue to invest heavily in ecosystem construction in the next five years, with the goal of basing itself on the Chinese market and gradually expanding to the world.
Therefore, the development of the HarmonyOS system is the real highlight of Huawei. In contrast, even the high-profile Pura70 series is just an "appetizer" for Huawei's entry into the smartphone market.
When the HarmonyOS system matures, the new model equipped with HarmonyOS is as expected Mate70, which is the gorgeous debut of the feast.
Of course, that's not to say that the Pura70 is optional. As one of the first models that may come pre-installed with the HarmonyOS system, it is still remarkable.
The Pura70 series' advanced imaging system and strong cost performance have made many users love it. From this point of view alone, the Pura70 can be called a bright spot in the mobile phone market in 2023.
The HarmonyOS system is a concentrated embodiment of Huawei's strength and the key to its comprehensive breakthrough. The Pura70 and other star phones are just a part of Huawei's layout in the smartphone market.
With the gradual maturity of HarmonyOS's native application ecosystem, Huawei's smartphone business is bound to usher in new development opportunities. Consumers can wait and see what this historic advancement is coming.