Online question: Which TV series is so competitive, can it still be on the star in the third round, or will it be broadcast in prime time on Zhejiang Satellite TV?
Oh, it turned out to be "The Wind Chaser"! That's not unusual~
As we all know, the audience of spy war dramas is generally the "living room group" that firmly controls the remote control, so it is not surprising that the channel broadcast data of "Wind Chaser" is far ahead.
According to Huanwang big data, the show ranked first in the national TV drama ratings for 18 consecutive days, with a peak rating of 3.0075% for a single episode and a peak market share of 15.7208% for a single episode.
But "The Wind Chaser" can unify the aesthetics of the whole family, and the webcast data is so amazing, it is really something! It is the first iQiyi drama to exceed 10,000 in 2024, and the effective broadcast volume of the feature film will exceed one billion.
And the reputation of "The Wind Chaser" is also quite top, with a Douban score of 7.8, continuous praise from the tap water on the whole network, hot searches dominate the list, and several main actors in the play have been widely recognized by the audience. Recently, it has been rumored on the Internet that "The Wind Chaser" will participate in the competition for many awards in "Magnolia", and many netizens have begun to make wishes for all members of "The Wind Chaser" to win the award...
Gao Kai went crazy + double harvest of TV broadcast and webcast + word-of-mouth explosion, "Wind Chaser" is really crazy all the way. As the producer of the show, Ruyi Pictures undoubtedly "won" again!
Why did "The Wind Chaser" achieve such a big success? There is a lot of analysis on the Internet. The production team is strong, the casting is close to the face, the acting skills are outstanding, and the story has a strong sense of substitution, these are all important factors. But today, Sven wants to talk to you more, "The Wind Chaser" is full of "gold content"~
In fact, spy war dramas of the Republic of China have always been a popular theme, high-quality works abound, and the creative framework is becoming more and more mature, but the audience often falls into "aesthetic fatigue". "The Wind Chaser" is wonderful, it opens the history of the Republic of China from a financial perspective, and restores one war after another that is related to the lifeblood but has no gunsmoke.
The plot begins in Shanghai in the 30s of the last century, when the stock exchange is full of people, and shareholders are carnivaling for the crazy rise of "Commerce Bank" stocks. However, the stock price plummeted in an instant, and a large number of retail investors were "cut leeks".
Behind the sharp fluctuations in stock prices is the plan of the Kuomintang Central Bank to complete the "financial domination strategy" by successively annexing a number of private banks.
In order to take control of the bank, the central bank feinted to attack other major industries of the second largest shareholder of Commerce and Commerce, attracting the other party to transfer back funds, and then took advantage of the victory to pursue a large amount of chips, and won 51% of the bank's equity.
In the early stage of "The Wind Chaser", many of the work promoted by the Kuomintang central bank was carried out for the purpose of completing financial unification. Whether it was the recovery of control of the Commercial Bank, the promotion of tariff reform, the acquisition of the Xingxia Bank, or the crackdown on counterfeit money, the starting point was to stabilize the economy, stabilize the regime, and support the war effort.
But when it came to the turmoil over the construction of treasury bills, the decay and darkness of the Kuomintang government were completely exposed to the people and the audience.
In the play, the Kuomintang government issued construction bills on the grounds of rebuilding post-war Shanghai, which was led by the central bank.
However, the construction of treasury bills eventually became a tool for a few people to accumulate wealth. They first encouraged private banks and business people to subscribe to treasury bills to speculate on the market, thereby attracting a large number of investors to enter the market, and then released news that they would buy back treasury bonds in advance, raising expectations and continuing to raise the price of treasury bills.
After the price of treasury bills rose all the way, it was clarified through public opinion that the Ministry of Finance had no intention of recovering it in advance, and the price of treasury bills plummeted, and all retail investors and institutions who were long were trapped.
The ordinary people who followed the trend and bought ended up ruined, lost their money, and lost their families. Aunt Zhou, who mortgaged the house, couldn't stand the blow and went crazy. Ah Wen, who borrowed a loan shark, jumped off a building and committed suicide, and "The Wind Chaser" filmed the blood and tears of the little people, and also revealed the corruption and darkness of the Kuomintang regime.
The prototype of the construction of the treasury bond turmoil is actually the famous "second and third level incident" in history. After the establishment of the Nanjing Nationalist Government, in order to solve the financial problem, it issued aftercare bonds guaranteed by tariff revenues to raise funds, such bonds were called "treasury bills".
From 1929 to 1935, salt tax bonds, unified tax bonds, cigarette bills, etc. were issued. Treasury bills are coded with the year of approval of issuance, and the code of tariff treasury bills approved for issuance in the 23rd year of the Republic of China is "Second and Third Customs".
However, the "second and third passes" eventually evolved into a vicious speculation of violations, and the people involved made illegal profits amounting to 25 million yuan, resulting in the suicide or sudden illness of 24 people, including Shen Baochang, manager of the savings and credit department of the Industrial Bank of China, which was a very dark stroke in the financial history of the Republic of China.
Moreover, in order to realize the economic encirclement and suppression of the Soviet areas, the Kuomintang also carried out a series of operations that disregarded the people's livelihood and acted by means. The counterfeit money incident in the play restores the fierceness of the economic struggle at that time.
After Shen Tunan, who came to Ganzhou under the pseudonym Tu Nanshen, he formulated a "umbilical cord" blockade strategy against the economy of the Soviet area. In his view, only by cutting the umbilical cord of the economy can the Communist Party be completely eliminated.
When the Soviet State Bank introduced the new currency, Shen Tunan invited the fire bank masters to make counterfeit banknotes and put them on the market, so as to destroy the financial credibility of the Communist Party.
After a large number of counterfeit banknotes flowed into the market, it really caused panic among the people and caused a run. In order to find out who is behind the counterfeit banknotes, Wei Ruolai and Shen Jinzhen used their role as bait, pretending to sell the banknote making process, and finally found out the location of the counterfeit banknote factory and wiped out the enemy.
It is worth mentioning that the "flat bank" in the play "Wind Chaser" can also correspond to historical facts.
With the extensive establishment of revolutionary base areas in the rural areas by our party, in order to break the military encirclement and suppression and economic blockade of the Kuomintang reactionaries, each base area has set up its own banking institutions one after another.
The revolutionary environment was difficult, these red financial institutions did not have a fixed address, and always maintained a mobile state of transfer at any time, the business department followed the troops, and even the printing of money was carried out secretly in the cellar, so it was also affectionately called the "flat bank".
Finance and economics are closely related to the lives of ordinary people, and economic content such as monetary policy, securities issuance, and inflation and deflation can become a key to market flow in film and television works.
"The Wind Chaser" makes the financial content simple and easy to understand. In the play, Wei Ruolai's children from the poor family strayed into the high-end bureau of "Dachang", and the story of growing up and counterattacking all the way and looking for faith not only greatly enhances the sense of substitution, but also leads the audience to learn financial knowledge together and grow and progress simultaneously.
Such a story structure is not only highly accepted by ordinary audiences, but even Ren Zeping, an expert in economics, can't help but call and praise it as "eye-catching".
The recovery of the control of the trade master, the tariff reform incident, the turmoil of the construction treasury bills, and the "flat bank" in the beacon fire..."The Wind Chaser" uses financial events as an incision to let the audience see the turbulence in the history of the Republic of China, the livelihood of the people, the rise and fall of the economy, and the lifeblood of the country are presented one by one in the play, helping the audience to make up for the puzzle piece that has been missing from the theme of the Republic of China.
In fact, as early as ten years ago, Confucianism relied on the content configuration of finance + the Republic of China and achieved great success. That's right, Sven is talking about the word-of-mouth work in 2014: "No War in Peking".
"No War in Peking" starts with the Kuomintang corruption case in 1948 and uses the currency reform as a clue to sketch a wonderful group portrait of the Republic of China.
In the play, the Kuomintang and the Communist Party have entered a decisive moment, with soaring prices, rampant corrupt officials, and a complete collapse of the economy in the Kuomintang region. Chiang Ching-kuo ordered the Bank of Peiping to carry out currency reform, with the actual purpose of plundering real money and silver from the people and shipping large sums of wealth to Taiwan.
In the struggle on this major economic front, the lurking personnel of the Kuomintang and the Communist Party and the corrupt forces of all sides launched a thrilling contest.
On the one hand, he was ordered to thoroughly investigate the corruption situation of the Kuomintang and to affect the whole body, and on the other hand, he was to secretly carry out the tasks of the CPC Central Committee and help the peaceful liberation of Beiping. The forces of all parties in the play are intertwined, full of suspicions, and the main financial line connects the story line, with a huge amount of information.
With its super high "gold content", "No War in Peking" swept the Feitian Award and Magnolia Award that year, with a Douban score of 9.0, and it is still a "god" in the minds of the audience.
Find a new breakthrough on the extremely "involution" track of "Republic of China Opera", and use a financial perspective to open up that turbulent period of modern history. Ruyi Pictures grasps the scarcity of the subject matter while grasping the financial professionalism, and has achieved the ultimate in content innovation and quality control.
In fact, it is not only "The Wind Chaser" and "No War in Peking", Ruyi Pictures has maintained its long-term adherence to the quality of TV dramas, and has already achieved fruitful results in the TV drama market.
The phenomenal hit heroine drama "The Legend of Miyue", "Langya Bang", which won the 30th Feitian Award for Outstanding TV Series, and "Old Tavern", which won the 32nd Feitian Award for Outstanding TV Series... Behind these works are the figure of Confucian Films. As a leading domestic production company, Ruyi Pictures' "quality control" ability is commendable.
In the future, there will be more high-quality film and television dramas in Ruyi that will meet the audience.
The realistic criminal investigation suspense drama "Confession in the Night" starring Pan Yueming and Wang Hedi was launched in March. The attraction of Pan Yueming's re-enactment of suspense dramas, the lineup configuration of old drama bones + top-notch, has made "Confession in the Night" a "must-explode" existence in the minds of many audiences.
"My Altay" starring Ma Yili, Zhou Yiyi, and Yu Shi was shortlisted for the Best Long Drama Competition Unit at the Cannes International Television Festival, and its foreign premiere shined.
"The Prosecutor and the Teenager" has not yet been officially announced, but the online lineup is already enough to look forward to. The starring role of actress Zhang Xiaofei and the success of the similar-themed movie "Article 20" have brought great blessings to the TV series.
It can be seen from these works to be broadcast that Ruyi does not want to take the route of copying popular products and staying in the comfort zone, but wants to be a long-term advocate of high-quality content, constantly exploring new fields and trying new themes.
Adhering to the spirit of innovation and breakthrough, and adhering to the strict control of content, Ruyi Pictures will surely achieve a virtuous cycle of high-quality content.
Looking forward to Confucianism, it can bring more good shows to the audience~